Core Viewpoint - The 2025 Guangxi "Time-honored Brand" Carnival and "Shopping in China · Enjoy Guangxi" tax refund service consumption season has been launched in Nanning, aiming to boost consumption during the summer tourism peak and optimize tax refund services for foreign tourists [1][3]. Group 1: Event Overview - The event is part of the 2025 Guangxi summer consumption season series, featuring activities that promote Guangxi's time-honored brands in shopping districts, museums, and high-speed rail stations [1]. - The initiative aims to leverage the peak season for inbound tourism and the China-ASEAN Expo to enhance the consumption potential of foreign visitors [1]. Group 2: Government and Business Support - The Guangxi Department of Commerce emphasizes the protection and development of time-honored brands as a key strategy for upgrading consumption, providing platforms, empowering businesses, and improving the environment for innovation and expansion [3]. - The event will kick off the "Shopping in China · Enjoy Guangxi" tax refund consumption season, highlighting three main features: enhanced promotion of tax refund policies, over 100 promotional activities in tax refund stores, and the creation of specialized shopping streets for tax refund [3]. Group 3: Participation of Local Businesses - Nanning Department Store Co., as a "Chinese time-honored brand" and a tax refund store, plans to enhance service quality and processes to provide a memorable shopping experience for foreign tourists [5]. - Representatives from various time-honored brands showcased their new products during the launch, and promotional activities were organized to offer a wide range of products, including food, daily necessities, beverages, and handicrafts [5]. Group 4: Collaborative Efforts - The event is co-hosted by multiple government departments, including the Department of Commerce, Market Supervision Administration, Culture and Tourism Department, and others, with support from local business associations and banks [5].

Core Points - Shanxi Province has announced the fourth batch of "Sanjin Time-honored Brands," with 31 brands including "Junyan Pharmaceutical" recognized, bringing the total number of provincial-level time-honored brands to 119, with 37 recognized as "Chinese Time-honored Brands," ranking 2nd in Central China and 11th nationwide [1][2] - The province emphasizes the importance of time-honored brands as a valuable cultural heritage and is committed to enhancing cultural confidence and exploring cultural connotations [1] - Initiatives include establishing a protection system for time-honored brands, fostering innovation, and creating development momentum, which are aimed at maximizing the potential of Shanxi's time-honored brands [1][2] Industry Development - The Shanxi Provincial Department of Commerce has outlined procedures for the recognition of "SanJin Time-honored Brands," with 82 brands identified through a rigorous selection process over four batches since 2019 [2] - Future plans include innovative measures to enhance the cultural connotation and supply quality of time-honored brands, aiming to establish them as competitive trademarks and support high-quality development in Shanxi [2]