Core Viewpoint - The launch of 4K ultra-high-definition channels by six provincial satellite TV stations marks a significant step in the transformation and high-quality development of the broadcasting media industry in China [1][2] Group 1: Launch of Ultra-High-Definition Channels - Six provincial satellite TV stations, including Oriental TV and Hunan TV, officially launched their 4K ultra-high-definition channels, providing differentiated viewing experiences for users across various platforms [1] - The channels are now accessible nationwide through cable TV and IPTV, as well as on new media platforms such as Mango TV and iQIYI [1] Group 2: Future Development Plans - Starting in 2024, additional ultra-high-definition channels will be constructed in nine provinces, including Beijing and Shanghai, as part of the national "Two New" strategy [2] - By the end of 2025, it is expected that new productions of TV dramas, web series, and documentaries will largely achieve ultra-high-definition quality [2] - Major streaming platforms are projected to have over 40% of their new ultra-high-definition content, and nearly 300 million ultra-high-definition set-top boxes will be in use [2]

Core Viewpoint - The article discusses the rapid advancement of 4K ultra-high-definition (UHD) broadcasting in China, driven by government policies and infrastructure upgrades, positioning China as a leader in the 4K ecosystem in East Asia, while contrasting it with the struggles faced by Japan and other regions in adopting similar technologies [6][8][38]. Group 1: Policy and Infrastructure Development - The Chinese government is spearheading a national-level initiative to promote 4K UHD broadcasting, with a target of over 20 4K channels by the end of 2025 [8][9]. - The "Ultra HD Development Year" in 2025 aims to add 18 million UHD set-top boxes, reaching a total of 300 million UHD terminals nationwide [20][9]. - The initiative includes a comprehensive approach involving supply-side reforms to enhance content quality and user experience, addressing the long-standing issue of outdated content on large screens [8][21]. Group 2: Market Dynamics and Consumer Behavior - Despite a significant drop in daily TV usage rates from 70% in 2016 to below 30% in 2022, the demand for larger screens is increasing, with sales of TVs over 75 inches growing by over 200% [21][23]. - The article highlights a shift in consumer preferences towards high-quality viewing experiences, with a notable increase in the demand for HDR (High Dynamic Range) content, which enhances visual quality [23][25]. - The transition to 4K UHD is expected to stimulate a wave of consumer upgrades, as older TVs may not support the full UHD experience, leading to a potential surge in sales of new UHD televisions [30][21]. Group 3: Content Production and Broadcasting Strategies - Major broadcasters like Beijing and Oriental TV are adopting strategies to upgrade existing popular programs to 4K, ensuring a solid viewer base while minimizing risks associated with new content [18][19]. - The article emphasizes the importance of maintaining control over content production and broadcasting standards, with China developing its own HDR standard, HDR Vivid, to support the UHD transition [37][36]. - The integration of 4K content into cinemas and public displays is part of a broader strategy to enhance the visibility and accessibility of UHD content, further solidifying China's position in the global UHD landscape [35][36]. Group 4: Competitive Landscape and Global Positioning - The article contrasts China's proactive approach to 4K broadcasting with the struggles of Japan's private broadcasters, which are facing significant financial losses and are withdrawing from 4K broadcasting [33][38]. - China's unique strategy, driven by state support, aims to establish a robust UHD ecosystem that not only meets domestic demand but also positions the country as a leader in global UHD content production and standards [38][33]. - The successful implementation of these strategies could lead to significant advancements in China's cultural and technological landscape, enhancing its competitive edge in the global market [40][38].

Core Viewpoint - The successful pilot acceptance of the Smart Broadcasting Rural Project in Jinhu County highlights its role in enhancing public services, social governance, and economic development, contributing to rural revitalization efforts [1][3]. Group 1: Project Overview - The Smart Broadcasting Rural Project is a key initiative for strengthening public opinion and improving service levels in rural areas, with Jinhu County being the only representative from Northern Jiangsu among the four provincial pilot projects [1]. - The project received an investment of approximately 312 million yuan, integrating 13 sub-projects to establish a comprehensive smart broadcasting system [1]. Group 2: Implementation Mechanism - A "six-party co-management" mechanism has been established, involving government coordination, support from the county's cultural and tourism bureau, and active participation from local towns and relevant departments [2]. - The "One School and Four Stations" work mechanism has been created to ensure timely content updates, with various stations focusing on different aspects of community engagement and media integration [2]. Group 3: Content and Services - The project has designed six major categories with 32 sub-columns, focusing on community needs and promoting positive social values through various programs [3]. - Emergency broadcasting services were effectively utilized during the Typhoon Bebinca, demonstrating the project's capability in social governance and public safety [3]. Group 4: Data and Financial Management - A data modeling analysis mechanism has been established to monitor content updates and audience engagement, leading to over 15,000 content updates across towns [4]. - Financial support for the project has been secured through budget allocations, ensuring the orderly advancement of the pilot project [4].

