Core Viewpoint - The article highlights the efforts of the Ping An Agricultural Insurance team in Fujian province, emphasizing their commitment to providing timely and precise insurance services to farmers, particularly during the critical farming season [1][8]. Group 1: Team Efforts and Operations - The Ping An Agricultural Insurance team, wearing orange vests, is actively engaged in a rigorous insurance verification campaign across various villages, demonstrating their dedication to improving farmers' lives through insurance [1][2]. - The team member, Zeng Yanling, utilizes a detailed distribution map to cover over a hundred villages, walking more than 10,000 steps daily and completing an average of eight village verifications each day under extreme heat [2][4]. Group 2: Technology and Precision - The use of the "Ping An Love Agriculture" app allows for real-time updates of thousands of location coordinates, forming a digital insurance protection network. The integration of GPS and BeiDou systems ensures high precision in measuring farmland [4][6]. - The team shows a commitment to accuracy, as evidenced by their immediate return to a site to correct a 0.3-meter data discrepancy, which underlines their professionalism in handling disaster claims [4][6]. Group 3: Commitment to Timeliness - The team works late into the night, using their vehicle as a mobile office to upload data and prepare for the next day's verification tasks, showcasing their dedication to meeting deadlines and supporting farmers [6][8]. - Their continuous efforts reflect a strong sense of responsibility to ensure a bountiful harvest for farmers, aligning with the broader goal of agricultural stability [6][8].

Core Viewpoint - The annual "7.8 National Insurance Publicity Day" emphasizes the theme "Love and Responsibility, Insurance Makes Life Better," reflecting the intrinsic value of the insurance industry and its role in modern society [1] Group 1: Importance of Insurance - Insurance serves as an economic stabilizer and social stabilizer, especially as individual and family uncertainties increase due to changing social structures and risk patterns [1] - The concept of "Love" is rooted in the origins of the insurance system, highlighting the emotional connection behind insurance policies that provide financial security during crises [2] - "Responsibility" reflects the external functions of insurance, empowering individuals and supporting industries through diverse insurance products [2] Group 2: Challenges Facing the Insurance Industry - The insurance industry faces challenges such as "sales misguidance" and "difficult claims," which undermine public trust [3] - Complex product designs and unclear terms fail to meet consumer needs, indicating a need for better alignment with customer expectations [3] - The depth and breadth of technological empowerment in the industry require further enhancement to fulfill the promise of "Love and Responsibility" [3] Group 3: Future Directions for the Insurance Industry - There is a need for customer-centric product and service innovation, shifting from a traditional sales approach to a needs-based service model [3] - Building a culture of integrity within the industry is essential, focusing on ethical education and simplifying insurance knowledge for consumers [3] - Embracing digital transformation through technology can enhance service quality and expand the scope of insurance offerings, moving from reactive compensation to proactive prevention [4] Group 4: Conclusion - The theme "Love and Responsibility, Insurance Makes Life Better" is not just a slogan but a commitment to prioritizing people's interests and integrating these values into every insurance policy and service [4]

Core Viewpoint - The 2025 Customer Festival of Sunshine Life Insurance, themed "Walk into Heartfelt Sunshine, Feel Love and Responsibility," has launched a series of immersive service activities across the country since May 19, enhancing customer experience through both online and offline channels [1][16]. Group 1: Event Highlights - The opening ceremony of the Customer Festival revealed five exciting chapters, featuring family education experts who shared a touching growth story that embodies the theme of love and responsibility [2]. - The "My Sunshine" app has transformed into a digital experience hub, offering an AI-driven activity that allows users to revisit the company's 20-year development journey, alongside a comprehensive health management service in response to the national "Weight Management Year" initiative [4]. Group 2: Health Services - Sunshine Life Insurance has introduced the "Direct Access 30" medical management service, addressing critical health needs by providing nearly 10,000 customers with a robust health support system, which aims to tackle the challenges of accessing quality medical care [12]. - The "Direct Access 30" service focuses on 17 common malignant tumors and 4 severe cardiovascular diseases, connecting customers to a network of 45 top-tier hospitals across 17 major cities in China [13]. - This service extends benefits not only to the insured but also to their immediate family members, ensuring comprehensive health protection [14]. Group 3: Commitment to Customers - The annual Customer Festival serves as a platform to showcase the company's commitment to service and responsibility, allowing customers to experience the warmth of Sunshine Life Insurance and reinforcing the company's promise through initiatives like the "Direct Access 30" service [16][17].