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游戏经济呈现显著的涟漪效应,“游戏+”连接文化与千行百业
Guang Zhou Ri Bao· 2025-08-01 10:23
Core Insights - The gaming economy is exhibiting significant ripple effects, driving growth in the cultural industry and enabling cultural empowerment in broader external fields [1][2][3] Group 1: Gaming Industry Growth - The gaming industry is experiencing continuous economic value enhancement, with domestic sales exceeding 320 billion yuan and international sales surpassing 18.5 billion USD, contributing to a total market value of over 450 billion yuan [1] - Major companies are increasing investments in AI and engine technology, with mini-games emerging as a new growth driver, evidenced by 400,000 developers in WeChat mini-games [1] - The "going out" strategy for gaming has become a highlight in service trade, with Chinese games being distributed in over 150 countries and regions, achieving over 100 billion yuan in scale for five consecutive years [1] Group 2: Cultural Industry Impact - Gaming is becoming a new driving force for the continuous growth of cultural industry output, acting as a key hub for value creation and circulation in the digital cultural ecosystem [2] - The synergy between gaming and other cultural sectors like film, animation, and music is attracting quality creative talents and capital, while game streaming has led to the emergence of millions of new gaming-related professions [2] - The success of games like "Black Myth: Wukong" has significantly boosted tourism, with Shanxi Province's visitor growth rate in 2024 expected to be double the national average [2] Group 3: External Value Creation - The gaming industry is releasing external spillover value, connecting culture with various sectors through the "game+" model [2] - The rise of esports events and gaming exhibitions is driving substantial economic activity in host cities, with internet cafes, esports venues, and esports hotels projected to reach 103,600 locations and generate approximately 90 billion yuan in revenue by 2024 [2] - "Gamification" is inspiring innovation across education, healthcare, and finance, showcasing the gaming economy's expanding ripple effects and unprecedented vitality [2][3]