（文章来源：第一财经） 天风证券指出，中期来看，格局改善叠加产品周期，看好EPS超预期带动双击行情。继续看好2026年A 股游戏公司在竞争放缓下走出强产品周期逻辑。一方面，供给端预计继续改善：1）政策监管环境稳 定，版号供应充沛。2）A股游戏公司产品周期改善持续，拓展更多新一代核心用户需求。另一方面， 移动端游戏竞争格局改善有望持续：头部大厂产品仍主要聚焦PC端。目前重点A股游戏公司估值已经回 到2025年15-20x相对合理区间，看好2026年EPS超预期带动PE双击。 ...

Investment Rating - The report maintains a "Positive" investment rating for the gaming sector [6]. Core Insights - The number of game approvals in December reached a multi-year high, with significant titles from companies like Tencent, Kaiying, and 37 Interactive Entertainment receiving approval. The total number of game approvals for 2025 is expected to reach 1,771, a 25% increase from 2024, marking the highest number since 2019 [2][4][9]. - The report highlights a new product cycle for listed companies, with several key new games set to launch, suggesting continued investment opportunities in the gaming sector [2][4][9]. Summary by Sections Game Approval Highlights - In December, 147 game approvals were issued, including 144 domestic and 3 imported games. The total for 2025 is projected to be 1,771, with 1,676 domestic and 95 imported games, reflecting a stable approval rhythm [9]. - The pace of imported game approvals has accelerated, with monthly approvals starting from October 2024, averaging around 100 approvals annually over the past three years [9]. New Game Launches - Several companies are advancing their key new games, indicating the onset of a new product cycle. Notable launches include Giant Network's "Supernatural Action Group" and Tencent's "Counter-Strike: Future," among others [9]. - The report lists several companies to watch for investment opportunities, including Giant Network, Kaiying, Perfect World, 37 Interactive Entertainment, and Tencent [9].

Core Viewpoint - NetEase (NTES.US) stock is experiencing strong performance driven by the success of evergreen games like "Naraka: Bladepoint" and anticipated acceleration in sales growth for Q3 [1] Group 1: Stock Performance - NetEase shares rose nearly 1% pre-market, reaching $156.25, and hit a new high after opening [1] - Goldman Sachs raised NetEase's target price from $145 to $161, maintaining a "Buy" rating [1] Group 2: Game Performance and Future Outlook - The strong stock performance is attributed to the exceeding expectations of evergreen games and the robust performance of traditional games [1] - Looking ahead to 2026, two upcoming major titles, "Sea of Remnants" and "Ananta," along with new successes in overseas markets, are expected to create a favorable product cycle [1]