新能源汽车内卷式竞争整治

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7月零跑小鹏突破单月交付新高
Dong Zheng Qi Huo· 2025-08-03 13:09
1. Report Industry Investment Rating No relevant content provided. 2. Core Views of the Report - In the 30th week of this year (July 21 - July 27), domestic new energy passenger vehicle retail sales reached 239,000 units, a year - on - year increase of 11.7%, with a new energy penetration rate of 53.8%. Since the beginning of the year, cumulative retail sales of new energy passenger vehicles have reached 6.16 million units, a year - on - year increase of 27.7%, and the cumulative new energy penetration rate is 50.9% [1][117]. - From July 1 - 27, the retail sales of new energy vehicles in the national passenger vehicle market were 789,000 units, a year - on - year increase of 15% compared to the same period in July last year, and a 17% decrease compared to the same period last month. The retail penetration rate of the new energy market was 54.6%. Since the beginning of the year, cumulative retail sales have reached 6.258 million units, a year - on - year increase of 31%. The wholesale volume of new energy vehicles from national passenger vehicle manufacturers was 816,000 units, a year - on - year increase of 17% compared to the same period in July last year, and a 20% decrease compared to the same period last month. The wholesale penetration rate of new energy manufacturers was 54.2%. Since the beginning of the year, cumulative wholesale volume has reached 7.264 million units, a year - on - year increase of 35% [1][118]. - In terms of vehicle manufacturers' July delivery volume, Leapmotor and XPeng broke monthly records, and the sales data of Hongmeng Zhixing (AITO) was also relatively good. The Ministry of Industry and Information Technology stated that it will consolidate the comprehensive governance results of the "involution - style" competition in the new energy vehicle industry and strengthen the management of new energy vehicle power battery recycling [2][118]. - Globally, in June, the sales volume of new energy vehicles increased by 13.3% year - on - year to 1.483 million units. In the first half of 2025, the cumulative year - on - year increase was 27.0% to 7.813 million units. The new energy penetration rate in June was 27.3%, a month - on - month increase of 0.8 percentage points. The European new energy market has clearly recovered this year due to last year's low growth and the introduction of subsidy policies this year. The US automobile market has been affected by import vehicle tariffs. Vehicle sales increased significantly in March and April, but have turned negative year - on - year since May and June. The electrification trend has reversed. In June, the sales volume of new energy vehicles was 119,000 units (a year - on - year decrease of 9.0%), and the penetration rate has remained in the 10% range for a long time [2][119]. 3. Summary According to Relevant Catalogs 3.1 Key Target Tracking - The report shows the weekly price changes of relevant sectors and listed companies, including BYD, SERES, Great Wall Motor, SAIC Motor, etc., and provides their closing prices and weekly price change percentages [12][15]. 3.2 Industrial Chain Data Tracking 3.2.1 China New Energy Vehicle Market Tracking - **Sales and Exports in the Chinese Market**: It includes charts of China's new energy vehicle sales (seasonal), penetration rate, domestic sales (seasonal), exports (seasonal), and sales of EV and PHV models, with data sources from the China Association of Automobile Manufacturers and Marklines [16][21][23]. - **Inventory Changes in the Chinese Market**: There are charts of monthly new inventory in new energy passenger vehicle channels and manufacturers, with data from the East - Securities Derivatives Research Institute [24][25]. - **Delivery Volume of Chinese New Energy Vehicle Manufacturers**: Charts show the monthly delivery volumes of Leapmotor, Li Auto, XPeng, NIO, ZEEKR, AION, VOYAH, and Deepal, with data from company announcements [27][28][32]. 3.2.2 Global and Overseas New Energy Vehicle Market Tracking - **Global Market**: Charts present global new energy vehicle sales (by region), penetration rate, and sales of EV and PHV models, with data from Marklines [39][40][43]. - **European Market**: It includes charts of European new energy vehicle sales, penetration rate, and sales of EV and PHV models in the UK, Germany, and France, with data from Marklines [44][45][49]. - **North American Market**: Charts show North American new energy vehicle sales, penetration rate, and sales of EV and PHV models, with data from Marklines [56][57][58]. - **Other Regions**: Charts display new energy vehicle sales, penetration rate, and sales of EV and PHV models in Japan, South Korea, Thailand, etc., with data from Marklines [59][60][63]. 