央视网消息：2022年4月起实施的《羽绒服装》新国标把旧标准中的"含绒量"修改为"绒子含量"， 那么选购羽绒服如何看它的吊牌等身份信息，另外，一些消费者追求鹅绒更保暖，事实真是如此吗？ ...

Core Insights - The down jacket market is experiencing a sales peak as temperatures drop, but consumers face issues with misleading product quality and difficult return processes [1][2] Group 1: Market Issues - Many consumers report receiving inferior products, such as jackets advertised as containing high-quality down but filled with substandard materials [1][2] - The practice of substituting down with lower-quality materials like "silk" is prevalent, leading to confusion among consumers regarding product quality [2][3] Group 2: Consumer Experiences - Specific cases highlight the challenges faced by consumers, such as receiving jackets that do not match the advertised specifications, leading to dissatisfaction and financial loss [1][4] - Consumers often encounter difficulties in seeking redress, with platforms providing limited support and compensation [4][5] Group 3: Regulatory Context - New national standards in China require clear labeling of down content, yet some merchants exploit consumer ignorance by misrepresenting their products [2][3] - The international down and feather industry is also tightening regulations, emphasizing the need for accurate labeling to protect consumer rights [2]