Core Viewpoint - The article discusses the decline of the "middle-class sports" trend, particularly in camping, cycling, and skiing, highlighting the shift from high demand to excess inventory and unsold products in the industry [5][6]. Group 1: Industry Trends - The once-popular activities of camping, cycling, and skiing are now facing a significant downturn, with reports of excess inventory and unsold products dominating social media discussions [6][7]. - Inventory levels for major bicycle brands are alarmingly high, with Shimano at approximately 20%, Giant at 40%, and Merida at 45% as of Q2 2024 [13]. - The high-end bicycle market is experiencing a drastic profit decline, with brands like 小布 seeing profit drops exceeding 99% in FY 2024 [13]. Group 2: Company Performance - Despite the overall decline in the cycling market, 大行科工 has achieved remarkable sales, selling 180,000 folding bicycles in nine months, with online sales increasing by 166% over three years [14]. - 大行科工 has positioned itself as the largest folding bicycle company globally, capitalizing on the downturn in the cycling trend to prepare for an IPO [16][31]. - The company's revenue for the first four months of 2025 reached 185 million yuan, a year-on-year increase of 46.8%, with net profit soaring by 69.3% [36]. Group 3: Competitive Strategy - 大行科工 differentiates itself by focusing on affordability and accessibility, with an average bicycle price of 1,966 yuan, appealing to a broader customer base beyond the affluent middle class [44]. - The company avoids "hunger marketing" strategies, ensuring that parts are widely available and maintenance costs are significantly reduced, making their bicycles easier to repair [46][48]. - 大行科工 has leveraged online sales channels effectively, with significant revenue growth from platforms like Douyin, indicating a strong online presence and marketing strategy [58][60]. Group 4: Future Prospects - The company is exploring new product lines, including electric folding bicycles, to expand its market reach and appeal to changing consumer preferences [64]. - Despite current challenges, the company aims to address production capacity issues and improve product quality to enhance its market position [66][67]. - The article emphasizes that in a rational consumption era, brands that create real value for users will succeed, positioning 大行科工 favorably for future growth [68][69].

Core Viewpoint - The article discusses the decline of the cycling and outdoor activities market, highlighting the contrasting success of Dahon, a folding bicycle company, amidst the downturn in consumer interest in high-end cycling products [2][30]. Group 1: Market Trends - The once-popular outdoor activities such as camping, cycling, and skiing have seen a significant decline, with inventory levels for bicycles reaching 20% for Shimano, 40% for Giant, and 45% for Merida as of Q2 2024 [11]. - The high-end bicycle market is experiencing a crash, with prices halved and products remaining unsold, while Dahon has seen a surge in sales, selling 180,000 folding bicycles in nine months [11][30]. Group 2: Dahon's Strategy - Dahon has positioned itself as a cost-effective alternative to high-end brands like Brompton, leveraging its supply chain advantages and a focus on affordability, with an average bicycle price of 1,966 yuan [38]. - The company has adopted a modular production approach, reducing repair costs by 60% and improving supply chain efficiency, allowing for quicker restocking of popular models [43][45]. Group 3: Online Sales and Marketing - Dahon has capitalized on online sales channels, with significant revenue growth from platforms like Douyin, achieving 1 billion yuan in online sales by 2024 [51]. - The brand's marketing strategy includes leveraging social media and influencer partnerships, with its founder actively participating in live-streaming sales events [55]. Group 4: Product Diversification - Dahon is expanding its product line beyond folding bicycles to include electric bikes and other types, aiming to capture a broader market segment [56]. - The company is focusing on electric folding bikes, which are becoming increasingly relevant in urban settings due to regulatory changes [56]. Group 5: Challenges Ahead - Despite its success, Dahon faces challenges such as production capacity constraints and quality control issues, with a significant number of consumer complaints reported [58]. - The company must continue to innovate and provide value to maintain its market position as consumer preferences shift towards more rational purchasing decisions [58].

