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Disney signs deal with OpenAI to allow Sora to generate AI videos featuring its characters
TechCrunch· 2025-12-11 15:21
Core Insights - The Walt Disney Company has entered a three-year partnership with OpenAI, which includes a $1 billion equity investment in OpenAI [1][5] Group 1: Partnership Details - The partnership will integrate Disney's iconic characters into OpenAI's Sora AI video generator, allowing users to create videos using over 200 characters from Disney, Marvel, Pixar, and Star Wars [1][2] - Disney will also become a major customer of OpenAI, utilizing its APIs to develop new products and experiences, including for Disney+ [6] Group 2: Character Availability - Users will have access to a wide range of characters, including Mickey Mouse, Ariel, and characters from popular franchises like Encanto, Frozen, and Toy Story [3][4] - The agreement allows for the use of these characters in ChatGPT Images, but does not include any talent likenesses or voices [4] Group 3: Industry Context - Disney's CEO Bob Iger emphasized the importance of responsibly extending storytelling through generative AI while protecting creators' rights [5] - OpenAI's CEO Sam Altman highlighted the collaboration as a model for how AI companies and creative leaders can work together to promote innovation [8] - Despite this partnership, Disney has previously taken legal action against other AI platforms for intellectual property violations, indicating a cautious approach to AI integration [8][9]
Disney's $1B Deal With OpenAI Will Bring Iconic Characters to Sora AI Videos
CNET· 2025-12-11 15:07
Core Insights - Disney is integrating its iconic character catalog, including Marvel, Star Wars, and Pixar, into OpenAI's Sora AI social media app, allowing users to create AI-generated videos without copyright concerns [1] - Disney is making a significant $1 billion equity investment in OpenAI, which will enable Disney employees to access ChatGPT and utilize APIs for developing new products and experiences [2] - The partnership will enhance Disney Plus, as subscribers will have the opportunity to view select Sora AI videos directly on the Disney Plus app [2]
Walt Disney invests $1 billion in OpenAI and licenses characters for use on Sora
MarketWatch· 2025-12-11 14:56
Core Insights - Disney has entered into a partnership with OpenAI, enabling fans to create short-form clips featuring Disney characters [1] Group 1 - The collaboration aims to enhance fan engagement by allowing user-generated content [1] - This initiative reflects a growing trend in the entertainment industry towards leveraging AI technology for creative purposes [1] - The deal may open new revenue streams for Disney through potential licensing and monetization of user-generated content [1]
Disney to invest $1bn in OpenAI, allowing use of characters in video generation tool
The Guardian· 2025-12-11 14:31
Walt Disney has announced a $1bn equity investment in OpenAI, enabling the AI start-up’s Sora video generation tool to use its characters.Users of Sora will be able to generate short, user-prompted social videos that draw on more than 200 Disney, Marvel, Pixar and Star Wars characters as part of a three-year licensing agreement between OpenAI and the entertainment giant.A selection of the videos made by users will also be available for streaming on the Disney+ platform.Bob Iger, Disney’s CEO, hailed a deal ...
Disney and OpenAI reach three-year licensing agreement
Youtube· 2025-12-11 14:22
Core Insights - Walt Disney Company and OpenAI have reached a landmark agreement to bring over 200 Disney characters to the OpenAI Sora platform, a short-form video platform that has gained significant popularity [1][2] - Disney will invest $1 billion in OpenAI as part of a three-year deal, which includes receiving warrants that could increase Disney's stake in OpenAI over time [4] - The deal allows for the creation of short user-prompted videos featuring Disney characters, which can also be used on Disney Plus, although these videos will not include the original voice actors [6] Disney's Strategic Moves - Disney's investment in OpenAI reflects its recognition of the importance of technology in the entertainment industry and a desire to remain competitive [5] - The agreement is seen as a way for Disney to leverage its extensive portfolio of characters, including iconic franchises like Marvel and Star Wars, for new content creation [7] Legal Actions - Concurrently, Disney has issued a cease and desist letter to Google regarding the unauthorized use of its characters on Google's short-form video platform, claiming copyright violations related to the training of generative AI models [8]
迪士尼将对OpenAI实施10亿美元股权投资
Ge Long Hui A P P· 2025-12-11 14:15
格隆汇12月11日|华特迪士尼公司与OpenAI达成具有里程碑意义的协议,迪士尼将对OpenAI进行10亿 美元股权投资。根据协议,将获得购买OpenAI额外股权的认股权证。除授权协议外,迪士尼将成为 OpenAI的主要客户。 ...
