Group 1 - The "May Day" holiday saw significant growth in the tourism sector, with Electric Broad Media's cultural tourism segment receiving 523,000 visitors, a year-on-year increase of over 83%, and revenue growth of 63.8% [1] - The "International Street Art Festival" in Changsha attracted 80,000 visitors over five days, marking a 60% increase, with revenue reaching 12 million yuan, up 73% [2] - The newly opened Anhua Tea Horse Road Scenic Area achieved record highs with 15,000 visitors and revenue of 1.55 million yuan, showcasing the successful integration of cultural elements [3] Group 2 - The third Hunan Tourism Development Conference highlighted innovative experiences, such as the digital Shanshan Academy, which allows visitors to interact with AI figures, attracting 187,000 visitors [4] - The hotel sector experienced high occupancy rates, with the Saint Jue Feisi Hotel's "May Day Fresh Catch" event drawing 15,000 visitors and achieving an average occupancy rate of 83.3% [4] - Electric Broad Media's "New Cultural Tourism" strategy is proving effective, with plans to continue product innovation and technology integration to enhance consumer experiences and drive high-quality development in the cultural tourism industry [4]

Core Viewpoint - The Anhua Tea Horse Road project, developed by Hunan Electric Media Co., Ltd. in collaboration with the Anhua County government, aims to transform the traditional tourism model into a unique micro-vacation destination, enhancing local tourism and promoting rural revitalization [1][2]. Group 1: Project Overview - The Anhua Tea Horse Road scenic area has been upgraded and will officially open during the May Day holiday, featuring a unique blend of cultural and recreational experiences [1]. - The project is part of a broader strategy to activate Anhua's rich tourism resources and support comprehensive tourism development [1][2]. - The total investment in the project exceeds 200 million yuan, with various new business formats being developed over the past three years [2]. Group 2: Strategic Development - The company has implemented a "new cultural tourism" strategy, focusing on product innovation and resource management, leveraging the Mango IP to create new tourism concepts [2]. - Since 2022, the company has rapidly become a key player in Hunan's cultural tourism industry, successfully launching several benchmark projects [2]. - The company is currently advancing the second phase of the project, which includes developing unique products like the Si You Valley and Adventure Park [3].