流量向善
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流量向善方得始终
Xin Lang Cai Jing· 2026-02-20 23:49
对平台与社会而言,引导流量向善,亦是构建清朗网络空间的关键。平台应优化算法导向,为正能量内 容倾斜资源,让善举被看见、让温暖被传递;社会应树立正确价值导向,推崇责任担当,摒弃浮躁功 利,让"行善者有流量、向善者有舞台"成为共识。当流量不再被功利绑架,当影响力用于服务他人,网 络空间便会少一分喧嚣,多一分温情;少一分浮躁,多一分力量。 吴克群的翻红,是一次善意的胜利,更是一次价值的回归。它告诉我们:流量易得,人心难守;浮华易 逝,善意长存。在流量奔腾的时代,愿更多公众人物把流量用在实处,把影响力落在好事上。唯有坚守 向善初心,锚定人心坐标,才能在时代浪潮中行稳致远,让流量真正成为照亮社会、温暖人心的光。 近日,台湾歌手吴克群凭助农善行翻红:从舞台走向田间地头,凌晨5点搭乘贵阳惠农公交,体验菜农 们的艰辛,组织田间拍卖会、对接商超解决蔬菜滞销……吴克群的视频用脚踏实地的善意收获全网点 赞。 这波"非炒作、非造梗"的走红,戳破了流量时代的浮躁泡沫,印证了一个朴素的道理:流量向善方得始 终,人心才是最大的流量。 流量本无善恶,关键在使用者的初心与选择。当下娱乐圈,不少艺人困在流量焦虑里,靠话题炒作、人 设包装、综艺竞 ...
同心会客厅丨“冰城左右哥”:不被流量所左右
Xin Lang Cai Jing· 2026-02-20 11:24
中新网哈尔滨2月20日电 题:"冰城左右哥":不被流量所左右 又一个冰雪季接近尾声,但哈尔滨这座城市的温度却四季炽热。哈尔滨冰雪大世界梦想大舞台主持 人"冰城左右哥"姜可东做客中国新闻网"同心会客厅",对网友们关心的问题,一一回应。 视频:同心会客厅丨"冰城左右哥":不被流量左右来源:中国新闻网 网上盛传他被冰雪大世界换掉了,是真的吗?外号"四姨"是怎么来的?从婚礼司仪、到球队MC、再到 舞台主持,他如何将小家温情凝聚成群体力量?哈尔滨文旅爆火背后,他见证了怎样的中华民族大团结 的感人瞬间? 今天,我们一起走近将家国情怀刻进舞台与日常的东北汉子——"冰城左右哥"姜可东。 采访实录摘编如下: (12:30 哈尔滨太阳岛雪博会) "左左右右" 步伐整齐 团结一致 中新网记者:"左右哥",过年好! 姜可东:王老师,过年好!中新网的各位网友朋友们,冰天雪地欢乐多,我是"冰城左右哥",大家过年 好!这里是太阳岛雪博会,很多人不知道我白天在这里还有演出。 中新网记者:今天,我跟着你走一天,你去哪儿我去哪儿,你干啥我干啥。 姜可东:好,那一会儿,我上台领大家蹦迪,你也在台下跟着蹦吧,要不我怕你冷。雪地蹦迪,初衷就 是让大家 ...
雷彬艺:吴克群暖心视频“出圈”并非偶然
Xin Lang Cai Jing· 2026-02-14 14:33
近日,台湾艺人吴克群在贵阳帮当地菜农卖出3万斤蔬菜的短视频在全网刷屏。从"为你写诗"到"为你卖 菜",吴克群本人也被网友戏称为"吴克穷"。 国台办发言人朱凤莲11日表示,我们欢迎并乐见广大台胞积极融进大陆社会生活的更多场景,关注大陆 的发展变化和民众的生活,不断传递正能量、发出好声音,让两岸的人们更多看到彼此最美的一面。 雷彬艺透露,当吴克群留意到贵阳公交惠农专线的故事后,便第一时间与团队探讨"我们能为这些菜农 做些什么",视频并非刻意策划。 "我们始终秉持不刻意、重真实、传善意的九字初心。"雷彬艺说,"出圈"并非偶然,而是源于主创者的 善意本心与团队的全力支持,二者缺一不可。 在雷彬艺看来,吴克群是既有才华又有善心的人,他曾创作过诸多两岸熟知的流行歌曲,现在更关注如 何利用影响力关注普通人的生活、帮助弱势群体,这些善举并非刻意作秀,而是源自本心。 视频:同心会客厅丨雷彬艺谈吴克群:用流量做有意义的事儿 中新网北京2月14日电 (记者 陈文韬)浙江省网联会副会长、无忧传媒创始人兼CEO雷彬艺近日在接受中 国新闻网"同心会客厅"专访时表示,与公司合作的台湾艺人吴克群暖心视频"出圈"并非偶然,而是源于 主创者的善 ...
