服务品牌建设
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济南机场“清泉服务”品牌宣传片上线 暖心服务获赞
Zhong Guo Min Hang Wang· 2026-02-13 07:10
(济南机场供图) 服务意识,精准聚焦旅客出行需求,升级打造"泉"系列特色服务产品,以温柔和煦的服务态度、精细周 到的服务行为、顺畅快捷的服务流程、优雅舒适的服务环境,传递山东热情好客、厚道淳朴的服务特 质,为广大旅客带来兼具泉城地域特色与机场人文关怀的愉悦出行体验,赢得社会各界广泛认可与良好 口碑,先后斩获民航质量提升实践大赛金奖、质量提升先锋奖、机场商贸服务提升卓越奖等近30个业内 奖项。 下一步,济南机场将立足新的起点,持续深化"清泉服务"品牌建设,进一步丰富品牌文化内涵,不断优 化服务流程、创新服务产品、完善服务举措、提升服务品质,用真情真心服务实践,全力将"清泉服 务"打造成为泉城亮眼的空港名片,为"好飞山东"品牌矩阵增添更加靓丽的济南色彩,以优质服务赋能 山东民航高质量发展。(编辑:张薇,校对:张彤,审核:程凌) 《中国民航报》、中国民航网 记者许晓泓 通讯员马馨玫 报道:近日,济南机场"清泉服务"品牌全新宣 传片正式上线发布。宣传片一经推出便引发热烈反响,不仅获得民航华东地区管理局推介,在其官方视 频号进行专题展播,也得到社会各界广泛关注与一致好评。 作为济南机场"清泉服务"品牌建设成果的集中展示 ...
2026春运|济南机场开启“清泉暖途行动” 守护旅客团圆旅程
Zhong Guo Min Hang Wang· 2026-02-03 08:14
Core Viewpoint - The 2026 Spring Festival travel season has officially commenced, with Jinan Airport launching the "Qingquan Warm Journey Action" to enhance passenger services and ensure a safe, smooth, and warm travel experience for all travelers [1]. Group 1: Special Services for Vulnerable Groups - Jinan Airport has introduced a dual-channel appointment system via phone and mini-program for elderly passengers, unaccompanied children, disabled individuals, and injured travelers, providing a "one-stop" service from pick-up to boarding [2]. - The airport has set up dedicated counters and priority lanes, equipped with smart sign language translation devices and mobility aids, ensuring care and warmth throughout every service interaction [2]. Group 2: Services for First-Time Travelers - The airport offers concierge services, dedicated drop-off areas, check-in guidance, and exclusive benefits such as ground transportation subsidies and parking fee waivers for first-time travelers [4]. - A "Inbound Passenger Service Center" has been established to integrate various services, including travel inquiries, cultural tourism consultations, currency exchange, and SIM card processing, with multilingual support available [4]. Group 3: Enhanced Services for Late Arrivals and Groups - For late-arriving passengers, the airport provides valet parking, dedicated check-in counters, and priority baggage payment services, along with a "late arrival green channel" in the VIP lounge to minimize the risk of missed flights [5]. - Group travelers can utilize appointment check-in services and dedicated counters, with clearly marked "team meeting points" for quick assembly [5]. Group 4: Technological Advancements and Transportation Integration - Jinan Airport is enhancing its online passenger service platforms and promoting self-service check-in, baggage tracking systems, and smart facilities to improve travel efficiency [6]. - The airport has developed a comprehensive transportation network, integrating metro, airport buses, taxis, ride-hailing services, and long-distance buses, while offering various free parking services [6]. Group 5: Amenities and Cultural Engagement - The airport has established a free overnight resting area for travelers, equipped with reclining chairs and hot drink vending machines, along with extensive charging facilities [7]. - The airport is hosting a Spring Festival-themed service event, providing cultural experiences and distributing gifts to enhance the travel experience during the festive season [9].
桂林机场加强“阳光宝贝”品牌建设 全年守护2360名儿童“单飞”旅程
Zhong Guo Min Hang Wang· 2025-12-24 10:11
Core Insights - The "Sunshine Baby" unaccompanied minor service at Guilin Airport has provided a comprehensive support system for children aged 5 to 12, ensuring a safe and comforting travel experience since its launch in January 2025, with a total of 2,360 children served [1][6] Service Features - Each child receives a dedicated identification vest and card, with a designated staff member overseeing their journey from check-in to boarding, ensuring seamless handovers [3][6] - During waiting periods, children can engage in reading and games in a designated lounge area, while staff act as temporary guardians and playmates, providing a nurturing environment [3][6] Emergency Response - The service includes provisions for handling flight delays or cancellations, where staff accompany children to hotels and offer bedtime stories until flights are rescheduled [6] - Continuous updates to the children's lounge with new books and toys, along with targeted staff training, enhance both supervision and emotional support [6] Future Plans - Guilin Airport aims to further develop the "Sunshine Baby" service brand, focusing on optimizing service processes to enhance the convenience and warmth of air travel for families, thereby improving passenger satisfaction and safety [6]
深耕服务品牌 助力旅客“畅享草原” 内蒙古机场集团2025年服务品牌建设月纪实
Zhong Guo Min Hang Wang· 2025-06-17 06:26
Core Viewpoint - Inner Mongolia Airport Group will designate May each year as "Service Brand Construction Month" starting in 2024, focusing on enhancing its service brand "China Service Enjoy the Prairie" towards excellence by implementing 16 key tasks across six major areas in 2025 [1] Group 1: Service Brand Development - The group aims to ensure that citizens can "afford, access, and enjoy" air travel, and has developed 46 service products to meet the needs of airlines, passengers, and cargo owners, enhancing both service quality and brand value [2] - The introduction of the "Enjoy the Prairie Worry-Free Group Travel" service product includes personalized services such as guided assistance, seat selection, convenient parking, and centralized security checks [3] Group 2: Service Commitment Upgrade - The service commitment standard has been upgraded to include 34 specific commitments across five categories, emphasizing efficiency and personalized service for first-time travelers, with over 50% of commitments exceeding industry standards [4][5] - Various airports have implemented unique services, such as rapid transfer services and free parking, to enhance passenger experience [4] Group 3: Seasonal Preparedness - The group has integrated peak season support into its brand construction tasks, identifying 80 risks related to service standards and processes, with measures in place to ensure seamless service during peak travel times [6] - Feedback from passengers has led to the identification of 105 service issues, with 167 corrective measures planned for completion by the end of June [8] Group 4: Continuous Improvement - The group emphasizes a customer-centric service philosophy, aiming to incorporate local cultural elements into its services, thereby enhancing brand influence and product competitiveness [9]