茶业
Search documents
2025中国茶品牌价值双榜发布:八马茶业登顶中国茶企品牌价值第一
Zheng Quan Ri Bao Wang· 2025-11-28 10:17
Core Insights - The 21st China Tea Economic Annual Conference and the 2025 China Tea Brand Construction Forum were held in Xinchang, Zhejiang from November 26 to November 28, highlighting significant developments in the tea industry [1] Company Achievements - Eight Horse Tea Co., Ltd. was recognized as a "2025 Comprehensive Influence Backbone Enterprise" by the China Tea Circulation Association due to its strong brand power and industry influence [1] - Eight Horse Tea ranked first in the "2025 China Enterprise Brand Survey TOP50" and won the "2025 Foreigners' Favorite Chinese Tea Brand" award, further establishing its global competitiveness [4] - The company achieved a score of 961 in the International Brand Academy's "World Tea Brand Evaluation List," placing it second globally and first in China, alongside other top Chinese tea companies [4] Industry Standards and Evaluation - The evaluations were based on comprehensive assessments according to the "Tea Industry Key Enterprises Comprehensive Evaluation Standards" and involved scientific analysis of over 2,100 tea representatives [4] - The brand survey emphasized multiple dimensions, including brand influence, market leadership, and innovation capabilities, focusing on quality, innovation, and service [4] Market Position and Performance - Eight Horse Tea leads the national market in the number of tea chain stores and ranks first in revenue across high-end tea, Oolong tea, and black tea markets [5] - The company has maintained the highest sales revenue for Tieguanyin tea for over ten years, Wuyi rock tea for five years, and black tea for four years [5] Technological Advancements - The company has invested in smart, digital, and information-based production lines, establishing a "super factory" that includes the sixth-generation intelligent production line and the world's first intelligent, digital, and information-based Wuyi tea processing line [5] Global Influence and Marketing Strategy - Eight Horse Tea has hosted over 100 global tasting events in more than 30 countries, promoting Chinese tea as a cultural ambassador [6] - The company has been recognized by international organizations, including the United Nations, for its quality and has received the "International Tea Day Recommended Tea" honor [6] - The chairman emphasized a balanced development strategy focusing on product standardization, intelligent production, digital operations, and brand internationalization to enhance the Eight Horse brand [6]
深圳市茶缘舍茶业有限公司成立 注册资本10万人民币
Sou Hu Cai Jing· 2025-11-28 05:42
Core Insights - Shenzhen Chayuan Tea Co., Ltd. has been established with a registered capital of 100,000 RMB and is represented by Wang Jiawei [1] Company Overview - The company engages in various business activities including tea cultivation, tea utensils sales, packaging services, and internet sales (excluding licensed products) [1] - It also involves in wholesale of arts and crafts (excluding ivory and its products), leisure tourism activities, agricultural product sales, restaurant management, and food import/export [1] - The company is permitted to operate small catering services, subject to approval from relevant authorities [1]
汕头市有丞茶业有限公司成立 注册资本30万人民币
Sou Hu Cai Jing· 2025-11-28 05:42
Core Viewpoint - Shantou City has established a new company, Shancheng Tea Industry Co., Ltd., with a registered capital of 300,000 RMB, focusing on various food and tea-related sales and services [1] Company Summary - The registered capital of Shancheng Tea Industry Co., Ltd. is 300,000 RMB [1] - The company operates in general projects including the sale of pre-packaged food and tea utensils [1] - It also engages in the sale of daily ceramics, daily necessities, and cultural and artistic exchange activities [1] Industry Summary - The company is part of the food and beverage industry, specifically focusing on tea products and related sales [1] - It includes internet sales of pre-packaged food, indicating a trend towards e-commerce in the food sector [1] - The company is involved in marketing planning and retail of arts and crafts, excluding ivory products, reflecting a diverse business model [1]
江门市本草陈纪茶业有限公司成立 注册资本3万人民币
Sou Hu Cai Jing· 2025-11-28 05:42
天眼查App显示,近日,江门市本草陈纪茶业有限公司成立,法定代表人为宋晓宇,注册资本3万人民 币,经营范围为新会柑销售;陈皮销售;新鲜水果零售;食用农产品零售;农副产品销售;水果种植; 食品销售(仅销售预包装食品);食品互联网销售(仅销售预包装食品);互联网销售(除销售需要许 可的商品);食用农产品批发;水产品零售;宠物食品及用品零售;销售代理;日用品销售;服装服饰 零售;鞋帽零售;化妆品零售;五金产品零售;广告设计、代理;互联网数据服务;企业管理咨询;企 业总部管理;品牌管理;酒店管理;公共事业管理服务;园区管理服务;商业综合体管理服务;办公设 备租赁服务;市场营销策划;区块链技术相关软件和服务;人工智能双创服务平台;数字文化创意内容 应用服务;物联网技术服务;物联网应用服务;远程健康管理服务;大数据服务;信息咨询服务(不含 许可类信息咨询服务);国内贸易代理(除依法须经批准的项目外,凭营业执照依法自主开展经营活 动)。 ...
