Core Viewpoint - The ETF industry has experienced rapid growth in recent years, with E Fund focusing on a diversified strategy that covers various sectors, particularly in technology innovation [1] Company Strategy - E Fund has developed a comprehensive product layout that includes forward-looking industries, strategic sectors, and traditional industries, particularly in the technology sector [1] - The company has established a rich product system and a refined management model to cater to the technology track [1] Investor Education - E Fund emphasizes continuous investor education, clarifying the risk characteristics and application scenarios of different index products to help investors achieve good returns [1] Market Outlook - Investors increasingly view ETFs as essential asset allocation tools, with a growing emphasis on strategic investment concepts [1] - The industry has significant development potential as the application scenarios for ETFs continue to be explored, allowing more investors to conveniently participate in quality sector investments and share in the benefits of industrial development [1]

Core Insights - The report titled "ETF Industry on Overdrive: Shifting Gears, Breaking New Barriers" highlights the rapid acceleration and transformation of the global ETF industry, based on insights from over 600 professional investors managing more than $1.1 trillion in ETF assets [1][2] - Philippe Malaise, CEO of Trackinsight, emphasizes that ETFs are driving a global financial transformation focused on clarity, innovation, and investment opportunities [1] - Travis Spence from J.P. Morgan Asset Management indicates that 2025 will mark the era of active ETFs, with over 90% of respondents planning to maintain or increase their allocation to active ETFs [2] ETF Adoption Trends - Investors primarily choose ETFs for diversification, cost-effectiveness, and trading convenience, with performance, fees, liquidity, and issuer reputation being key selection criteria [3] - The usage of active ETFs is on the rise, benefiting from lower fees and higher transparency compared to mutual funds, with nearly 70% of respondents planning to increase their allocation to active ETFs in the next six months [3] - In fixed income, corporate and government bond ETFs are preferred, with 80% of investors planning to increase their allocation to active fixed income ETFs [3] - Theme-based ETFs are used for diversification and long-term strategic investments, with over half of respondents planning to increase their investment in thematic ETFs [3] - ESG ETFs are chosen based on personal beliefs and environmental concerns, with over half of European respondents indicating plans to increase their allocation to active ESG strategies [3] - Cryptocurrency ETFs are used primarily for risk diversification and long-term value growth, with nearly 60% of respondents planning to increase their allocation [3] - Income and options strategies remain popular, with about 60% of respondents expecting to increase investments in covered call and buffered products [3] Role of Financial Indices - Financial indices are increasingly being utilized by institutional investors as powerful tools for innovation within the ETF industry, as stated by Robert Ross from S&P Dow Jones Indices [4]