相关报告：智研咨询发布的《2025-2031年中国自行车制造行业市场竞争状况及发展趋向分析报告》 根据中国海关数据显示：2025年5月中国自行车出口数量为415万辆，同比增长5.6%，出口金额为2.25亿 美元，同比增长1.8%。 数据来源：中国海关，智研咨询整理 知前沿，问智研。智研咨询是中国一流产业咨询机构，十数年持续深耕产业研究领域，提供深度产业研 究报告、商业计划书、可行性研究报告及定制服务等一站式产业咨询服务。专业的角度、品质化的服 务、敏锐的市场洞察力，专注于提供完善的产业解决方案，为您的投资决策赋能。 ...

今年1月，大行科工首度向港交所递表时，其"大手笔"的分红就曾引发外界关注。不过，此次大行科工 递交的招股书中显示，今年4月，大行科工再度大手笔分红，报告期内已累计达6000万元，其中大部分 流向公司创始人、实控人、持股近90%的控股股东韩德玮。而与此同时，除自有工厂产能始终无法得到 补充外，大行科工还自曝从2022年至今欠缴员工社保660万元。 就上述问题，南都湾财社记者近日多次联系大行科工相关负责人并发送采访函，但截至目前未收到回 复。 业绩数据"突飞猛进" 六成产能靠代工"顽疾"仍在 时隔约半年，大行科工再度向IPO发起冲刺。 近日，港股IPO板块披露了大行科工最新提交的招股书。这已是这家折叠自行车"龙头"年内第二次递 表。根据证监会国际合作司发布的大行科工上市备案通知书，大行科工拟发行不超过910万股境外普通 股。 根据招股书，其旗下的主要产品为折叠自行车。业绩方面，大行科工2022年-2024年及2025年前四个月 的营业收入分别为2.54亿元、3亿元、4.51亿元和1.85亿元，净利润分别约为3143.4万元、3485万元、 5229.9万元和2152.8万元。 由此计算，大行科工近年来业绩增长可谓 ...

出品：新浪财经上市公司研究院 作者：君 7月17日，中国证监会国际合作司发布关于大行科工（深圳）股份有限公司（下称"大行科工"）境外发行上市备案通知书。通知显示，大行科工拟发行不超 过910万股境外上市普通股并在香港联合交易所（下称"联交所"）上市。7月22日，大行科工正式向联交所递交上市申请，独家保荐人为中信建投国际。 据招股书披露，大行科工拟将募集资金用于：（1）生产系统现代化及扩大运营规模；（2）强化经销网络及策略性品牌发展；（3）加强研发能力；（4）营 运资金及其他一般企业用途。 近年来，大行科工业绩亮眼，营收、净利润逐年快速增长。然而，大行科工的业务模式却暗藏隐忧。一方面，大行科工销售高度依赖第三方经销商，造成存 货积压，占总资产的四成以上，减值风险较严峻。另一方面，大行科工仅有一家工厂，且常年超负荷运转，自行车主要靠外包生产，质量问题频发。 此外，现年83岁高龄的创始人韩德玮控制大行科工九成股权，并担任执行董事、董事长兼总经理，负责监督及管理集团的总体战略规划、经营方针及日常营 运。这种"一言堂"架构，引发市场对大行科工治理水平的质疑。大行科工于今年1月首次递交招股书，3个月后即突击清仓式分红20 ...

Core Viewpoint - The article discusses the rise of Dahon Technology Co., Ltd. (大行科工) as a leading player in the global folding bicycle market, highlighting its upcoming IPO and the challenges it faces, including management aging, reliance on distributors, and increasing inventory levels [1][26]. Company Overview - Dahon Technology, founded by 83-year-old Han Dewei, is a prominent manufacturer of folding bicycles, with a significant market share in both China and globally [2][6]. - The company plans to go public after submitting its updated IPO prospectus in July 2023, following an initial submission in January that became invalid [1][6]. Market Position - By 2024, Dahon is projected to hold a 6.2% share of the global folding bicycle market, ranking second after the UK brand BROMPTON, which has a higher average retail price of 18,000 RMB per unit compared to Dahon's 3,000 RMB [6][7]. - In China, Dahon leads the market with a 36.5% share in retail revenue, amounting to approximately 639 million RMB [7][10]. Financial Performance - Dahon's revenue has shown consistent growth, with figures of 254.2 million RMB in 2022, 300.2 million RMB in 2023, and projected 450.7 million RMB in 2024 [12][13]. - Net profits also increased from 31.4 million RMB in 2022 to 52.3 million RMB in 2024 [12][13]. Sales Channels - Over 60% of Dahon's revenue comes from sales to distributors, indicating a heavy reliance on this channel [15][19]. - The company is attempting to increase its direct sales, with online sales growing from 5.6% in 2022 to 22.2% in 2024, while offline direct sales have decreased [19][15]. Production and Supply Chain - Dahon faces challenges with over 60% of its products being produced by OEM suppliers, which has led to rising production costs [21][22]. - The company has seen a significant increase in inventory, with levels rising from 57.7 million RMB in 2022 to 150 million RMB by May 2025, indicating potential production and sales imbalances [24][26]. Management and Governance - The average age of Dahon's management team exceeds 61 years, raising concerns about strategic continuity [10][26]. - The company has distributed substantial dividends in recent years while also facing issues with unpaid employee social security contributions [10][26].