八马茶业登顶2025中国茶企品牌价值TOP50
Zhong Guo Jin Rong Xin Xi Wang· 2025-11-28 03:27
Core Viewpoint - The 21st China Tea Economic Annual Conference was successfully held in Zhejiang, focusing on tea brand building, cross-industry integration, and international expansion [1][2]. Industry Insights - The China Tea Circulation Association announced key findings from the 2025 tea industry survey, highlighting the importance of brand strength and industry influence [2][9]. - The "2025 China Tea Enterprise Brand Survey Results TOP 50" was jointly evaluated by the China Tea Circulation Association and Xinhua News Agency, emphasizing a scientific and fair assessment of over 2,100 tea representatives [11]. Company Highlights - Bama Tea Co., Ltd. (八马茶业) was recognized as a "2025 Comprehensive Influence Backbone Enterprise" and ranked first in the "2025 China Tea Enterprise Brand Survey Results TOP 50" [2][4]. - Bama Tea achieved a brand value of 120.12 billion yuan, leading the brand value rankings among Chinese tea companies [7]. - The company was also ranked second globally in the World Tea Brand Evaluation List, with a score of 961, further establishing its competitive position [8][9]. Market Performance - Bama Tea leads the market in the number of tea chain stores, with over 3,700 locations across all provinces in mainland China, and ranks first in revenue for high-end tea, oolong tea, and black tea markets [11][15]. - The company has maintained top sales in key tea categories, including Tieguanyin, Wuyi rock tea, and black tea for over a decade [11]. Product Quality and Innovation - Bama Tea's strong foundation is attributed to nearly 300 years of tea-making heritage, with its chairman being a representative inheritor of the national intangible cultural heritage of oolong tea production [11][12]. - The company actively participates in setting industry standards and has invested in smart, digital, and information-based production lines, establishing a leading "super factory" in the industry [12]. International Recognition - Bama Tea was awarded the title of "Foreigners' Favorite Chinese Tea Brand," reflecting its influence in the global market [15]. - The company has hosted over 100 global tasting events in more than 30 countries, promoting Chinese tea as a cultural ambassador [15][16].
昆明梵行茶业有限公司成立 注册资本5万人民币
Sou Hu Cai Jing· 2025-11-26 11:52
天眼查App显示,近日,昆明梵行茶业有限公司成立,法定代表人为赵兴懋,注册资本5万人民币,经 营范围为许可项目:食品销售。(依法须经批准的项目,经相关部门批准后方可开展经营活动,具体经 营项目以相关部门批准文件或许可证件为准)一般项目:食品互联网销售(仅销售预包装食品);农副 产品销售;茶具销售;农产品的生产、销售、加工、运输、贮藏及其他相关服务。(除依法须经批准的 项目外,凭营业执照依法自主开展经营活动)。 ...
云南悦铖隆茶业有限公司成立 注册资本100万人民币
Sou Hu Cai Jing· 2025-11-26 11:41
天眼查App显示,近日,云南悦铖隆茶业有限公司成立,法定代表人为王雪宇,注册资本100万人民 币,经营范围为许可项目:食品销售。(依法须经批准的项目,经相关部门批准后方可开展经营活动, 具体经营项目以相关部门批准文件或许可证件为准)一般项目:食品互联网销售(仅销售预包装食 品);农副产品销售;食用农产品批发;食用农产品零售;保健食品(预包装)销售;食品进出口;茶 具销售;茶叶种植。(除依法须经批准的项目外,凭营业执照依法自主开展经营活动)。 ...
