云南非遗过大年启幕 127场活动营造新春氛围 中新网昆明1月30日电 (黄兴鸿 张盟)"心安是归处·非遗即生活"2026年云南非遗过大年系列活动启动仪式 于30日在昆明南屏广场举行。云南将开展"古城过大年""非遗馆里过大年""非遗年货购物月"等多个类型 的127场活动，邀游客赴滇体验"有一种叫云南的生活"。 云南省文化和旅游厅党组成员、副厅长，省文物局局长芶开波在开幕式上介绍，近年来，该省的"非遗 +旅游""非遗+文创"等融合实践蓬勃发展，不仅让古老非遗在当代生活中焕发生机，也为构筑中华民族 共有精神家园、促进各民族交往交流交融注入强劲力量，诚邀游客前来逛非遗、品年味、享温暖。 1月30日，"桃花流水——非遗展演大观园"首场演出吸引市民、游客观看。 刘冉阳 摄 1月30日，付忠华介绍锔瓷技艺。 刘冉阳 摄 同步开展的"市井百工·非遗年货大观园"同样引人注目，马元素等文创产品尤为畅销。"我的'马上有 钱''马到成功'等以马为元素的锔瓷作品供不应求。"现场展销的付忠华介绍，锔瓷技艺是云南省非物质 文化遗产代表性项目，他是该项目的省级代表性传承人，致力于结合市场不断推陈出新。 来自大理白族自治州的张翰敏称，她的白族 ...

Core Viewpoint - The article highlights the inspiring journey of Jiang Yue, a 28-year-old disabled artisan from Sichuan, who has successfully mastered the traditional craft of making plush flowers despite her physical challenges, showcasing the potential for disabled individuals to thrive in creative industries through innovation and support [1][2][3]. Group 1: Individual Achievement - Jiang Yue, who lost her left hand in an accident, has become a skilled craftsman in plush flower making, overcoming significant challenges through determination and innovation [1][2]. - She modified traditional tools to better suit her needs, creating a parallel structure for the combing frame to facilitate single-handed operation [2]. - Jiang Yue's creations, including hairpins inspired by local culture, have gained popularity, making her the top seller of plush flowers at the Qingrong Creative Base [5]. Group 2: Support and Development - The Qingrong Creative Base, established in 2019, employs a "intangible cultural heritage + cultural creativity" model to assist disabled individuals in entrepreneurship and employment through skills training and product development [5]. - The base has provided skills training to over 2,000 disabled individuals, with more than 200 beneficiaries seeing an average monthly income increase of 2,000 to 8,000 yuan [5]. - National and local support for disabled individuals has increased, allowing them to engage positively with society and pursue their passions [3].

Group 1 - The core viewpoint of the articles highlights the significant growth in Christmas product exports from Fujian Yinghao Cultural Creative Co., Ltd., with a year-on-year increase of approximately 12% in Christmas goods exports as of this year [1] - The company experienced an earlier production and shipping peak by 1 to 2 months compared to previous years, driven by overseas clients' concerns over logistics delays and changing trade environments, leading them to place orders earlier [1] - The growth in Christmas orders is attributed to the company's development of green technology, utilizing recycled plastic materials, which are well-received in the European market, and the integration of traditional Chinese cultural elements into Western Christmas products [1] Group 2 - The textile and apparel sector is also a significant category for Christmas orders, with an early export period leading to increased export value and a slight recovery in the foreign trade situation [2] - Companies are actively innovating and expanding into diverse international markets, maintaining traditional markets like the EU and Japan while exploring emerging markets in Africa and Latin America [2] - Some companies have achieved breakthroughs through product innovation and brand building, contributing to the overall positive trend in Christmas product exports [2]

Core Insights - The 2025 Jiangsu Province "Three Advances and Three Promotions" event and the 7th China (Jiangsu) Time-honored Brand Expo were held from June 6 to 9, focusing on the theme of "New Consumption of National Goods" and highlighting the rejuvenation and upgrading of time-honored brands, cultural empowerment, and technological integration [1] Group 1: Event Overview - The expo was co-hosted by multiple government departments, including the Jiangsu Provincial Department of Commerce and the Provincial Development and Reform Commission, showcasing the importance of traditional brands in modern consumption [1] - The event featured various activities aimed at promoting cultural heritage and technological advancements within the industry [1] Group 2: Company Highlights - Zigang Jewelry, a representative time-honored brand, launched its original cultural and creative series "Jinlinwang·Qilin Returns" at the expo, designed by renowned jewelry designer Cheng Xuelin, incorporating traditional cultural elements and modern aesthetics [3] - The design of the jewelry series draws inspiration from the auspicious Chinese mythical creature Qilin, symbolizing prosperity and peace, and integrates historical elements with contemporary design [3] Group 3: Technological Integration - Zigang Jewelry has adopted a hybrid manufacturing process combining "smart goldsmithing machines and manual precision carving," utilizing CNC micro-engraving technology for high-precision processing, ensuring each piece embodies cultural significance and technical accuracy [3][5] - The company is advancing from traditional manufacturing to intelligent and precise manufacturing, reflecting a significant shift in the industry [3][5] Group 4: Cultural Engagement - The "Suzhou Gold and Silver Jade Non-Heritage Classroom" immersive experience area attracted significant attention, particularly from young people and families, highlighting the public's growing interest in traditional craftsmanship [4] - Zigang Jewelry's initiatives, such as free non-heritage classes in various locations, demonstrate a commitment to cultural education and engagement with the community [5] Group 5: Strategic Development - The company is pursuing a three-pronged development strategy of "Non-Heritage + Cultural Creation," "Tradition + Technology," and "Experience + Communication," aiming to bridge cultural, creative, and service transformation [5] - Zigang Jewelry is positioned as a representative brand of traditional gold and silver craftsmanship, leveraging technology and culture to connect with consumers and drive industry innovation [5]