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京东旅行与三亚市政府联合推出宝藏城市计划第二站
Zhong Guo Jing Ying Bao· 2025-11-17 14:50
Group 1 - The "Treasure City" plan's second stop is officially launched in Sanya, offering limited-time promotions such as 1 yuan tickets to 5A scenic spots and 199 yuan hotel deals from November 17 to 30 [1][2] - The collaboration between JD Group and Sanya government is highlighted as a strong foundation for economic and social development, integrating e-commerce, logistics, digital technology, and industry empowerment [1] - The "Treasure City" initiative aims to discover unique cities with quality tourism resources, providing benefits to JD users and creating a new model of integrated tourism cooperation through resource, marketing, and experience [1] Group 2 - JD Travel plans to leverage its supply chain infrastructure and AI technology to redefine travel products, pricing, and services, enhancing consumer experiences [2] - The initiative is expected to stimulate local tourism economies and explore new creative product offerings in future "Treasure City" activities [2]
京东旅行与三亚市政府联合官宣,“宝藏城市”计划第二站11月落地三亚
Xin Lang Ke Ji· 2025-11-17 11:14
Core Insights - JD.com has launched the second phase of its "Treasure City" initiative in Sanya, offering promotional deals such as 1 yuan tickets to 5A scenic spots and 199 yuan hotel discounts from November 17 to 30 [1] Group 1: Partnership and Economic Impact - The partnership between JD.com and the Sanya municipal government is described as deep-rooted and fruitful, contributing significantly to the high-quality development of Sanya's economy and society [1] - The Sanya government emphasizes the importance of this collaboration in linking technology innovation with the local tourism industry [1] Group 2: "Treasure City" Initiative - The "Treasure City" initiative was launched by JD Travel in September 2025, aiming to collaborate with local tourism bureaus to identify unique cities and enhance user experiences [1] - The first city selected for this initiative was Lishui, Zhejiang, known for its ecological significance, where a strategic partnership with the local tourism sector was established [1]