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高溢价成交地块频现,房企正为“确定性”买单
Core Insights - The land market in major cities such as Guangzhou, Chengdu, Tianjin, and Wuhan has shown significant activity, with high competition and premium rates for residential land sales [1][2] - In June, the total area of residential land sold in the four first-tier cities reached 1.7425 million square meters, with a total transaction value of 51.093 billion yuan, marking a substantial increase compared to previous months [1][6] - The average premium rate for land transactions in June was 6.3%, reflecting a decline from the previous quarter's average of 7.7% [8][9] Land Transaction Highlights - In Wuhan, a land plot was sold for a floor price of nearly 28,000 yuan per square meter, with a premium rate of 54.36% [1] - Chengdu's residential land in the Jin Niu District sold for over 20,000 yuan per square meter, with a premium rate of 23.93% [1] - In Hangzhou, a competitive bidding for a core unit plot resulted in a total price of 5.578 billion yuan, setting a new record for the area [2] Market Trends - The land market is experiencing a seasonal increase in transaction volume, with a notable rise in both the area sold and the total transaction value [1][8] - High-quality land in core urban areas continues to attract significant interest from developers, maintaining high premium rates despite a generally subdued real estate market [3][9] - The trend of local enterprises acquiring high-premium land in third and fourth-tier cities is evident, as these companies have a better understanding of local market dynamics [4] Regional Performance - Major cities like Beijing and Shanghai led the land transaction amounts in June, each exceeding 20 billion yuan, with Beijing at 22.631 billion yuan and Shanghai at 20.509 billion yuan [6] - Other cities such as Hangzhou and Chengdu also reported strong performance, with transaction amounts exceeding 16 billion yuan [6] - The overall land market is showing signs of structural recovery, although confidence in the market has not fully returned, particularly in lower-tier cities [9]