Core Viewpoint - The article discusses the competitive landscape in the electric SUV market following the launch of Xiaomi's YU7, highlighting how various brands are responding to its impact on consumer behavior and sales strategies [4][5][6]. Group 1: Market Response to YU7 - Xiaomi's YU7 has seen a significant drop in foot traffic after an initial surge, attributed to long delivery times and low sales incentives for staff [4][5]. - The YU7's delivery times range from 42 to 60 weeks, leading to a backlog of orders that has created opportunities for competitors to capture overflow demand [4][5]. - The YU7's entry into the 200,000 to 300,000 yuan SUV market has prompted a collective response from various brands, as they seek to intercept potential customers [5][6]. Group 2: Competitive Strategies - Competitors like Tesla, NIO, and others have implemented deposit compensation policies to attract YU7 customers, with some offering cash back or equivalent points [8][9]. - Sales strategies from various brands emphasize their own vehicle advantages over the YU7, focusing on aspects like space, battery type, and advanced driving capabilities [10][11]. - Many sales representatives acknowledged the YU7's strengths but highlighted that its success is largely due to Xiaomi's marketing prowess [9][12]. Group 3: Product Comparisons - The YU7's interior space is perceived as limited compared to competitors, which has been a focal point in sales discussions [11]. - The battery technology used in the YU7 has been critiqued, with competitors promoting their own battery systems as superior [11][12]. - Brands like Tesla and Xiaopeng emphasize their advanced driver assistance systems as a key differentiator from the YU7 [12][14]. Group 4: Market Dynamics - The YU7's launch has stimulated overall market interest in electric SUVs, with competitors reporting increased foot traffic and inquiries from potential buyers [17][18]. - The competitive landscape has shifted, with some brands benefiting from the YU7's presence by converting its customers into their own [17][18]. - As the initial excitement around the YU7 wanes, some brands have begun to retract their aggressive strategies, indicating a shift in focus to other models [19].