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春节档票房热,看懂投资的体检项
Sou Hu Cai Jing· 2026-02-18 19:38
宝子们,最近春节档的热闹劲儿,相信大家都感受到了——总票房早早突破15亿,单日排映场次直接刷了影史纪录,更有意思的是三四线城市居然贡献了超 一半的票房,连AI购票的订单都暴涨了七八百倍。其实这不只是电影市场的变化,放到投资里也是一模一样的道理:大家往往只盯着表面的"数字结果",比 如票房排行榜、股票的价格波动,却忽略了背后真正起作用的"动力源",就像没人会只看体检报告的最终结论,却不看各项体检项的真实情况。今天就用最 接地气的生活类比,把投资里的核心体检项讲明白,帮你避开只看表面的误区。 很多人做投资,就像凭脸色判断一个人健康不健康——看到脸色红润就觉得没问题,看到脸色蜡黄就觉得生病,但其实有时候脸色差只是没睡好,有时候脸 色红润却是发烧。而我们今天讲的「机构库存」,就是投资里的「血常规」体检项,它反映的不是有没有人"买了"这只股票,而是有没有专业的"医生"(机 构资金)在持续关注、参与这只股票的交易互动。就像医生每天来查房、记录数据,不管是量血压还是换药,都说明医生在积极参与照顾,这个体检项就 是"活跃"的。 看图1: 比如这只股票,表面看价格回落后形成了两次类似"见底"的走势,就像一个人连续两次脸色好转, ...
春节档票房已突破20亿元《飞驰人生3》领跑,豆瓣开分7.6
2月18日下午,灯塔专业版数据显示,2026年春节档票房(含预售)已突破20亿元。 从目前票房情况来看,《飞驰人生3》领跑春节档,当前票房超9亿元。据猫眼专业版预测,《飞驰人生 3》票房有望超50亿元。 值得关注的是,于大年初一上映的6部新片中,近期已有4部在豆瓣开分。其中,《飞驰人生3》获评7.6 分,《镖人:风起大漠》获评7.5分,《星河入梦》获评7.0分,《惊蛰无声》获评6.3分。 导演张艺谋近日分享了拍摄《惊蛰无声》的初衷与思考。他表示,选择这一题材是因为故事本身具有意 义,且谍战类型深受观众喜爱。与以往多聚焦于年代的谍战片不同,《惊蛰无声》将故事背景设定在当 代都市,融入了现代科技元素,画面极具现代感与视觉冲击力。 (文章来源:21世纪经济报道) ...
2026春节档总票房破22亿,《飞驰人生3》破10亿稳居首位
Xin Lang Cai Jing· 2026-02-18 11:29
Core Insights - The total box office for the 2026 Spring Festival period has exceeded 2.2 billion yuan, with the racing-themed sequel "Fast Life 3" leading the charge at 1.089 billion yuan, accounting for 49.3% of the total box office [1][9] - "Fast Life 3" is the only major comedy sequel in the Spring Festival lineup, maintaining its energetic and humorous style, and is projected to reach a final box office of up to 5.043 billion yuan according to Maoyan, while Lighthouse estimates a range of 4.212 billion yuan [1][10] - The film has achieved a total audience of 20.354 million and has broken multiple box office records, currently ranking as the highest-grossing film in 2026 and the top domestic comedy and drama film [1][9] Box Office Performance - "Fast Life 3" has a box office of 1.089 billion yuan, a share of 49.3%, a screening ratio of 29.9%, and an attendance rate of 16.2% [5] - The second highest-grossing film, "Silent Awakening," has a box office of 377.44 million yuan, accounting for 17.1% of the total, with a screening ratio of 17.7% and an attendance rate of 13.3% [6][9] - "Boonie Bears: Year of the Bear" ranks third with a box office of 285.20 million yuan, a share of 12.9%, and an attendance rate of 15.9% [7] Market Trends - The Spring Festival 2026 has set new records, with over 590,000 screenings on the first day, breaking the single-day screening record in Chinese film history, and an average ticket price of 49.8 yuan, down from 51.3 yuan in 2025 [9] - The contribution of box office revenue from third- and fourth-tier cities has increased to 53.22%, significantly higher than the previous year [9] - However, the total box office for the Spring Festival is projected to be between 5.5 billion and 7.216 billion yuan, with a neutral estimate of 7.510 billion yuan from CICC, indicating a significant decline compared to the previous year's 9.514 billion yuan [10]
春节档总票房破20亿!《飞驰人生3》断层领先,豆瓣开分7.6分,预测票房超50亿元,《惊蛰无声》《熊出没·年年有熊》排第二、三位
Mei Ri Jing Ji Xin Wen· 2026-02-18 11:05
