Core Viewpoint - The price of the new high-end product "Guizhou Moutai (Five-Star Trademark 70th Anniversary Commemorative)" has increased significantly, indicating strong demand and market interest in limited edition Moutai products [1][5]. Price Movement - On August 10, the price of "Five-Star 70th Anniversary Commemorative" reached 8100 yuan per bottle, up 400 yuan from the previous day, marking a 5.19% increase and a 15.71% rise from its initial price of 7000 yuan [1]. - The product sold out within 2 minutes of its release on August 8, generating an estimated sales revenue of 1.79 billion yuan [5]. - The price on August 9 was reported at 7700 yuan per bottle, reflecting a 7.14% increase from the initial price, with a cumulative increase of 8% over two days [5]. Market Dynamics - The limited release of 25,568 bottles creates a sense of scarcity, which may help stabilize prices despite a general downturn in the white liquor market [6]. - The market for Moutai products has seen significant fluctuations, with previous releases like "Snake Moutai" and "Shengle Flying Heaven" experiencing sharp price declines after initial hype [7]. - The current market sentiment is cautious, with collectors and investors being more selective due to the overall poor performance of the white liquor market [6]. Consumer Behavior - The buyer demographic for "Five-Star 70th Anniversary Commemorative" includes both collectors and speculators looking to profit from price differences [6]. - There is a potential for price variations based on specific bottle numbers, with certain auspicious numbers possibly commanding higher premiums in the future [6].

Core Viewpoint - The launch of the new high-end product from Kweichow Moutai, priced at 7000 yuan per bottle, sold out within 2 minutes, indicating strong demand and market interest [2][10]. Product Launch - The new product, "Kweichow Moutai (70th Anniversary of the Five-Star Trademark)," was launched on August 8, with a limited edition of 25,568 bottles priced at 7000 yuan each [4][10]. - Each bottle features a unique identity code corresponding to a 70-year period from May 1, 1954, to April 30, 2024 [4]. Production and Design - The product is made from high-quality local ingredients, including glutinous sorghum, wheat, and water, adhering to traditional brewing methods [7]. - The packaging design reflects the style of the 1954 Jinlun brand Moutai, using eco-friendly materials and a wooden box inspired by 1950s designs, enhancing the ceremonial aspect of opening the product [7][8]. Market Response - The product generated approximately 179 million yuan in revenue within 2 minutes of its launch [10]. - Social media reactions indicate a high level of competition among consumers, with many expressing frustration over the difficulty of purchasing the product, while others found personal significance in acquiring bottles with codes corresponding to their birth dates [10]. Resale Market - On resale platforms, the new product's price markup ranges from 300 to 1000 yuan, with some years being sold for over 10,000 yuan [16]. - The price of other Moutai products, such as the 25-year Flying Moutai, has also seen a slight increase, reflecting the overall market trend [16]. Stock Performance - Following the product launch, Kweichow Moutai's stock opened high and experienced fluctuations, closing at 1420.97 yuan per share, with a total market capitalization of 1.785 trillion yuan [17]. Industry Outlook - According to Citic Securities, the white liquor industry is rapidly bottoming out, with leading companies likely to benefit from current adjustments in channel structures and market expansion efforts [19].