新浪科技讯 2月4日晚间消息，零一万物CEO、创新工场董事长李开复现身央视频《中关村对话·AI迎春 夜》节目。 谈及为何强调Agent将在ToB场景中广泛应用，李开复从三个角度进行了解答：第一，Agent需要相当多 的计算资源，成本也会比较贵； 第二，作为创业公司，如果要做ToC就要面临最强大的大厂，对它们来说，不能让一个创业公司把这样 的应用抢到手中。 因此，它们会花更多的资源。只有大厂才训练得起底层的大模型，只有大厂才能把通用的底层大模型延 伸到通用的ToC； 第三，大厂恰恰不会做ToB的工作，至少不会去针对一个企业做得很细腻，这就成为了一个创业公司的 方向。 他也表示，"还有一点超出预期的是娱乐行业对Agent的应用，这也意味着整个娱乐行业将会有非常大的 颠覆。" 责任编辑：何俊熹 责任编辑：何俊熹 新浪科技讯 2月4日晚间消息，零一万物CEO、创新工场董事长李开复现身央视频《中关村对话·AI迎春 夜》节目。 谈及为何强调Agent将在ToB场景中广泛应用，李开复从三个角度进行了解答：第一，Agent需要相当多 的计算资源，成本也会比较贵； 第二，作为创业公司，如果要做ToC就要面临最强大的大厂，对它们 ...

Core Insights - The company "Zero One Everything" is undergoing significant executive changes, with the appointment of key personnel to enhance its ToB and ToG business development and sales system [1][3] - The new leadership team includes former executives from Baidu, indicating a strategic shift towards leveraging AI technology and expanding international business [3][4] Executive Appointments - Shen Pengfei, former Vice General Manager of Baidu Intelligent Cloud, has joined as a co-founder responsible for business expansion and sales [1][3] - Zhao Binqiang, with 17 years of experience in internet algorithms and AI, has been promoted to Vice President, overseeing model algorithms and innovation [4] - Dr. Ning Ning, who has a strong background in AI consulting, is also appointed to lead international market expansion and AI transformation projects [4] Strategic Focus - The company has shifted its strategy to "All in ToB," emphasizing the need for CEO involvement in AI-driven business transformation [4] - Recent projects include the launch of the Kazakh language AI model AlemLLM in collaboration with Kazakhstan, highlighting the company's international ambitions [5] Market Position and Recruitment - Zero One Everything is actively recruiting top international AI consulting and solution delivery teams to enhance its competitive edge in the global market [6] - The company is experiencing a trend of attracting high-level executives, contrasting with the broader industry trend of talent moving back to larger firms [6] Industry Context - The AI sector, particularly among the "AI Six Dragons," is witnessing significant financing activities, with reports of substantial investments in related companies [6] - The focus on overseas expansion and commercialization of generative AI is becoming a key direction for the industry [6]

Core Insights - The AI Agent sector is becoming increasingly competitive, with major players like OpenAI launching products such as ChatGPT Agent, which combines features from existing models to handle complex tasks [1][2] - The programming tools market is witnessing significant mergers and acquisitions, with Google acquiring Windsurf's core team for $2.4 billion, indicating high talent acquisition costs and intense competition among startups and tech giants [2][3] - Vertical AI Agents are also gaining traction, with companies like Glean and HarveyAI securing substantial funding, highlighting the growing interest in specialized applications within the AI Agent landscape [3][4] AI Agent Landscape - OpenAI's ChatGPT Agent integrates capabilities from its previous models, allowing users to manage complex tasks like scheduling and competitive analysis [1] - The programming sector is characterized by fierce competition, with companies like Cursor and Anthropic's Claude Code emerging as key players, while new entrants like Grok 4 are also making significant advancements [2][6] - Investment discussions are focusing on the sustainability of vertical AI Agents as large models continue to evolve, raising questions about their competitive edge [3][4] Investment Trends - The investment community is increasingly interested in vertical AI Agents, which are perceived to have lower costs and higher barriers to entry compared to general-purpose agents [20][21] - The market is seeing rapid revenue growth, with some companies achieving significant increases in income within a year, reflecting the competitive pressure to innovate and capture market share [16][17] - Investors are cautious about general-purpose AI Agents due to the high costs associated with their development and the potential for competition from established tech giants [55][56] Programming AI Agents - Companies like Cursor and Windsurf are leveraging user-friendly interfaces and experiences to differentiate themselves in the coding AI space, which is crucial for attracting users [13][14] - The emergence of new models like Claude Code and Grok 4 is reshaping the competitive landscape, with developers increasingly adopting these tools for their coding needs [9][10] - The integration of AI coding tools into existing workflows is seen as a key factor for success, as companies strive to enhance user experience and streamline processes [12][13] Vertical AI Agents - Vertical AI Agents are gaining attention for their ability to address specific industry needs, with examples like a company automating commercial paper issuance, demonstrating the potential for significant market impact [22][23] - The focus on industry-specific applications is expected to yield substantial opportunities, as these agents can provide tailored solutions that meet regulatory and operational requirements [24][25] - The combination of large language models and reinforcement learning is becoming a common approach to enhance the performance and reliability of vertical AI Agents [29][30] Challenges and Opportunities - The AI Agent market is characterized by rapid iteration and competition, with companies needing to continuously innovate to maintain their market position [17][18] - The challenge of "hallucination" in AI models poses risks, particularly in regulated industries, necessitating robust solutions to ensure accuracy and compliance [27][28] - Investors are increasingly looking for companies that can effectively balance the use of large models with the development of specialized, cost-effective solutions for business applications [31][32]

Core Viewpoint - The discussion centers around whether AI will enable new entrants in the ToB sector to outcompete established players, with insights suggesting that established companies may leverage AI to enhance their existing advantages rather than being displaced by newcomers [1][2][3]. Group 1: Old Players vs. New Entrants - Established companies ("old players") possess significant advantages such as accumulated customer resources, data, insights, and trust, making it easier for them to address client issues compared to new entrants [4][6]. - The evolution of AI tools, like DeepSeek, is seen as a means for old players to rejuvenate their offerings, rather than being outright replaced by new entrants [4][19]. - The ability to utilize localized information remains a critical advantage for old players, which AI cannot easily replicate [5][6]. Group 2: AI's Role and Future Implications - In the short to medium term, AI is expected to enhance efficiency across the board, but it will not fundamentally change the competitive landscape between old players and new entrants [5][6]. - The future of AI in the ToB sector may involve a collaborative model where human expertise and AI capabilities complement each other, rather than a complete takeover by AI [4][12]. - The potential for AI to automate knowledge and processes presents new opportunities for SaaS companies, particularly in automating knowledge management and enhancing operational efficiency [26][29]. Group 3: Knowledge Evolution and Business Models - The evolution of knowledge management through AI tools is crucial for bridging the gap between human expertise and automated systems [20][21]. - The shift towards performance-based payment models (e.g., RaaS) reflects a changing landscape where companies are incentivized to deliver measurable results [27][28]. - The integration of AI into business processes is expected to reduce operational costs and improve efficiency, particularly in sectors like healthcare and finance [29][30]. Group 4: Market Dynamics and Future Trends - The AI landscape is anticipated to undergo a cycle of expansion and contraction, similar to past trends in the mobile internet sector, with many new applications emerging but only a few surviving long-term [24][26]. - The lowering of technical barriers due to AI advancements may lead to increased competition, but established players with deep industry knowledge will still hold significant advantages [14][19]. - The future of the ToB sector will likely see a blend of traditional expertise and new AI capabilities, creating a dynamic environment for both old and new players [30][31].