每经编辑|程鹏 今年春节档为9天超长档期,上映影片类型丰富多样。 2月18日,据网络平台数据,2026年春节档电影总票房(含预售)已突破20亿元!截至发稿,2026年春节档实时总票房(含预售)为21.16亿元。 其中,《飞驰人生3》档期票房突破10.35亿(含预售),领跑春节档票房榜,贡献大盘五成票房。《惊蛰无声》《熊出没·年年有熊》《镖人:风起大漠》 分列票房榜前四名,档期票房均已突破2.3亿元。 韩寒编剧并执导的新作《飞驰人生3》,由沈腾、尹正、黄景瑜、张本煜领衔主演,魏翔、沙溢、范丞丞、孙艺洲主演,段奕宏特邀主演。 故事围绕张驰在巴音布鲁克之后的人生新篇章展开。影片系列前作以勇敢逐梦的赛场故事和笑中有泪的情感共鸣,成为春节档的经典记忆。此次第三部在 演员阵容、故事和制作层面全面升级,继续书写关于热爱、坚持与自我突破的全新篇章。 猫眼专业版预测《飞驰人生3》内地总票房为50.43亿元。从目前走势和大盘贡献比例来看,《飞驰人生3》将夺得今年春节档票房冠军,超越系列前作票 房表现,几乎没有悬念。该片主出品方包括亭东影业、猫眼文化、大麦娱乐、万达影视等。 该片豆瓣开分7.6分,大部分观众给出积极评价,认可其延续 ...
20亿春节档背后的"一家独大":沈腾10亿一骑绝尘,《镖人》成最贵陪跑
创业邦· 2026-02-18 10:12
Core Viewpoint - The 2026 Spring Festival box office has reached 20.55 billion yuan, indicating a potential record-breaking year, but there is a stark contrast between blockbuster successes and the struggles of mid-tier films [2][3][40]. Box Office Performance - The total box office for the Spring Festival reached 20.55 billion yuan, with 41.49 million tickets sold and an average ticket price of 49.5 yuan [2]. - "Flying Life 3" dominated the box office with 1.006 billion yuan, accounting for 48.9% of the total, while "Silent Awakening" followed with 354 million yuan [6][11]. - Other films like "Bears Year After Year" and "Bounty Hunter: Wind Rises in the Desert" earned 269 million and 222 million yuan respectively, showcasing a clear divide in audience preference [7][18]. Audience Preferences - The audience's preference for comedy and family-friendly films remains strong, as evidenced by the success of "Flying Life 3" and "Bears Year After Year" [9][21]. - The serious tone of "Silent Awakening" did not resonate well with audiences during the festive period, leading to mixed reviews and lower box office performance [15][16]. - "Bounty Hunter: Wind Rises in the Desert" underperformed despite a star-studded cast, highlighting a disconnect with younger audiences [18][19]. Industry Dynamics - The Spring Festival has evolved into a platform for risk management and profit-sharing among major film companies, with significant investments from companies like Maoyan Entertainment and Damai Entertainment [22][24]. - The strategic choices of these companies, such as Maoyan's focus on smaller films alongside blockbusters, have proven effective in navigating the competitive landscape [26]. - The film industry is facing challenges related to audience aging, with the average viewer's age increasing from 30.5 to 32.5 years, raising concerns about attracting younger audiences [34][39]. Technological Impact - The industry is on the brink of a technological transformation, with advancements in AI and video technology expected to reshape filmmaking and audience engagement [37][38]. - The integration of brand placements and cross-industry collaborations is becoming more prevalent, enhancing revenue streams beyond traditional box office sales [30][33]. Future Outlook - The 2026 Spring Festival is seen as a critical period for the film industry, with expectations for improved content quality and audience engagement strategies to sustain box office growth [28][40]. - The industry's ability to adapt to changing audience demographics and preferences will be crucial for its long-term success [39].
