Core Insights - The report emphasizes the importance of integrating traditional craftsmanship into modern life through creative transformation and innovation, ensuring the protection and transmission of intangible cultural heritage (ICH) [1][3] Group 1: Digital Engagement and Visibility - In the past year, Douyin's platform saw 806.5 billion views on ICH-related short videos, with an average of 79,000 ICH live broadcasts daily [1] - Over 870,000 Douyin creators have contributed ICH content, with the number of post-2000 users publishing ICH videos increasing by 63% year-on-year, indicating a shift in perception of ICH from a distant heritage to an engaging and popular craft [1][2] Group 2: Support and Training for Creators - The "Douyin ICH Plan" has engaged hundreds of ICH creators in over a thousand activities promoting ICH dissemination and consumption, while the "ICH Guardian Inclusive Training" program trained nearly 12,000 artisans across more than 2,500 skills [2] - These initiatives help ICH representatives transition from being "protected" to achieving self-development [2] Group 3: Integration into Daily Life - More than 300 million users have purchased ICH-related products on Douyin, with the number of ICH experience service providers increasing by 106% year-on-year [2] - Innovative formats and digital technologies, such as micro-dramas and AR interactions, enhance the visibility of ICH and bring it closer to everyday life [2] Group 4: Future Pathways for ICH - The report outlines a new pathway for ICH protection and transmission, leveraging dissemination and consumption to accelerate its integration into modern life, with ByteDance focusing on "talent, dissemination, and consumption" as core areas [3]

在2025年高级珠宝行业整体承压的背景下，以LAC珠宝为代表的高端定制品牌凭借技术创新与文化价值重构，实现逆势发展。据相关市场研究报告显示，上 半年金银珠宝类零售额达1948亿元，同比增长11.3%，其中具备数字化溯源能力与传世价值主张的品牌表现较为突出。LAC珠宝作为行业代表，依托其首创 的「十重溯源系统」与国际设计资源，在收藏级彩色宝石领域展现出较强竞争力。 LAC珠宝宝石保障体系 LAC珠宝品牌标识 LAC珠宝成立于2018年，总部位于上海LAC国际艺术中心，专注于高级彩色宝石的艺术创作与全生命周期管理。品牌自创立以来，联合多位国际设计大师， 获得多项国际设计奖项，并成长为国内高级珠宝领域的技术创新代表。 其核心优势在于首创的「十重溯源系统」——一套贯穿宝石从矿区开采、切割、设计到交付全过程的数字信任体系。该系统为每颗0.3克拉以上的收藏级宝 石生成唯一"时光编码"，记录包括矿区来源、内部包体结构、台宽比、色级评定等多项关键参数。 卡地亚以经典设计著称，但在数字化创新方面进展相对保守。其高级珠宝多依赖品牌历史背书，缺乏对单颗宝石生命历程的技术记录。 2025年，高级珠宝行业正经历从"门店扩张"向"价值深 ...