Core Insights - The recent National Day and Mid-Autumn Festival holiday has sparked a new wave of outbound travel, with significant increases in hotel bookings and a shift towards both short and long-haul travel options [1][4][8] Short-Haul Travel Trends - Popular destinations for short-haul travel include Japan, Thailand, Malaysia, South Korea, and Singapore, benefiting from proximity and favorable visa policies [3][4] - A report indicates that 54% of outbound short-haul travelers opted for 5 to 6-day trips, with a trend towards independent travel over group tours [3][4] - Hotel bookings during the holiday reached 4,588 cities, with the top ten destinations being Japan, Thailand, South Korea, Malaysia, Vietnam, Indonesia, Australia, Russia, the United States, and Singapore, predominantly in East and Southeast Asia [3][4] Long-Haul Travel Trends - Long-haul travel has seen a notable increase, with 65% of travelers preferring trips lasting 10 to 13 days, and a significant rise in group tours compared to short-haul options [4][5] - Destinations like Egypt and Norway have emerged as popular choices, with hotel bookings in Egypt increasing by 200% and Norway by 120% during the holiday [5][6] - The report highlights that group tours remain dominant in long-haul travel, with popular packages including trips to Georgia, Armenia, Azerbaijan, Turkey, and various European countries [6] Self-Driving and Car Rental Growth - There has been a significant increase in demand for self-driving and car rental services, with overall orders for outbound car rentals growing by over 120% [7][8] - Specific markets like Japan and Sri Lanka saw GMV growth of 180% and 300%, respectively, indicating a strong interest in self-driving experiences [7] - Notably, rental demand in Iceland surged by 210%, reflecting a growing trend among Chinese tourists for unique natural experiences [7][8] Evolving Consumer Preferences - The travel behavior of Chinese tourists is shifting towards immersive experiences rather than merely reaching destinations, indicating a maturation of the tourism market [8]

Core Insights - The total inter-regional mobility during the National Day and Mid-Autumn Festival holiday reached a record high of 2.432 billion trips, averaging 304 million trips per day, representing a year-on-year increase of 6.2% [1] Group 1: Transportation and Infrastructure - The introduction of new "three high" routes (highways, high bridges, and high-speed rail) has enhanced travel experiences and increased the frequency of trips within a 300-kilometer radius [2] - Notable new infrastructure projects include the Huanjiang Grand Canyon Bridge, which has become a popular tourist destination, leading to a 178% increase in search interest for the Huanjiang Grand Canyon during the holiday [2][3] - The implementation of free passage for small vehicles on toll roads and various cultural tourism activities have further stimulated domestic tourism consumption [2] Group 2: Travel Trends and Preferences - Popular travel themes during the holiday included red-themed cultural tours, autumn outdoor activities, moon-viewing events, and family-friendly theme park visits [3] - The trend of "segmented travel" has gained popularity, with many travelers opting for staggered trips to save costs, resulting in hotel expenses being reduced by 20% and flight prices dropping by over 30% during specific periods [4] - The "night tourism" economy has seen significant growth, with search interest for night tours increasing by over 200%, highlighting a shift in travel patterns [4] Group 3: Consumer Behavior and Experience - There is a noticeable shift in tourism consumption towards "experience," with travelers seeking to immerse themselves in local cultures rather than just reaching destinations [5][6] - The demand for overseas travel has surged, particularly to nearby countries like Japan and Thailand, with a doubling of bookings for destinations like Iceland and Norway [5][6] - The popularity of Chinese-speaking hosts for accommodations abroad has increased, with bookings for such properties nearly doubling during the holiday [6]

Core Insights - The outbound travel market is experiencing a surge following the National Day and Mid-Autumn Festival holiday, with significant increases in hotel bookings and travel orders, particularly to East and Southeast Asian destinations [1][3][5] Short-term Travel Trends - Short-term independent travel has become mainstream, with 54% of outbound short-term travelers opting for 5 to 6-day trips. Popular destinations include Maldives, Bali, Singapore, Tokyo, and others [3][4] - During the holiday, hotel bookings in 4,588 overseas cities were recorded, with Japan, Thailand, and South Korea being the top three destinations [3][5] Long-term Travel Trends - The 8-day holiday and staggered travel arrangements have boosted long-haul travel orders, with 65% of long-haul travelers preferring trips lasting 10 to 13 days [4][9] - Notable growth in long-haul travel destinations includes Egypt and Norway, with hotel bookings in Egypt increasing by 200% and Norway by 120% [7][9] Self-driving and Deep Travel Preferences - There is a significant rise in demand for self-driving and car rental services, with overall orders for outbound car rentals increasing by over 120%. Japan and Sri Lanka saw GMV growth of 180% and 300%, respectively [10][11] - The trend indicates that travelers are seeking deeper experiences, with a shift in focus from merely reaching destinations to fully immersing themselves in local cultures [10][12]