线下信用体系
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首日报名数超20万 高德“飞行街景”成商家新宠
Zheng Quan Ri Bao· 2026-01-08 12:44
Core Insights - Alibaba's Gaode has launched an upgraded version of the Gaode Street Ranking 2026 and initiated a "Million Fireworks Good Store Support Plan," committing billions in computing resources to help 1 million merchants access the "Flying Street View" for free [1] - Within 24 hours of the plan's announcement, over 200,000 merchants registered for the program, indicating strong interest and demand [1] - Since the launch of the Gaode Street Ranking 100 days ago, over 860,000 dining merchants have joined, leading to a more than 330% increase in order volume and over 270% growth in transaction value [1] Group 1 - The Flying Street View feature allows users to experience realistic navigation and explore restaurant environments, enhancing consumer engagement [1] - The technology lowers the barrier for merchants to adopt new tools, as creating a 3D model now only requires a smartphone to capture video, making it accessible to smaller businesses [2] - The shift in merchant strategies reflects a growing understanding that presenting their authentic quality to consumers is more beneficial than complex traffic strategies [2] Group 2 - The Chinese restaurant industry is currently undergoing a critical phase of high-quality development, facing challenges in digital transformation and business model integration [2] - The Gaode Street Ranking aims to build a comprehensive offline credit system through digital, trust, and technological empowerment, supporting sustainable growth in the restaurant sector [2]
全球首个飞行街景在高德上线,首日预约商家数超20万
Xin Lang Cai Jing· 2026-01-08 11:42
Core Insights - The launch of Gaode's "Flying Street View" feature has seen over 200,000 merchants sign up within 24 hours, indicating strong interest and demand from businesses [1][6] - Gaode has initiated the "Million Firewood Good Store Support Plan," committing several hundred million yuan in computing resources to provide free access to the "Flying Street View" for 1 million merchants [3][6] - The feature utilizes Gaode's self-developed world model to create highly realistic digital representations, enhancing user experience by allowing immersive previews of restaurants and attractions [3][6] Company Developments - The "Flying Street View" feature allows merchants to showcase their unique store characteristics, potentially increasing business conversion rates [3][6] - Merchants can easily create their 3D models using just a smartphone, significantly lowering the barriers to technology adoption compared to previous high-cost methods [4][7] - The initiative reflects a shift in business strategies, with more merchants opting for technology to present their real conditions and build long-term trust with customers [4][7] Industry Trends - The restaurant industry is currently undergoing a critical phase of high-quality development, facing challenges in digital transformation and business model integration [4][7] - The Gaode Street Ranking has seen over 860,000 restaurant merchants join within 100 days, with a reported increase of over 330% in order volume and over 270% in transaction value [4][7] - Gaode's CEO emphasizes the importance of building a modern offline credit system to enhance consumer trust and confidence in the market [4][7]
高德“百万烟火经济支持计划”开启首日,超20万商家预约“飞行街景”
Huan Qiu Wang· 2026-01-08 09:41
Core Insights - Alibaba's Gaode has launched an upgraded version of the Gaode Street Ranking 2026 and initiated a "Million Fireworks Good Store Support Plan," committing to invest billions in computing resources to help 1 million merchants access "Flying Street View" for free [1][4] - Within 24 hours of the plan's announcement, over 200,000 merchants registered for the program, indicating strong interest in AI technology among offline businesses [1][4] Group 1: Business Impact - Since the launch of the Gaode Street Ranking 100 days ago, over 860,000 dining merchants have actively joined, leading to a more than 330% increase in order volume and over 270% growth in transaction value [4] - The CEO of Gaode expressed a desire to build a modern offline credit system to enhance consumer trust and confidence, emphasizing the importance of visibility for diligent businesses [4] Group 2: Technological Advancements - The "Flying Street View" feature utilizes Gaode's self-developed world model to provide realistic navigation and immersive experiences for users, allowing them to preview restaurant environments and other locations [4][6] - Merchants can easily create promotional content by simply filming and uploading videos and photos using a smartphone, significantly lowering the barrier to adopting new technology [6][8] Group 3: Industry Trends - The enthusiasm from merchants reflects a shift in business strategies, with many recognizing the value of showcasing their authentic qualities to build long-term trust and reputation rather than relying solely on complex marketing tactics [8] - The President of the China Hotel Association noted that the restaurant industry is at a critical juncture for high-quality development, emphasizing the importance of digital transformation for enhancing efficiency and sustainability [9]
真实数据+AI赋能,高德扫街榜如何为线下小店撑起诚信之伞?
Sou Hu Cai Jing· 2025-09-11 00:54
Core Insights - The article discusses the evolution of navigation and local services, highlighting the integration of AI technology in enhancing consumer experiences and reshaping the offline consumption ecosystem [1][3]. Group 1: Technological Innovations - Alibaba's Gaode Map launched the "Street Ranking" which integrates 7 million restaurants and utilizes AI to create a real-world credit system based on user behavior, supporting 1.2 billion daily searches and 13 million service destinations [1]. - The "Street Ranking" employs a multi-dimensional evaluation model that captures navigation data and analyzes the authenticity of reviews, leading to significant increases in customer traffic for businesses [3]. Group 2: Consumer Behavior and Trust - Traditional review systems face challenges with fake ratings, with over 63% of consumers experiencing disappointment due to false scores, and 47% of businesses feeling pressured to engage in rating manipulation [1]. - The "Street Ranking" allows consumers to vote with their feet, resulting in a community noodle shop increasing its daily customer flow by 300% due to genuine reviews [3]. Group 3: Economic Impact - The "Street Ranking" initiative has led to a 76% reduction in the cost of rating manipulation for businesses and a 42% decrease in consumer complaints [3]. - The "Firewood Good Store Support Plan" includes a subsidy of 1.15 billion yuan, with 200 million yuan in travel vouchers and 950 million yuan in consumption vouchers, resulting in an average customer flow increase of 217% and transaction growth of 189% in the first month [3][4]. Group 4: AI Capabilities - Alibaba is one of the few companies with full-stack AI capabilities, processing millions of behavioral data points every second to dynamically update 32 detailed rankings reflecting consumer trends [4]. - The implementation of the "Street Ranking" has led to significant increases in visibility for lower-rated but high-quality establishments, with an 8-fold increase in exposure for "3.5-star treasure stores" [4].