2025年中国茉莉花茶行业市场政策、产业链图谱、供需现状、进出口贸易、竞争格局及发展趋势研判:大径茶庄、张一元、吴裕泰等老字号竞争优势明显[图]
Chan Ye Xin Xi Wang· 2025-11-26 03:02
Core Insights - The increasing health awareness among consumers is driving a preference for natural and additive-free beverages, with jasmine tea gaining popularity due to its natural fragrance and stress-relieving properties [1][11] - The rise of new-style tea drinks has positioned jasmine tea as a key base ingredient, integrating into the daily consumption habits of younger demographics [1][11] - The development of e-commerce has expanded sales channels for jasmine tea, with live streaming and community marketing enabling direct delivery from production areas to consumers [1][11] Market Overview - In 2024, China's jasmine tea domestic sales volume is projected to reach 127,600 tons, a year-on-year increase of 7.95%, with domestic sales revenue expected to hit 25.259 billion yuan, up 12.10% [1][11] - The average domestic price for jasmine tea is anticipated to be 198.00 yuan/kg in 2024 [1][11] - The four major production areas—Guangxi, Fujian, Sichuan, and Yunnan—are expected to produce 138,100 tons of jasmine tea in 2024, marking an 11.73% increase, with Guangxi accounting for 65.2% of the total production [1][11] Industry Policy - The Chinese government has implemented various policies to support agricultural development, which positively impacts the jasmine tea industry, including initiatives for rural revitalization and green agricultural practices [8] Industry Chain - The upstream of the jasmine tea industry primarily consists of jasmine flowers and tea leaves, with green tea being the main base material [8] - The midstream involves research, processing, and production of jasmine tea, while the downstream includes both online and offline sales channels [8] Competitive Landscape - The market is dominated by established brands such as Beijing Zhangyiyuan Tea Co., Fujian Tea Import and Export Co., and others, which leverage their long-standing heritage and craftsmanship to maintain a competitive edge [12][13] - The quality and packaging of jasmine tea products have been recognized in national surveys, highlighting the strong market presence of traditional brands [12] Future Trends - The jasmine tea industry is expected to evolve towards more refined and intelligent production processes, with innovations in blending techniques and quality control [14] - There is a growing trend towards functional and diversified products, including collaborations with medicinal herbs and the development of jasmine-flavored snacks and home fragrance products [14]
两岸红茶共拓“新茶饮”蓝海
Zhong Guo Xin Wen Wang· 2025-11-25 23:26
范增平说,年轻一代对红茶的需求,不仅在于口感,更在于体验与文化的共鸣。因此,两岸红茶融合发 展应以创新为驱动,推动红茶从"产品"走向"品牌",从"品牌"走向"文化"。 他建议,两岸业界开发适合年轻消费者的创意茶品,打造"红茶+"跨界生态,让"喝红茶"成为一种时尚 的生活方式,一种文化态度。 2015年从台湾来到四川的张孝亨,现任四川蜀茶数字科技有限公司总经理,已从事茶饮品牌孵化10年, 让茶产业和年轻人的消费市场接轨,是他一直致力的方向。 两岸红茶共拓"新茶饮"蓝海 中新社福建宁德11月25日电 题:两岸红茶共拓"新茶饮"蓝海 作者 叶茂 吴允杰 一片茶叶,跨越山海,联结两岸。台湾中华茶文化学会理事长范增平25日在福建省福安市表示,无论是 福建的正山小种、"坦洋工夫",还是台湾的日月潭红茶、阿里山红茶,皆以红润汤色、甘醇口感著称于 世,映照着两岸同根同源的文化底蕴。 闽台茶文化具有深远渊源。从茶树种植的起源上看,台湾茶树与福建茶树同根同种。经两岸茶业专家考 证,闽台两地茶的关系最早可追溯到宋朝。 "可以说,台湾的茶香里,有福建的风骨;福建的茶魂里,有台湾的情谊。"范增平在出席2025年两岸 (福安)红茶交流活 ...
“无敌之巅”:一盏茶里的中国品牌故事
Jing Ji Wang· 2025-11-24 09:32
破圈传播:从茶界到更广阔的舞台 "无敌之巅"的更深层意义,在于它从一款优质茶品,成长为一个讲述中国品牌故事的文化使者。它 曾亮相日内瓦联合国茶室,展现了中国茶文化的魅力。 近期,《茶王之家》推出"无敌之巅",这款陈化40年的武夷岩茶,以每泡6300元的定价展现了品类的高 标准,以一叶之轻,承载了中国品牌从匠心工艺到文化自信的价值升华。 价值基石:时间、科技与品牌的融合 "无敌之巅"的珍贵,源于跨越四十年的精心培育。 茶叶源自武夷山核心正岩山场的母树,历经四十余年时光打磨,已成为不可多得的茶中珍品。 创始人刘成专运用独特工艺,将干茶含水量严格控制在5%以下。这一科学的仓储标准,有效规避 了陈化风险,确保了茶叶品质的稳定与纯正。 与普通陈茶单一的"陈香"不同,"无敌之巅"呈现出木香、参香与菌菇香的多重韵味。这种丰富的层 次被茶友们称为"时间与自然的馈赠",彰显了其独特品质。 在北京长安街的"茶王会客厅","无敌之巅"将传统茶道与现代商务礼仪相融合,以茶香为媒介,促 进了中外文化交流。 "无敌之巅"突破了老茶单纯强调年份的局限,提出了"陈化精确性"的新理念,强调了原料、工艺与 存储的整体重要性,为茶行业提供了有益借 ...