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Aurora Mobile's EngageLab Partners with Blurams to Drive Global IoT Service Growth
Globenewswire· 2026-02-06 12:00
SHENZHEN, China, Feb. 06, 2026 (GLOBE NEWSWIRE) -- Aurora Mobile (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading provider of customer engagement and marketing technology services in China, today announced that its leading AI-driven customer engagement platform, EngageLab, has entered into a strategic partnership with Blurams Tec Limited ("Blurams"), a smart video cloud platform provider. The two parties will leverage EngageLab’s powerful Marketing Automation technology to build an intelligent use ...
Zeta Global (NYSE:ZETA) FY Conference Transcript
2026-01-13 15:32
Summary of Zeta Global FY Conference Call Company Overview - **Company**: Zeta Global (NYSE: ZETA) - **Industry**: Marketing Cloud and Data Solutions - **Primary Customers**: Chief Marketing Officers of large global brands across 13 industry verticals [4][5] Core Business Differentiators - **Proprietary Data Set**: Zeta has access to data from over 245 million U.S. adults, allowing for targeted marketing based on interest and intent [5] - **Omnichannel Marketing**: Zeta supports various marketing channels including mobile, email, programmatic advertising, and direct mail [6] - **Comprehensive Use Cases**: Unlike competitors, Zeta addresses customer retention, growth, and acquisition, providing a holistic marketing solution [6][7] Identity Graph and Data Utilization - **Identity Graph**: Zeta's proprietary authenticated identity graph enriches profiles with over 5,000 attributes, enabling precise targeting and measurement [10] - **AI Integration**: The company emphasizes the use of AI for enhancing marketing efficiency, with tools like Athena that streamline audience targeting and campaign execution [12][13] Product Innovations - **Athena**: A super intelligent agent designed to optimize marketing workflows, significantly reducing the time required for media planning and audience creation [13][14] - **Customer Testimonials**: Early adopters like TKO (UFC and WWE) have reported substantial reductions in manual planning time due to Athena [19][28] Recent Acquisitions - **LiveIntent**: This acquisition enhances Zeta's Publisher Cloud, allowing for targeted advertising in digital newsletters, improving ROI for brands [32][33] - **Marigold**: Acquiring Marigold, a competitor, allows Zeta to expand its offerings in loyalty programs and cross-sell to Marigold's existing customer base [36][37] Financial Guidance and Performance - **Revenue Guidance**: Zeta expects at least $190 million in revenue from Marigold in fiscal 2026, with a conservative outlook due to prior customer attrition [39][41] - **Organic Growth**: The company aims for a 20% organic growth rate, leveraging data insights to drive customer acquisition and retention [46][52] Strategic Partnerships - **OpenAI Partnership**: Zeta is embedding OpenAI's conversational tools into its platform, marking the beginning of a strategic collaboration aimed at enhancing enterprise capabilities [26][74] Market Position and Future Outlook - **Market Share**: Zeta currently captures about 1.5% of the $100 billion annual marketing spend, indicating significant growth potential [53] - **Profitability**: The company maintains a strong profitability profile with a focus on resource allocation to drive both growth and margin expansion [68][71] Key Takeaways - Zeta Global is positioned as a leader in the marketing cloud space, leveraging proprietary data and AI to provide comprehensive marketing solutions - Recent acquisitions and partnerships are expected to enhance Zeta's capabilities and market reach - The company is focused on achieving sustainable growth while maintaining profitability, with a clear strategy for expanding its customer base and service offerings
Fushi Technology Partners with Jumbo to Build Long-Term Growth Momentum with One-Stop Customer Loyalty Solution
Globenewswire· 2025-12-19 02:02
Core Insights - Fushi Technology has launched a CRM membership management product for Jumbo, enhancing customer management and retention capabilities [1][3][6] - Jumbo, a well-known seafood brand from Singapore, has expanded its operations to multiple countries in Asia [2] - The CRM solution integrates various features to optimize the consumer journey, including loyalty points, e-vouchers, and mobile ordering [4] Industry Overview - The Southeast Asian market, with over 600 million people and high mobile payment penetration, presents significant opportunities for the food and beverage (F&B) and retail sectors [5] - Local merchants face challenges such as high customer acquisition costs and low conversion rates, which Fushi aims to address with its digital tools [5] - The trend of adopting advanced SaaS tools among dining brands like Jumbo indicates a shift towards sustainable growth and competitive advantage in the market [6]
Springbig Launches Face ID for Gated Links, Delivering the Fastest and Most Secure Message Experience in Regulated Retail
Globenewswire· 2025-12-02 22:15
Core Insights - Springbig has launched Face ID authentication for gated links, enhancing the accessibility of compliant SMS offers for consumers [1][2] - The integration of Face ID aims to streamline the customer experience, resulting in improved campaign performance for retailers and brands [1][3] Company Overview - Springbig is a leading AI software platform that provides customer loyalty and marketing automation solutions to retailers and brands in the U.S. and Canada [5] - The platform primarily connects consumers with retailers through SMS marketing, as well as emails, customer feedback systems, and loyalty programs [5] - Springbig's tools offer valuable insights into customer behavior, purchasing habits, and trends, aiding in customer engagement and retention [5] Product Features - Face ID allows consumers to access personalized offers quickly and seamlessly, enhancing the user experience on iOS and Android devices [3][4] - The feature combines secure eligibility checks with a familiar verification method, addressing the need for compliance without sacrificing convenience [2][4] - The upgrade is expected to lead to higher completion rates for SMS campaigns, increased offer visibility, and reduced drop-offs, ultimately driving more revenue [3][4]
