Core Points - The event "Self-driving 318: Departing for Ganzi" was held in Nanjing to promote Ganzi's tourism resources, inviting more visitors from Nanjing to experience the region's beauty and culture [1][2] - Ganzi Prefecture is highlighted as a significant cultural and tourism destination in Sichuan, with rich resources and unique geographical features [1] - Three premium themed travel routes were introduced: "Mirror Lake Pastoral Journey," "Intangible Heritage Exploration Journey," and "Soul Touching Journey" [1] - A non-material cultural heritage exhibition showcased over 50 traditional works and more than 200 cultural and creative products [1] - A travel business exchange meeting facilitated discussions on customer organization, route design, product supply, and service assurance between representatives from Nanjing and Ganzi [1] Summary by Sections Event Overview - The promotional event aimed to increase awareness of Ganzi's tourism among Nanjing residents and encourage local travel agencies to develop tailored travel products [2] Tourism Resources - Ganzi is described as a "brilliant pearl" in Sichuan's tourism landscape, with the 318 National Road traversing through its scenic and culturally rich areas [1] Themed Travel Routes - The three highlighted travel routes are designed to attract diverse tourist interests, focusing on natural beauty and cultural heritage [1] Cultural Heritage Exhibition - The exhibition featured significant intangible cultural heritage items, emphasizing Ganzi's rich artistic traditions [1] Collaborative Efforts - The exchange meeting aimed to strengthen tourism cooperation between Nanjing and Ganzi, laying a foundation for future partnerships [1]

Core Points - The event "Health and Wellness Destination, Cultural Tourism Promotion" will take place in Wuhan on September 14, 2025, showcasing the diverse charm of Qianxinan [1] - The promotion will feature ethnic performances, a marketplace for local products, and interactive activities to engage the public [3][4] - Historical connections between Wuhan and Qianxinan, particularly through the figure of Zhang Zhidong, will be highlighted to foster cultural and economic ties [4] Group 1 - The event aims to immerse Wuhan citizens in the cultural richness of Qianxinan through various interactive experiences [1][3] - Attendees will enjoy performances such as the Miao ethnic bench dance and Bui ethnic singing, enhancing the cultural atmosphere [3] - The marketplace will offer unique local products, including tie-dye dolls and silver jewelry, promoting Qianxinan's cultural heritage [3] Group 2 - Zhang Zhidong's historical significance connects Qianxinan and Wuhan, emphasizing the cultural and emotional ties between the two regions [4] - The event is expected to create new cooperation opportunities and development space for both cities through cultural tourism promotion [4]

Core Points - The event "Exploring Hebei through Intangible Cultural Heritage" was held in Kuala Lumpur, Malaysia, showcasing Hebei's natural beauty and folk culture [1][3] - Various intangible cultural heritage items from Hebei, such as Guo's iron plate relief and Weixian paper-cutting, attracted local audiences [3][5] - The event aimed to strengthen cultural ties and tourism exchanges between Malaysia and China, highlighting the significance of Hebei's cultural heritage [5][7] Group 1 - The event featured cultural tourism promotion, artistic performances, and displays of intangible cultural heritage and creative products [1] - The atmosphere was lively, with traditional dances, acrobatics, and Peking opera performances captivating the audience [3][5] - The event is expected to facilitate practical cooperation in tourism, project investment, and cultural exchanges between Hebei and Kuala Lumpur [7]

Core Viewpoint - The recent tourism promotion events in Fujian aim to enhance the summer tourism market by deepening connections between Fujian and Kinmen, highlighting the cultural and economic ties between the regions [1][2]. Group 1: Tourism Promotion Events - Kinmen County has been actively promoting its tourism through events in various cities in Fujian, including Ningde, to attract more visitors during the summer season [1]. - The theme of the 2025 Kinmen tourism promotion event is "Mountain and Sea Ningde, Enjoy Kinmen," which aims to engage local residents in tourism activities [1]. Group 2: Economic Impact - The opening of Kinmen to tourists from Fujian has revitalized the local tourism economy, saving many tourism operators from potential closure [1]. - The collaboration between Kinmen and Wuyishan tourism associations aims to leverage the proximity and shared cultural ties to boost tourism [1][2]. Group 3: Visitor Experience - The promotion emphasizes the ease of travel from Ningde to Kinmen, with a travel time of approximately two hours by train to Xiamen, followed by a 30-minute boat ride [2]. - Customized travel itineraries are being developed to cater to various demographics, including themes like elderly care, corporate team building, and family education [2]. Group 4: Cultural Exchange - The events are designed to foster mutual visits and cultural exchanges between the people of Fujian and Kinmen, aiming to create new stories of shared cultural heritage [3].

Core Insights - The way cities become popular has changed, with events, games, and local delicacies driving tourism rather than just natural wonders [1] - The role of human creativity in enhancing tourist experiences has become increasingly important, especially for cities lacking natural attractions [1] Group 1: City Popularity and Tourism - The small city of Rongchang has gained significant attention during the recent holiday, becoming a phenomenon similar to other cities like Zibo and Harbin [1] - The success of a city in attracting tourists now relies on both natural resources and well-planned services to enhance visitor experiences [1] Group 2: Government Initiatives and Local Economy - Local government actions, such as opening public facilities and providing free parking, have significantly boosted tourism during the holiday [2] - The government has engaged with various stakeholders, including influencers and investment firms, to gather insights for improving tourism services [2] Group 3: Consumer Experience and Future Strategies - Enhancing consumer experience is crucial for expanding tourism and service consumption, focusing on understanding and addressing consumer needs [2] - Key strategies for cities to achieve popularity include thoughtful planning and genuine service, which are essential for future success [2]

Core Viewpoint - The article discusses the evolving strategies of local officials in promoting tourism, emphasizing the importance of authenticity and the need to balance creativity with substance in marketing efforts [1][2][3][4]. Group 1: Tourism Promotion Strategies - Local officials are innovating in tourism marketing, using various creative approaches to attract visitors, which has led to increased opportunities for local development [1][2]. - Successful tourism promotion should focus on the unique characteristics of the region, highlighting local culture and natural beauty rather than individual personalities [2]. Group 2: Understanding and Utilizing Traffic - Converting online traffic into actual sales is crucial, but equating social media popularity with genuine success can lead to misconceptions [3]. - The essence of tourism development lies in the quality of products and services offered, requiring a comprehensive approach that includes infrastructure and cultural experiences [3]. Group 3: Importance of Image and Conduct - A strong image reflects the underlying values and character of officials, which should not rely on superficial performances for popularity [4]. - Genuine actions and a commitment to service resonate more with the public than mere attempts to gain attention through flashy displays [4].