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景区适老化改造
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别让景区预约拦住银发族(纵横)
Ren Min Ri Bao· 2025-09-24 23:09
技术进步的目的,从来不是单纯的追求速度,而是让生活更美好。景区作为公共服务的重要提供者,既 要跟上数字化的步伐,也要兼顾不同群体的需求。让每一位游客都能感受到服务的温度,如此才是数字 时代景区服务的正确打开方式。 (摘编自《内蒙古日报》,原题为《让旅途无碍成为常态》) (文章来源:人民日报) 科技本应赋能美好生活,而非制造新的鸿沟。线上售票确实能帮景区减少人力成本、精准调控客流,避 免节假日游客过度拥挤。但简单粗暴的"一刀切",却暴露了公共服务的短板。密密麻麻的小字须知、层 层嵌套的选择菜单、需要跳转多平台的操作流程,再加上部分平台要求绑定银行卡、完成人脸识别等附 加步骤……这些操作对于年轻人都不算轻松,对很多老年人来说更是难以逾越的数字高墙。景区追求效 率无可厚非,但若以牺牲老年人的合法权益为代价,则偏离了公共服务该有的初心。便捷出游本是所有 人都能享受的权益,不该因年龄或数字技能的差异而被区别对待。 老年人在景区预约中权益受损,本质上是部分景区对社会责任的漠视,以及对公共服务普惠性原则的背 离。我国旅游法明确规定:"残疾人、老年人、未成年人等旅游者在旅游活动中依照法律、法规和有关 规定享受便利和优惠。"民 ...
“登山”电梯、外骨骼……景区适老化改造上线 “银发族”出游热潮攀升
Yang Shi Wang· 2025-09-15 09:46
Group 1 - The tourism market is currently experiencing a shift in visitor demographics, with a transition from family-oriented tourists to middle-aged and elderly visitors in Fujian's Fuding [1][4] - The Taima Mountain scenic area has welcomed nearly 20,000 visitors since September, with the main visitor group now being older adults [4] - To cater to the needs of older tourists, the scenic area has introduced various auxiliary facilities, including sightseeing vehicles, "mountain climbing" elevators, and mountain-top rail cars [4] Group 2 - The scenic area has launched a rental service for exoskeleton smart climbing equipment, which uses AI to provide assistance based on the user's height and weight, enhancing the climbing experience for older visitors [7] - There is a noticeable shift in visitor preferences towards cultural sightseeing and wellness leisure activities, prompting the development of new slow travel and in-depth travel routes, such as white tea picking experiences and autumn wellness tours [9]