Best Marketing Automation Platform (2025): Mailchimp Recognized for Smart Campaign Tools by Expert Consumers
Prnewswire· 2025-11-29 19:00
Core Insights - Expert Consumers has recognized Mailchimp as the Best Marketing Automation Platform for 2025, highlighting its strong integration of automation, analytics, and user-focused design [1][22][24] Group 1: Platform Features - Mailchimp simplifies complex marketing workflows, providing businesses with the flexibility to scale their operations [2][6] - The platform's Customer Journey Builder allows marketers to automate campaign sequences based on user behaviors, enhancing retention and conversion rates [4][8] - Mailchimp supports multi-channel campaigns from a single dashboard, ensuring consistency in brand communication and providing comprehensive analytics [5][19] Group 2: Automation and Analytics - The platform has enhanced behavior-based automation, utilizing triggers such as purchase activity and engagement frequency to drive automated workflows [7][10] - Mailchimp's reporting dashboard offers real-time visibility into performance metrics, enabling businesses to evaluate customer journey stages and campaign performance [10][12] - Predictive analytics features allow marketers to forecast campaign outcomes, facilitating strategic decision-making [11][20] Group 3: User Experience and Scalability - Mailchimp's creative assistant, powered by AI, generates on-brand templates, helping small teams maintain professional quality without increasing workload [13][21] - The platform's scalability accommodates both start-ups and established enterprises, allowing for gradual expansion of campaign complexity [6][20] - Mailchimp's focus on usability and strategic depth addresses the growing demand for integrated marketing tools [15][16] Group 4: Market Position and Trends - Mailchimp's recognition reflects its adaptability to marketing trends and user expectations, making automation and analytics accessible to a wide range of users [20][21] - The platform's all-in-one design reduces fragmentation in marketing strategies, aligning with modern preferences for cohesive solutions [15][22] - As privacy regulations evolve, Mailchimp's data management approach enhances personalization while maintaining compliance [16][18]
Braze, Inc. (BRZE): A Bull Case Theory
Yahoo Finance· 2025-09-16 16:36
Core Thesis - Braze, Inc. is positioned as a differentiated SaaS player at the intersection of marketing automation and AI, with a strong focus on customer engagement campaigns [2][4] Company Overview - As of September 5th, Braze's share price was $31.42, with a forward P/E ratio of 175.44 [1] - The company has a market capitalization of $3.5 billion and reported $1.5 billion in annual revenue [4] - Braze serves approximately 2,500 global Fortune-tier clients and has achieved $700 million in subscription revenue, alongside a net revenue retention rate of 108% [2] Product Innovation - Braze is set to launch an AI-powered product that integrates with Tier-1 AI engines like ChatGPT and Gemini, enabling rapid execution of marketing campaigns [3] - This innovation aims to democratize access to marketing resources, traditionally requiring multimillion-dollar budgets, thereby broadening market reach [3] Market Potential - The upcoming product launch is viewed as a potential catalyst for the company's growth, with projections suggesting the stock could reach $70 in the near term [4] - Long-term expectations indicate that Braze could become the first SaaS marketing company to scale toward a $100 billion valuation within the next decade [4] Investment Sentiment - Investors are optimistic about Braze's strong fundamentals, AI-driven innovation, and the upcoming product launch, which is seen as a clear catalyst for revaluation [4][5]
X @TechCrunch
TechCrunch· 2025-07-30 20:24
Funding & Investment - Two UC Berkeley dropouts raised $28 million for their AI marketing automation startup [1] Company Focus - The company is an AI marketing automation startup [1]
X @TechCrunch
TechCrunch· 2025-07-30 15:03
Funding & Investment - Two UC Berkeley dropouts raised $28 million for their AI marketing automation startup [1] Company Focus - The company is an AI marketing automation startup [1]
EngageLab Supercharges Global E-commerce with Smart Push and Push Plan Features for AppPush & WebPush, Boosting Click-Through Rates by Over 30%
Globenewswire· 2025-05-16 09:00
Core Insights - EngageLab has launched two new features, Smart Push and Push Plan, aimed at enhancing user engagement and marketing efficiency for global e-commerce businesses, with early adopters reporting over 30% increases in click-through rates [1][2][9] Feature Summaries Smart Push - Smart Push predicts the optimal time for delivering push notifications based on users' activity patterns, ensuring messages arrive at their personal "golden moment" [3][9] - This feature is available for a limited-time free trial via the EngageLab dashboard [5] Push Plan - Push Plan provides a centralized command center for managing complex promotional campaigns, allowing for multi-wave, multi-segment, and multi-content strategies [7][10] - It offers holistic performance insights, tracking key metrics like delivery rate, click rate, and conversions across the entire campaign lifecycle [10] Advantages of New Features - Higher click-through rates and increased conversion efficiency are reported due to delivering messages when users are most active [9] - Enhanced user experience by avoiding interruptions and fostering positive brand perception [9] - Flexibility in operations with full support via API and Web Portal for easy task management and strategy optimization [10] Company Overview - EngageLab is a leading AI-powered omnichannel customer engagement solution provider, supporting businesses in over 220 countries and regions, delivering more than 1 million messages every second [12]
Klaviyo(KVYO) - Prospectus
2023-08-25 17:01
Table of Contents As filed with the Securities and Exchange Commission on August 25, 2023. Registration No. 333- UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM S-1 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 Klaviyo, Inc. (Exact Name of Registrant as Specified in Its Charter) (Primary Standard Industrial Classification Code Number) 125 Summer Street 6th Floor Boston, MA 02110 (617) 213-1788 (Address, Including Zip Code, and Telephone Number, Including Area Code, of ...