3.2.3 Power Battery Industry Chain - It includes charts of power battery installation volume (by material), export volume (by material), weekly average price of power battery cells, cell material cost,开工 rates and prices of ternary materials, ternary precursors, lithium iron phosphate, etc., with data from the China Automotive Power Battery Industry Innovation Alliance, SMM, and Shanghai Steel Union [75][77][81]. 3.2.4 Other Upstream Raw Materials - Charts show the daily prices of rubber, glass, steel, and aluminum, with data from Shanghai Steel Union, Longzhong Information, and Wind [99][100][102]. 3.3 Hot News Summaries 3.3.1 China: Policy Dynamics - The National Development and Reform Commission has completed the allocation of the third batch of 69 billion yuan in ultra - long - term special treasury bond funds to support the replacement of old consumer goods with new ones in the third quarter of this year. The fourth batch of 69 billion yuan will be allocated in October [105]. - The Ministry of Industry and Information Technology will strengthen the management of new energy vehicle power battery recycling and consolidate the comprehensive governance results of the "involution - style" competition in the new energy vehicle industry [105]. 3.3.2 China: Industry Dynamics - From July 1 - 27, the retail sales of new energy vehicles in the national passenger vehicle market increased by 15% year - on - year, and the cumulative retail sales since the beginning of the year increased by 31% year - on - year. It is estimated that the retail sales of new energy vehicles in July will be about 1.01 million units [106][107][108]. - In the 30th week (July 21 - July 27), the retail sales of new energy passenger vehicles were 239,000 units, and the cumulative retail sales since the beginning of the year were 6.16 million units, a year - on - year increase of 27.7% [108]. 3.3.3 China: Enterprise Dynamics - Changan Automobile's indirect controlling shareholder will change to China Changan Automobile [108]. - VOYAH Automobile acquired the Wuhan Yunfeng Factory for 723 million yuan [109]. - Leapmotor delivered 50,129 vehicles in July, a year - on - year increase of over 126%, and its monthly sales exceeded 50,000 for the first time [110]. - XPeng delivered 36,717 vehicles in July, a year - on - year increase of 229%, setting a new monthly delivery record [110]. - Li Auto delivered 30,731 vehicles in July, a year - on - year decrease of 39.7%, and launched its first pure - electric SUV, the Li i8 [111]. - NIO delivered 21,017 vehicles in July, a year - on - year increase of 2.5%, and launched the new large - sized pure - electric SUV, the LeDao L90 [111]. - Hongmeng Zhixing delivered 47,752 vehicles in July [113]. 3.3.4 Overseas: Policy Dynamics - The US will impose a 15% tariff on the EU and South Korea and extend the tariff agreement with Mexico for 90 days [113]. 3.3.5 Overseas: Industry Dynamics - In June, the global sales volume of new energy vehicles increased by 13.3% year - on - year to 1.483 million units. In the first half of 2025, the cumulative year - on - year increase was 27.0% to 7.813 million units [114]. 3.3.6 Overseas: Enterprise Dynamics - Stellantis' adjusted operating profit in the first half of the year decreased by 94%. Its inventory at the end of June was 1.2 million vehicles, including 298,000 vehicles in the manufacturer's inventory [114][115][116]. - Mercedes - Benz's adjusted EBIT in the second quarter decreased by 50.9%, and in the first half of the year, it decreased by 40.7%. Its car and van sales also showed a downward trend [116]. 3.4 Industry Views The content is consistent with the core views of the report, emphasizing the sales situation of new energy vehicles in China and globally, the performance of vehicle manufacturers, and the development trends of the European and US markets [117][118][119]. 3.5 Investment Suggestions - The penetration rate of the Chinese new energy vehicle market exceeded 30% in 2023 and 50% since 2024. In 2025, high - competitiveness new car products are continuously being launched, and price wars are gradually being halted. - Due to severe trade protectionism in Europe and the US, which poses risks to exports, attention should be paid to new growth points such as Belt and Road countries and the Middle East. - In terms of the competitive landscape, domestic brands' market shares continue to expand. Attention should be paid to enterprises with strong product capabilities, smooth overseas expansion, and stable supply [3][120].