Core Viewpoint - The article discusses the upcoming IPO of Shenzhen Dahon Technology Co., Ltd. (Dahon), a leading player in the Chinese folding bicycle market, highlighting its growth trajectory, market challenges, and future strategies as it aims to become the "first stock" in this sector [3][10][28]. Group 1: Company Overview - Dahon has a market share of 36.5% in the Chinese folding bicycle retail market, positioning it as the industry leader [8][27]. - The company was founded by Dr. Han Dewei, an 83-year-old entrepreneur who transitioned from academia to manufacturing, establishing Dahon in Hong Kong in 1982 [5][6][11]. - Dahon's innovative "one-second folding" technology has significantly enhanced its product appeal, allowing for a folding time reduction of 200% and a weight reduction of 25% compared to competitors [12][13][15]. Group 2: Financial Performance - Dahon's revenue is projected to grow from 254 million RMB in 2022 to 451 million RMB in 2024, reflecting a compound annual growth rate (CAGR) of 33.1% [23]. - In the first four months of 2025, Dahon reported a revenue of 185 million RMB, a year-on-year increase of 46.8%, with net profit soaring by 69.3% [24]. - The company's online sales have seen a remarkable CAGR of 166.1% from 2021 to 2023, contributing 38% of total revenue in early 2025 [8][20]. Group 3: Market Challenges - Dahon faces increasing reliance on OEM production, with its outsourcing ratio rising from 29.5% in 2022 to 55.5% currently, and a significant decline in revenue from North American and European markets [10][25]. - The competitive landscape is intensifying, with high-end markets dominated by brands like Brompton and low-end markets being flooded with low-cost products from e-commerce platforms [29][31]. - The overall growth rate of the folding bicycle market in China is projected at 28% for 2024, while Dahon's revenue growth is expected to lag at 6.8% [29]. Group 4: Future Strategies - Dahon plans to raise approximately 1.5 billion HKD through its IPO, with funds allocated for electric vehicle transformation, overseas factory establishment, and digital upgrades [30]. - The company aims to increase the revenue share of its electric folding bicycles from 8% to 30% within two years, necessitating significant R&D investment [30]. - Dahon is also focusing on enhancing its online platform and user engagement through AI and AR technologies to improve customer loyalty and repeat purchases [30].

Group 1: Market Demand and Trends - E-BIKE has gained popularity in Europe due to increasing environmental awareness and the pursuit of healthy lifestyles, leading to a boost in demand for mid-to-high-end products [1] - Sales growth of E-BIKE products in overseas markets, particularly Europe, has slowed down since 2022 due to high inventory levels, but demand is recovering as inventory issues are resolved [1] - The future market development trend for E-BIKE remains positive, with a focus on expanding into emerging markets [1] Group 2: Customer Structure and Expansion - The company primarily sells to Europe and the Americas, with a customer base that includes non-first-tier brands across over 80 countries, including Colombia, Mexico, and Brazil [2] - The customer structure is diverse, including brand owners, distributors, importers, and assembly factories in Southeast and Eastern Europe, with low overall customer concentration [2] - New customer acquisition is being pursued through participation in domestic and international exhibitions and optimizing cross-border e-commerce platforms [2] Group 3: Product Positioning and Production Capacity - In South America, the company positions its products in the mid-range segment, targeting local first and second-tier brands and distributors [2] - The current production capacity utilization is normal, and the Tianjin Jinjou project has commenced production, which is expected to increase the company's self-manufacturing ratio and improve product quality [2] Group 4: Brand and Market Performance - The cross-border e-commerce business focuses on children's bicycles, with adult bicycles also being sold, and the core children's brand ranks highly on Amazon [2] - The company is actively expanding its cross-border e-commerce channels, primarily targeting the U.S. market while exploring new overseas markets [2] Group 5: Research and Development - The R&D team consists of over a hundred personnel, divided into multiple teams specializing in various fields such as industrial design and mechanical design [4] - Specialized R&D groups are established for different product lines, including electric assist bicycles [4] Group 6: E-BIKE and High-End Product Markets - The primary target market for E-BIKE and high-end bicycle products is Europe [4] - The traditional bicycle business model relies heavily on offline sales, but there is a growing trend towards online shopping among younger consumers, indicating significant future growth potential for cross-border e-commerce [3]