格隆汇9月28日｜华源证券研报指出，9月8日，歌唱人才选拔类节目《声鸣远扬2025》全球启动发布会 在北京举行。该节目由湖南卫视芒果TV联合多家头部省级卫视与网络平台倾力打造，是行业内较为少 见的多方合作综艺制作形式。《声鸣远扬2025》联合八大平台，探索联合创制新范式。公司后续剧集储 备丰富，有望推动会员规模与普及率上升。2025 年上半年，《歌手2025》直播互动总次数累计破9000 万次；《乘风2025》QM月播放量峰值较上一季提升超30%。此外，公司积极布局微短剧，25H1芒果TV 大芒计划上线微短剧1179 部，较去年同期增长近7倍，后续《还珠》系列以及《橘祥如意》《新龙门客 栈》等一系列长尾效应显著的现象级IP预计将改编为短剧。选择Netflix、东方明珠和新媒股份作为可比 公司，鉴于广电新政下长剧市场回暖，公司后续节目储备丰富，《声鸣远扬2025》有望带来招商规模提 升，推动广告业务收入，首次覆盖，给予"买入"评级。 ...

电视大屏用户合计超10亿、网络视听用户达10.9亿、微短剧用户规模达6.96亿……近日，国新办举行新 闻发布会介绍，我国在用户、内容、产业等规模上已经成为广播电视大国、网络视听大国。6组数据 看"十四五"时期，我国广播电视和网络视听高质量发展成就。 470 y中国 "十四五"时期 广播电视和网络视听高质量发展成就 "十四五"期间 有线电视、IPTV、互联网电视等 电视大屏用户合计超 1 0 乙、 网 级加斯用品 0 97 Wallum >> L V 2 2 r 中国 "十四五"时期 广播电视和网络视听高质量发展成就 "十四五"以来 生| 作生信 电视剧(网络剧)超过1500部 カ画片超过3500 部 微短剧药 15 J 级读 y中国 "十四五"时期 广播电视和网络视听高质量发展成就 全国广电视听服务业总收入达到 1.49万亿元 r 中 "十四五"时期 广播电视和网络视听高质量发展成就 "十四五"期间 广电视听节目和服务出口规模 增长已超过 4000 "十四五"时期 呼吁不不可 2024年 24 W 来源：国务院新闻办公室"高质量完成'十四五'规划"系列主题新闻发布会 广播电视和网络视听高质量发展成就 截至目前 ...

Core Insights - The press conference highlighted the achievements in the high-quality development of broadcasting and network audio-visual sectors during the "14th Five-Year Plan" period, emphasizing the significant user base of over 1 billion for television and 1.09 billion for network audio-visual services, reflecting the industry's scale and the cultural quality of life in China [1][2]. Group 1: Industry Growth and Market Dynamics - The broadcasting and audio-visual service industry in China is projected to reach a total revenue of 1.49 trillion yuan in 2024, marking a 61.96% increase compared to the end of the "13th Five-Year Plan" [2]. - Innovative models such as "broadcasting + sports" and "broadcasting + cultural tourism" are breaking industry barriers and injecting new momentum into the cultural market [2]. - The international reach of Chinese dramas has expanded, with a 40% increase in the export scale of broadcasting and audio-visual programs and services during the "14th Five-Year Plan" [2][3]. Group 2: Content Production and Cultural Impact - Over 1,500 television dramas and network dramas, more than 3,500 animated series, and over 350,000 hours of documentaries have been produced since the beginning of the "14th Five-Year Plan" [1]. - Successful content such as "Awakening Era" and "Mountain and Sea Love" resonates with audiences, indicating a growing demand for high-quality cultural products [1]. - The series "Welcome to Mai Le Village" saw a 135% increase in average viewership on Kenyan public television, showcasing the appeal of Chinese stories and narratives [3]. Group 3: Future Outlook - The industry is moving towards an "ultra-high-definition era," with expectations for Chinese stories to continue shining on various screens in the next five years [4].

PS TSUISS Strangelai Mapla GROUP 超高清作为文化科技融合的重点领域，是全球视听技术迭代演进的必然趋势。 9月27日上午，由上海市文化和旅游局、上海市静安区人民政府指导，上海广播电视台（上海文广集团）主办，世界超高清视频产业联盟合作举办的"超高清 频道建设产业发展大会"在上视大厦成功举办。 超高清技术正从实验室走向大市场，从单一应用迈向全链融合，并加速与虚拟现实、人工智能等技术融合，内容生产模式和视听体验方式正在深刻变革。活 动现场发布了超高清先锋计划菁英人才研修计划和《超高清100问》科普手册。 MC 频道建设 超高清 发展大会 产品川 2025年9月27日 中国 上海 LES HEATH 14 "我们将为观众奉献更加优秀的内容、更加沉浸的体验、更加多元的场景，争当全国创新的领头羊。"上海广播电视台（集团）副台长、副总裁陈思劼提到， 上海广播电视台不仅在技术层面积极推动创新和迭代，坚持标准先行、系统重构和人才再造，还计划通过建设智能中台、数据中台等六大中台以及打造超高 清融媒演播空间等四大物理空间，让内容焕发新生。通过重点打造"新闻新看点、国传新视野、海派新纪实、经典新看法"四 ...

