汽车销售渠道拓展
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金杯汽车(600609.SH):与京东签署合作框架协议
Ge Long Hui· 2025-11-24 12:03
格隆汇11月24日丨金杯汽车(600609.SH)公布,金杯汽车与京东于2025年11月24日在沈阳市签署 《合作框架协议》。双方签订本协议后,在符合金杯汽车授权条件下,金杯汽车可对京东填补金杯汽车 空白区域的维修保养门店予以授权,为京东门店开通金杯汽车售后服务资质,以补充金杯汽车在空白市 场的服务能力。金杯汽车需对开始合作后的,填补空白区域的维修保养门店给予相应的培训支持/备件 支持/技术支持/服务支持。 通过本次合作,公司将切入京东汽车大客户业务,成为京东汽车大客户业务的供应商。公司亦将入 驻京东商城,拓展线上汽车销售渠道、方便消费者选购。本次合作有利于公司突破传统获客瓶颈、拓宽 汽车销售渠道、激活业务增量,符合公司发展需要及全体股东利益。此外,双方在物流、供应链等领域 开展合作,也将有利于公司业务拓展。 京东作为金杯汽车的非独家营销渠道之一,金杯汽车可在京东多个渠道就品牌营销活动宣发、试驾 用户转化、京东集团员工购车优惠等方面开展合作。双方同意,将基于京东在供应链、物流及商品资源 方面的优势,积极探索在金杯汽车门店运营、客户服务及车主生态等相关物资采购领域的协同合作可能 性。具体合作项目由双方另行协商并 ...
金杯汽车与京东签订合作框架协议 成为京东汽车大客户业务供应商
Zhi Tong Cai Jing· 2025-11-24 11:54
Core Viewpoint - The collaboration between Jinbei Automobile and JD.com aims to leverage both companies' strengths to enhance sales channels and business growth in the automotive sector [1] Group 1: Partnership Details - Jinbei Automobile signed a cooperation framework agreement with JD.com on November 24, 2025, in Shenyang [1] - The partnership focuses on mutual benefits, compliance, and comprehensive cooperation across various fields [1] Group 2: Business Implications - Jinbei Automobile will become a supplier for JD.com's automotive major client business, expanding its market reach [1] - The company will also establish an online sales channel through JD.com, facilitating consumer purchases [1] - This collaboration is expected to help Jinbei Automobile overcome traditional customer acquisition challenges and activate business growth [1] Group 3: Logistics and Supply Chain - The partnership includes cooperation in logistics and supply chain areas, further supporting Jinbei Automobile's business expansion [1]