Core Viewpoint - The company, Daxing Technology, is making a second attempt to go public in Hong Kong, having submitted its IPO application again after a previous attempt earlier this year. The company plans to issue no more than 9.1 million overseas ordinary shares [2]. Financial Performance - Daxing Technology's revenue and net profit for the years 2022 to 2024 and the first four months of 2025 are reported as follows: - Revenue: 254 million, 300 million, 451 million, and 185 million respectively - Net Profit: approximately 31.43 million, 34.85 million, 52.29 million, and 21.52 million respectively [4][5]. - The company has experienced rapid growth, with both revenue and net profit growth rates exceeding 50% in 2024. Daxing Technology holds a 26.3% market share by retail volume and a 36.5% market share by retail value in the folding bicycle industry in mainland China [5]. Production Capacity and Challenges - Daxing Technology has faced significant challenges regarding its production capacity, with its factory in Huizhou, Guangdong, operating at over 100% capacity utilization, reaching 114.1% in the first four months of 2025 [6][9]. - The company relies heavily on third-party OEM suppliers, with the number of bicycles produced by OEMs increasing from 29.5% in 2022 to 65.5% in the first four months of 2025. This reliance has led to rising production costs, with outsourced production costs accounting for nearly half of the sales costs in 2024 [8]. Dividend Distribution and Financial Obligations - Daxing Technology has made substantial dividend payments, totaling over 60 million, with most of the dividends benefiting the major shareholder, Han Dewei, who holds approximately 90.16% of the company's shares [10][13]. - Despite these dividends, the company has accumulated unpaid social insurance contributions amounting to 6.4 million since 2022, raising concerns about its financial management and obligations to employees [14].

Core Viewpoint - The article discusses the recent surge in popularity of the British folding bicycle brand BROMPTON, particularly following a public appearance by Alibaba founder Jack Ma, who was seen riding a BROMPTON bicycle, leading to increased consumer interest and inquiries about the product [4][7][10]. Group 1: BROMPTON's Market Position - BROMPTON, founded in 1975, is known as the "Hermès of bicycles," with each bike frame hand-welded in London, resulting in high prices, with entry-level models starting at over 10,000 yuan [10][11]. - The brand has gained significant traction in China, becoming a status symbol among the elite, with a notable increase in demand, especially post-2020, when global outdoor cycling surged [14][15]. - In 2023, China became BROMPTON's largest market, with supply quotas increasing to 28,000 units, accounting for one-third of global supply, up from just 800 units in 2018 [15]. Group 2: Sales and Financial Performance - BROMPTON's global revenue rose from under 60 million pounds (approximately 570 million yuan) in 2020 to 131 million pounds (approximately 1.26 billion yuan) in 2023, indicating strong growth during the pandemic [14]. - However, the company faced a decline in sales in 2024, with a 5.3% drop in global sales to 122.6 million pounds (approximately 1.17 billion yuan) and a significant profit decrease of over 99% [23]. Group 3: Market Trends and Consumer Behavior - The cycling market is experiencing a shift, with high-end brands like BROMPTON facing price reductions due to decreased demand and increased competition from more affordable brands [16][19]. - The article notes that the cycling market is returning to rational consumption patterns, with many high-end bicycles seeing price cuts of up to 50% [18]. - There is a growing trend towards domestic brands that offer better value for money, particularly in the folding bicycle segment, which is becoming more competitive [21].