新华社北京9月25日电 广播电视和网络视听是文化强国建设的重要内容。国务院新闻办公室25日举 行"高质量完成'十四五'规划"系列主题新闻发布会，介绍"十四五"时期广播电视和网络视听高质量发展 成就。 内容创作持续繁荣 有线电视、IPTV、互联网电视、直播卫星等电视大屏用户合计超过10亿，网络视听用户达到10.9 亿；"十四五"以来制作发行电视剧（网络剧）超1500部、动画片超3500部，纪录片超35万小时，微短剧 约15万部；2024年全国广电视听服务业总收入达到1.49万亿元…… 中央宣传部副部长、国家广播电视总局局长曹淑敏介绍，我国在用户、内容、产业等规模上已成为广播 电视大国、网络视听大国。 "十四五"期间，文艺工作者扎根人民，推出了一大批叫得响、传得开的视听作品。 ——巩固壮大主流思想舆论。今年以来，推出《我们的河山》《归队》等剧集，用生动影像彰显伟大抗 战精神。《觉醒年代》《问苍茫》等剧集赓续红色血脉，实现"破圈"传播。 ——传承文化根脉，展现时代风采。《山花烂漫时》《人世间》等剧集打动人心，引发观众共鸣；《何 以中国》《中国官箴》等纪录片传承传统文化，反映时代风貌；《典籍里的中国》、"中国节日"系 ...

Core Viewpoint - The press conference highlighted the achievements in high-quality development of broadcasting, television, and online audio-visual sectors during the "14th Five-Year Plan" period, emphasizing the integration of culture and technology, and the expansion of ultra-high-definition (UHD) content and services [1][4]. Group 1: User and Content Scale - China has become a major broadcasting and online audio-visual country, with over 1 billion users across various television platforms, and 1.09 billion online audio-visual users [4]. - Since the beginning of the "14th Five-Year Plan," more than 1,500 TV dramas, over 3,500 animated films, and 350,000 hours of documentaries have been produced [4]. - The total revenue of the broadcasting and audio-visual service industry is projected to reach 1.49 trillion yuan in 2024, marking a 61.96% increase compared to the end of the "13th Five-Year Plan" [4]. Group 2: Ultra-High-Definition Development - The government is promoting the comprehensive development of UHD across all broadcasting sectors, integrating content, broadcasting, transmission, terminals, and industry [6]. - Currently, new TV dramas, online dramas, and documentaries are largely produced in UHD, with an increasing proportion of news, sports, and variety shows also adopting UHD standards [6]. Group 3: UHD Channels and Technology - The Central Radio and Television General Station operates two 4K UHD channels, with additional channels launched in various provinces, expanding the national UHD channel matrix [8]. - There are over 280 million UHD set-top boxes in use, and sales of UHD TVs larger than 85 inches have significantly increased [8]. - The establishment of national and industry standards for UHD technology is underway, with plans to release standards for mobile terminal UHD display and video distribution [8]. Group 4: Micro Short Drama Development - The micro short drama sector has rapidly grown, with user numbers reaching 696 million by July this year, and the market expected to exceed 50 billion yuan [10]. - The government is implementing measures to support the healthy development of micro short dramas, including topic guidance and creative support, with 14 provinces already introducing supportive policies [10]. - A management framework for micro short dramas is being established to regulate the industry and address issues such as inappropriate content [10].

Core Insights - The press conference highlighted the achievements in high-quality development of broadcasting, television, and online audio-visual sectors during the "14th Five-Year Plan" period [1] User and Content Scale - China has become a major broadcasting and online audio-visual country, with over 1 billion users across various television platforms and 1.09 billion online audio-visual users [4] - Since the beginning of the "14th Five-Year Plan," over 1,500 TV dramas, more than 3,500 animated series, and over 350,000 hours of documentaries have been produced [4] - The total revenue of the broadcasting and audio-visual service industry is projected to reach 1.49 trillion yuan in 2024, marking a 61.96% increase compared to the end of the "13th Five-Year Plan" [4] Ultra-High Definition (UHD) Development - The government is promoting the comprehensive development of ultra-high definition across all sectors, integrating content, broadcasting, transmission, terminals, and industry [6] - The number of UHD channels is expanding, with 2 existing 4K channels and 6 new provincial UHD channels set to launch [8] - There are over 280 million UHD set-top boxes in use, and sales of UHD TVs larger than 85 inches have significantly increased [8] Micro-Short Drama Growth - The micro-short drama sector has seen rapid growth, with user numbers reaching 696 million by July this year, and the market expected to exceed 50 billion yuan this year [10] - The government is implementing measures to support the healthy development of micro-short dramas, including topic guidance and creative support [10] - A management framework for micro-short dramas is being established to regulate the industry and ensure quality content [10]