“卷尺哥”走红,期待更多善意在平台上汇聚
Zhong Guo Xin Wen Wang· 2025-10-24 02:23
Core Viewpoint - The rise of the "Cross-Bank Buyer" on Douyin highlights a new model of citizen participation in urban governance, where social media serves as a platform for addressing public issues and enhancing government responsiveness [1][8]. Group 1: Citizen Engagement - The "Cross-Bank Buyer" uses a tape measure to identify and report urban issues, such as obstructive trees and loose manhole covers, effectively engaging the public in urban governance [1]. - The Shenzhen municipal departments have shown a quick response to the issues raised by the "Cross-Bank Buyer," demonstrating a proactive approach to citizen feedback [8]. Group 2: Social Media's Role - Social media platforms like Douyin enable lower barriers for participation in urban governance, allowing users to easily report issues and engage with authorities [8]. - The interaction between citizens and experts on social media, as seen in various cases, illustrates the potential of these platforms to solve problems and foster community support [9]. Group 3: Future Implications - The concept of "flowing goodwill" should translate into concrete actions, encouraging more stories like that of the "Cross-Bank Buyer" to promote positive social change [9]. - The evolution of the internet from a mere tool to a transformative infrastructure emphasizes the need for collaboration among departments, platforms, and users to leverage technology for societal advancement [9].
抖音新规:禁止!
中国基金报· 2025-07-31 22:59
Core Viewpoint - Douyin has upgraded its live streaming content management regulations to prohibit suggestive behaviors and ensure authenticity in the portrayal of hosts, aiming to combat lowbrow content in live streaming [2][4][5]. Group 1: Douyin's New Regulations - Douyin has announced the upgrade of its "Douyin Live Group Broadcasting Content Management Specifications" and the "Douyin Live Group Broadcasting Agency Management Specifications" [2]. - The new regulations explicitly ban hosts from using clothing, silhouettes, or wet bodies to highlight sensitive areas and create ambiguous atmospheres [2]. - There is a strict prohibition on excessive beautification, requiring live broadcasts to authentically reflect the host's image to avoid misleading viewers [2]. - Douyin will implement a tiered punishment system for accounts with violations, including reduced recommendations, interrupted live streams, and potential indefinite revocation of live streaming privileges [3]. Group 2: Industry Context and Challenges - Recent reports have highlighted the prevalence of lowbrow content in live streaming, with "borderline group broadcasts" and vulgar competitions becoming focal points [4]. - The rapid development of the live streaming industry has exposed underlying cultural and value crises, necessitating improved regulations and governance [5]. - Despite ongoing efforts to regulate lowbrow content, challenges persist due to a "traffic is king" mentality and the influence of a black market in the industry [5]. - The need for a collaborative effort among various stakeholders, including regulatory bodies, users, platform companies, and streamers, is emphasized to create a healthier online environment [6]. Group 3: Future Directions for the Industry - The essence of combating lowbrow live streaming is to shift the industry focus from "traffic hunting" to "value cultivation" [7]. - Platform companies are encouraged to enhance their AI capabilities for content review and to optimize algorithm recommendations to prioritize high-quality content [6][7]. - Streamers are urged to abandon lowbrow tactics in favor of professional content, recognizing that quality content is the true currency in the industry [6][7].
净化直播生态走向价值耕耘
Jing Ji Ri Bao· 2025-07-30 23:26
Core Viewpoint - The issue of vulgar content in online live streaming has resurfaced, highlighting the cultural and value crisis within the industry, despite ongoing regulatory efforts to improve the online environment [1][2]. Group 1: Industry Challenges - Online live streaming is characterized by strong entertainment, interactivity, and dissemination, which has led to its rapid growth but also exposed underlying vulgar culture [1]. - Regulatory bodies have implemented various actions to clean up the online space, yet vulgar live streaming persists due to a "traffic is king" mentality and the influence of a black market [1][2]. Group 2: Solutions and Responsibilities - To break the cycle of "rectification-rebound-rectification," a collaborative effort from all sectors is needed, including long-term actions from regulatory bodies and active participation from users [2]. - Platform companies should evolve from being mere "content gatekeepers" to "ecological designers," enhancing AI capabilities for content review and optimizing algorithm recommendations to prioritize quality content [2][3]. - Network anchors must recognize that abandoning vulgarity is an opportunity for rebirth, focusing on professional content as the true value and continuously innovating to enhance content quality [2]. Group 3: Future Direction - The essence of addressing vulgar live streaming is to shift the industry from "traffic hunting" to "value cultivation," enabling quality content to thrive and connecting various sectors effectively [3].