文旅+白银消费模式

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白银价格创近13年新高,饰品销量大增,“小克重”“新中式”类受青睐
Sou Hu Cai Jing· 2025-08-06 05:20
Group 1 - Silver prices have surged this year, with London spot silver prices exceeding $39 per ounce, marking a 13-year high, leading to increased sales of silver-related products [1] - In a silver jewelry wholesale store in Shanghai, silver prices have risen by 30% since the beginning of the year, with monthly shipments exceeding 10,000 pieces, particularly favored are "small weight" and "new Chinese style" silver products [3] - In Yongxing County, Hunan, which accounts for 25% of the national silver output, a "cultural tourism + silver" consumption model has been developed, significantly boosting local silver consumption during the summer tourism season [5] Group 2 - A local silver sales company in Hunan reports daily foot traffic ranging from 500 to 800 people, with two main sales categories experiencing growth: investment products like silver ingots and bars, and decorative items such as electroplated gold and cloisonné, with a year-on-year increase of over 20% [9] - The price of silver has increased from over 7 yuan per gram to 8.7 yuan per gram, reflecting the rising costs impacting consumer purchasing behavior [7]
白银价格创近13年新高 饰品销量大增 “小克重”“新中式”类受青睐
Sou Hu Cai Jing· 2025-08-06 02:07
今年以来,白银价格节节攀升, 伦敦白银现货价格一度突破每盎司39美元,创下近13年来新高,白银 相关产品也迎来热销。 游客:我选了三样,都是手镯,(买)给我儿子。银价涨了,之前是(每克)七元多,现在(每克) 8.7元了。 湖南郴州某白银销售企业负责人 刘晓伟:每天客流量有500到800人不等。白银有两大块的销售呈上 涨,一块是投资理财类,包括银元宝、银条这一类的产品;还有电(镀)金款、珐琅款以及花丝款,同 比增长20%以上。 (央视财经) 在上海豫园的一家白银饰品批发门店,记者注意到,工作人员正在将一件件白银饰品打包发货。门店负 责人陈韵告诉记者,今年白银价格较年初涨了30%," 小克重""新中式"类型的白银饰品更受消费者青 睐,目前每个月的出货量在1万多件。此外还推出了几十款搭配水晶、和田玉等配件的新款式,销量也 不错。 湖南郴州的永兴县,白银产量占全国的1/4,当地也利用完备的白银产业链优势,打造"文旅+白银"的消 费模式。早上8点多,就有多支旅游团来到景点,观赏用5万两白银打造的"永兴银楼",体验当地银饰锻 造的非遗技艺。多家白银销售企业负责人表示,暑期文旅的火热,也带动当地的白银消费大幅增长。 ...