海量财经丨春节档票房破20亿
Sou Hu Cai Jing· 2026-02-18 10:04
海报新闻记者 秦文 济南报道 根据灯塔专业版数据,2026年大年初一(2月17日)大盘票房共12.31亿元,截至2月18日16时24分,春 节档(2月15日-2月23日)档期总票房(含预售)突破20亿元,达20.4亿元。 2月17日,大麦娱乐旗下灯塔专业版数据分析师陈晋在接受海报新闻记者采访时表示,千问发布的数据 显示,过去两天用户通过AI在大麦买电影票的订单环比增长372倍,其中,来自三四线城市的AI订单量 暴涨782倍,三四线城市春节档优势持续扩大。 区域方面,江苏省已连续五年获得春节档省份票房冠军,大年初一依然领跑全国省份票房榜,广东、山 东、浙江、河南分列二至四位,城市方面,上海、北京、成都、广州、苏州、天津、深圳、重庆、杭 州、武汉分列城市票房榜前十名,山东滨州、辽宁阜新、内蒙古赤峰等三四线城市的影院进入全国影院 票房榜前六名。 | 星河入梦 | | 5240.56 | 2.6% | 45.5 | 11.6 | | --- | --- | --- | --- | --- | --- | | 2026-02-17上映 | | | | | | | 疯狂动物城2 | | 1560.23 | 0.8% | ...
中国内地2026年春节档票房已破20亿元 《飞驰人生3》暂领跑
Xin Lang Cai Jing· 2026-02-18 10:01
中新社北京2月18日电 (记者 高凯)据灯塔专业版数据,截至北京时间2月18日15时39分,中国内地2026 年春节档(2月15日至2月23日)档期总票房(含预售)突破20亿元(人民币,下同)。 包括《飞驰人生3》《镖人:风起大漠》《惊蛰无声》《星河入梦》《熊猫计划之部落奇遇记》《熊出 没·年年有熊》等在内,多部新片定档马年春节档,新片包含了喜剧、武侠、剧情、奇幻、动画、悬 疑、萌宠等各种类型,被认为可满足不同类型观众的观影需求。2026年的春节假期长达9天,这个"史上 最长春节档"被认为给电影票房冲高提供了更充裕的时间窗口。 灯塔专业版数据显示,截至总票房突破20亿元之时,赛车主题电影《飞驰人生3》以9.75亿元票房暂列 档期票房榜首位,《惊蛰无声》《熊出没·年年有熊》《镖人:风起大漠》《熊猫计划之部落奇遇记》 分列二至五位。 值得一提的是,2026年正月初一(2月17日)中国内地排映场次超56.94万场,大幅刷新中国影史单日场次 最高纪录,同时平均票价49.8元较去年同期的51.3元有明显下调。此外,三四线城市贡献了17日全国票 房的53.22%,较去年同期大幅增长。(完) ...