Jeff Williams, who just retired from Apple after 27 years, got called to join Disney's board
Fortune· 2025-12-10 19:24
The Walt Disney Company is looking to expand its board of directors, and it’s nominated Jeff Williams, the former Apple COO once considered heir apparent to CEO Tim Cook, to join. Williams, who served as Apple’s chief operating officer from 2015 until stepping down in July and finally retiring on Nov. 15, will stand for election as an independent director at Disney’s 2026 annual shareholders meeting.“Jeff Williams is a highly accomplished executive who for decades helped steward one of the most innovative a ...
Jeff Williams, who retired from Apple after 27 years less than a month ago, just got called up by Disney to join its board of directors
Yahoo Finance· 2025-12-10 19:24
The Walt Disney Company is looking to expand its board of directors, and it’s nominated Jeff Williams, the former Apple COO once considered heir apparent to CEO Tim Cook, to join. Williams, who served as Apple’s chief operating officer from 2015 until stepping down in July and finally retiring on Nov. 15, will stand for election as an independent director at Disney’s 2026 annual shareholders meeting. “Jeff Williams is a highly accomplished executive who for decades helped steward one of the most innovati ...
Awards Glory for Big Screen Entertainment Group
Globenewswire· 2025-12-10 19:15
BSEG Award Winners, Jimmy Jiang and Sandro Monetti Big Screen's Affiliate company, HiFex, take home awards for their magazine publication 8 years in a row. Seen here, Jimmy Jiang, BSEG's largest shareholder and Sandro Monetti, BSEG COO and Chief Editor of the magazine, LOS ANGELES, Dec. 10, 2025 (GLOBE NEWSWIRE) -- Big Screen Entertainment Group (OTC: BSEG) is celebrating a remarkable run of success as members of its creative team continue to shine on some of the industry's biggest stages. For eight co ...
The Native Brand, P&G Studios and dentsu Entertainment Launch America's First Brand Co-Produced Feature-Length “Microsoap” for the Vertical Video Era Produced by Pixie USA, Titled “The Golden Pear Affair”
Globenewswire· 2025-12-10 13:45
Core Insights - Native, P&G Studios, and dentsu Entertainment have collaborated to produce the first brand co-produced feature-length "microsoap" in the US, titled "The Golden Pear Affair" [1][4] - The series consists of 50 episodes designed for mobile-first audiences, delivering fast-paced storytelling with cliff-hangers and character arcs [1][5] - The project reflects the evolution of the soap opera format, with a projected global revenue of $11 billion for microdramas in 2025, highlighting significant market potential [5] Company Summaries - **Native**: Founded in 2015, Native is a personal care brand focused on clean and effective products made from naturally derived ingredients, including deodorants and body care items [9] - **P&G Studios**: This division of Procter & Gamble develops and produces narratives that foster connections with consumers, having been involved in various successful projects across multiple platforms [10] - **dentsu Entertainment**: A specialist division of dentsu, dedicated to creating and marketing content that resonates culturally, spanning various formats including film and TV [11] Project Details - "The Golden Pear Affair" will premiere its trailer in January 2026, with the series launching on social platforms and later expanding to a proprietary app [3] - The storyline explores themes of self-discovery and adventure, aligning with Native's new limited edition collection, Global Flavors, which features fragrances inspired by global locations [3][6] - The collaboration aims to enhance consumer engagement through innovative storytelling that integrates brand messaging with entertainment [7][8] Market Trends - Microdramas are rapidly gaining popularity, with the U.S. emerging as a significant market for this format, following China [5] - Dentsu is actively investing in next-generation storytelling platforms, reinforcing its position in the creator economy and vertical video formats [6] - The partnership between dentsu, P&G Studios, and Native exemplifies a trend towards blending brand storytelling with mobile entertainment [8]