Core Viewpoint - Dalian Shengya Tourism Holdings Co., Ltd. plans to issue up to 38.64 million shares at 24.75 yuan per share, raising no more than 956 million yuan, with the entire subscription by Shanghai Tongcheng, which will become the controlling shareholder with a 23.08% stake and 30.88% voting rights [2][3] Group 1: Financial and Operational Impact - The introduction of Tongcheng Travel as an investor is expected to help Dalian Shengya resolve debt issues and support ongoing project construction, enhancing financial stability and operational capacity [3] - Dalian Shengya has two ongoing projects, which are currently stalled due to funding shortages, highlighting the urgency of financial support [3] - The company has shown significant revenue growth, with projected revenues of 157 million yuan, 468 million yuan, and 505 million yuan for 2022 to 2024, respectively, despite recent losses [3][4] Group 2: Strategic Development and Future Outlook - The strategic partnership aims to transform Dalian Shengya from a regional operator to a "cultural tourism ecosystem platform," focusing on industry chain integration and enhancing profitability [5] - After gaining control, Tongcheng Travel plans to use Dalian Shengya as a core platform for its cultural tourism operations, aiming for resource integration and business synergy [6] - The long-term appeal of marine-themed tourism is acknowledged, but building a complete theme park cluster requires significant time and investment, which Tongcheng's involvement may expedite [6]

Core Viewpoint - The control of Dalian Shengya has undergone significant changes with the announcement of a private placement of shares to Shanghai Tongcheng, which will result in Shanghai Tongcheng becoming the controlling shareholder of the company [1][5][7]. Group 1: Share Issuance and Control Changes - Dalian Shengya plans to issue 38.64 million shares at a price of 24.75 CNY per share, raising approximately 956 million CNY [1]. - After the issuance, Shanghai Tongcheng will hold 23.08% of the shares and, with voting rights entrusted from other shareholders, will control 30.88% of the voting rights, thus becoming the controlling shareholder [1][5]. - Prior to this issuance, the major shareholders included Xinghaiwan Investment with 24.03% and Panjing Fund with 19.47% [3][4]. Group 2: Financial Performance and Debt Situation - Dalian Shengya has faced continuous losses, with revenues of 205 million CNY, 157 million CNY, and 468 million CNY from 2021 to 2023, and net profits of -198 million CNY, -77.64 million CNY, and 34.38 million CNY respectively [11]. - As of the end of 2024, the company had a debt of approximately 1.512 billion CNY, with a high debt-to-asset ratio of 85.75% [10][12]. - The company reported a revenue of 505 million CNY in 2024, a year-on-year increase of 7.93%, but incurred a net loss of 70.18 million CNY [12]. Group 3: Future Plans and Strategic Direction - Shanghai Tongcheng, as an industrial investor, aims to maintain the independence of Dalian Shengya's management team while leveraging the company as a core platform for its cultural tourism operations [7]. - The strategy includes enhancing the company's capabilities through financial support and potential resource integration, with a vision to establish Dalian Shengya as a leader in the "cultural tourism + IP + digitalization" sector [7].

Group 1 - Dalian Shengya (600593) has announced a private placement plan to issue A-shares, with the entire subscription by Shanghai Tongcheng Enterprise Management Partnership (Limited Partnership), a subsidiary of Tongcheng Travel (00780.HK), at a price of 24.75 yuan per share, totaling approximately 956 million yuan [1] - After the completion of the private placement, Shanghai Tongcheng will hold 23.08% of Dalian Shengya's shares and will become the controlling shareholder, as the company will have no actual controller post-transaction [1][2] - The controlling shareholder change will occur as Yang Ziping and his associate Jiang Xuezhong have signed a voting rights entrustment agreement with Shanghai Tongcheng, delegating their voting rights for a total of 1,306,000 shares for 36 months [1] Group 2 - The strategic intent of the new controlling shareholder is to use Dalian Shengya as a core platform for its cultural tourism operations, aiming to enhance existing projects, develop local tourism in Dalian, and integrate tourism assets [2] - A commitment letter has been issued to maintain the independence of Dalian Shengya post-acquisition, ensuring the stability and independence of the existing management team [2] - Dalian Shengya plans to sign a strategic cooperation agreement with Yang Ziping and Longyue Tiancheng, focusing on core business, strengthening industry chain integration, and enhancing profitability and development quality [2][3] Group 3 - Dalian Shengya's recent private placement is viewed as a significant turning point in its development, with expectations of enhanced profitability through industry collaboration with Tongcheng Travel [3] - The company has reported a forecasted net loss of 19.08 million to 12.72 million yuan for the first half of 2025, marking a shift from profit to loss compared to the previous year, primarily due to decreased visitor numbers and revenue [4] - Dalian Shengya, established in 1994, is the only A-share listed company focused on marine parks in China, operating major attractions including Dalian Shengya Ocean World and Harbin Polar Park [3]

Core Viewpoint - Dalian Shengya Tourism Holdings Co., Ltd. is undergoing a strategic partnership with Shanghai Tongcheng Enterprise Management Partnership, which will result in a significant change in its ownership structure and governance, aimed at enhancing its operational capabilities and financial stability [1][2][3]. Group 1: Share Issuance and Ownership Changes - The company plans to issue up to 38.64 million shares at a price of 24.75 yuan per share, raising a total of no more than 956.34 million yuan [1]. - After the issuance, Shanghai Tongcheng will hold 23.08% of Dalian Shengya's shares, and with the voting rights entrusted by existing shareholders, it will control 30.88% of the voting rights [2]. - The existing major shareholders will be encouraged to resign and support the nomination of new directors proposed by Shanghai Tongcheng, aiming for a majority presence on the board [2]. Group 2: Financial Utilization and Strategic Goals - The funds raised will be used to repay debts and supplement working capital, which is expected to help the company resolve its debt issues and restore bank credit [2]. - The strategic cooperation aims to focus on core business, enhance industry chain integration, and improve profitability and development quality, contributing to the upgrade of the Northeast tourism economy [3]. - The partnership intends to transform Dalian Shengya into a core platform for cultural tourism operations, leveraging resources and expertise to strengthen its market position in the "cultural tourism + IP + digitalization" sector [3]. Group 3: Company Background and Recent Performance - Dalian Shengya, established in 1994, is the only publicly listed company in China focused on marine parks, operating major attractions such as Dalian Shengya Ocean World and Harbin Polar Park [4]. - The company recently forecasted a net loss of approximately 19.08 million to 12.72 million yuan for the first half of 2025, a significant decline attributed to decreased visitor numbers and revenue [4]. - Dalian Shengya's stock was suspended from trading on July 22, 2025, and prior to suspension, it closed at 34.3 yuan per share, reflecting a 5.05% increase [4].