2026年春节档票房破21亿,《飞驰人生3》领跑
Xin Lang Cai Jing· 2026-02-18 10:01
Core Insights - The total box office for the 2026 Spring Festival period (including pre-sales) exceeded 2.1 billion yuan, with "Fast Life 3," "Silent Awakening," and "Boon Year" leading the rankings [1]. Box Office Summary - "Fast Life 3" generated a box office of 1,030.64 million yuan, accounting for 49.0% of the total box office and having a screening ratio of 29.8% [3]. - "Silent Awakening" achieved a box office of 360.90 million yuan, representing 17.1% of the total box office with a screening ratio of 17.7% [3]. - "Boon Year" earned 274.06 million yuan, making up 13.0% of the total box office and having a screening ratio of 11.2% [3]. - "Bounty Hunter: Winds of the Desert" collected 228.40 million yuan, which is 10.8% of the total box office with a screening ratio of 12.5% [3]. - Other notable films include "Adventure Record" with 91.41 million yuan (4.3% of the total), "Star River Dream" with 52.43 million yuan (2.4%), and "Zootopia 2" with 15.76 million yuan (0.7%) [4].
票房已破3亿!第一批看完《惊蛰无声》的观众:深圳已经发达成这样了?
Xin Lang Cai Jing· 2026-02-18 09:04
本文转自【深圳新闻网】; 年初二开年大吉! 春节假期 大家去看电影了吗? 2月17日年初一 国内首部聚焦当代国家安全题材 影片《惊蛰无声》 在各大影院上映 据猫眼专业版数据 电影 《惊蛰无声》 上映2天 总票房破3亿 影片以我国最新战机涉密信息外泄为背景,讲述了国安小组迅速行动抓捕间谍的故事。由易烊千玺、朱一龙、宋佳、雷佳音、杨幂、张译、刘诗诗、刘耀 文等倾情出演。 该片由国家安全部指导创作,深圳市委宣传部支持拍摄,深圳广播电影电视集团、深圳电影制片厂联合出品,张艺谋执导,主要在深圳取景拍摄。 电影正式上映才不到两天 已经有不少观众在网上发帖 深圳观众be like: 好多熟悉的场景!好惊喜! 不熟悉深圳的观众be like: 深圳已经发达成这样了?好高级! 不少深圳er在评论区现身认证 是真的! 还有网友注意到一个细节 在评论区发出疑问 "深圳的公厕真这么干净明亮?" 深圳er再次:是真的! 高颜值、强细节、会"隐身" 还叠加了"黑科技"buff…… 深圳公厕,真正的"六边形战士" 看样子又双叒叕要火"出圈"了 也有网友表示 大家竟然还在惊讶于"深圳的发达"? "凡尔赛"深圳人: 习惯了,不愧是深圳 还有观 ...
两天票房突破10亿!《飞驰人生3》凭什么稳坐春节档首选?
Xin Lang Cai Jing· 2026-02-18 09:02
截至2月18日16时30分左右,上海出品电影《飞驰人生3》票房突破10亿大关(含预售),成为2026年春 节档首部解锁这一里程碑的影片,用实打实的票房数据,印证了其"春节档首选"的强劲号召力。 《飞驰人生3》上映2天票房突破10亿大关(含预售) 断层领先、超越自我 《飞驰人生3》延续该系列热血逐梦的赛车题材和欢笑感动的情感共鸣,讲述了张驰与新老朋友一起笑 闯人生新赛段,开启爽燃新征程的故事。 生3》海报 《飞驰人 影片上映两日,市场表现堪称"断层领先"。大年初一上映首日,春节档大盘单日票房突破12.72亿,刷 新中国影史大年初一单日场次数纪录,而《飞驰人生3》以单日超6.38亿的票房、超1265万的观影人 次,毫无悬念拿下首日票房冠军,用不足30%的排片,撬动超大盘过半比重的票房。 | 2026春节档·新片票房榜 | | | | | | --- | --- | --- | --- | --- | | 全国▼ | | 日票房 2026年2月17日/周二▽ ◎ 含服务费 | | | | 全天时段(06:00-次日06:00)▼ | | | | | | 前 | | | | 后 | | 4 - | | 亿 | | - ...