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小众代收品牌挤入末端市场 快递轻模式运作求生
Bei Jing Shang Bao· 2025-08-08 06:59
遍地各类快递末端品牌中,还在涌入新来者。近日,北京商报记者调查发现,一些小众代收品牌如熊猫 快收、小兵驿站也挤入末端市场提速加盟。这类品牌以0门槛或是3000元一年的收费标准,为具备收发 快递条件的小超市、便利店等社区业态提供各大快递企业系统对接等服务。不仅如此,这类代收品牌还 叠加社区团购业务来吸引商家入局。虽然小众品牌能以更强的灵活性和低成本渗透社区,但也因与加盟 商松散的进退关系难以扎根市场。此外,面对快递柜、驿站的强势覆盖率,代收品牌要想虎口夺食并不 容易。 0门槛提速加盟 社区周边的小超市、便利店、烟酒店,正成为一些快递代收品牌瞄准的目标。据熊猫快收的工作人员介 绍,当前公司因获得投资,为了加快市场布局,推行0门槛加盟策略,只需要缴纳199元的物料费用和系 统维护费。具体的服务内容包括包裹出入库管理系统、快递公司总部数据对接接口、500条短信和开业 物料等。 天眼查信息显示,熊猫快收的运营主体为南京百米需供应链管理有限公司,成立于2015年,主营业务是 通过社区小店输出包裹管理的SaaS软件。在融资层面,熊猫快收共获得5轮融资。在2017年的数百万元 融资中,也有58同城CEO姚劲波的身影。 "小众 ...
拼多多卷土重来,快递“最后一公里”硝烟再起
3 6 Ke· 2025-05-13 23:20
Core Viewpoint - Pinduoduo is re-entering the express delivery station market with its newly branded "Pinduoduo Station," aiming to enhance its logistics services and compete more effectively in the e-commerce sector [1][5]. Group 1: Business Strategy - Pinduoduo has officially named its express delivery collection service "Pinduoduo Station" and is expanding its operations to various provinces including Qinghai, Jilin, Zhejiang, Hubei, Jiangxi, Heilongjiang, Yunnan, and Fuzhou [1]. - The company is adopting a subsidy strategy to attract station operators, promising an average of 500 daily orders for new stations and a minimum of 2,000 orders per month, with higher volumes leading to greater subsidies [5][7]. - Pinduoduo aims to integrate its express delivery services with its existing community group buying business, leveraging established locations and traffic to reduce costs and create additional revenue streams [7][8]. Group 2: Market Context - The express delivery station market is highly competitive, with established players like Cainiao Station and Zhongtong already having over 100,000 stations nationwide, presenting a significant challenge for Pinduoduo [8]. - Pinduoduo's previous attempts to enter the express delivery market faced regulatory hurdles, but it has now secured licenses to operate in several cities, with permits valid until 2028 or 2029 [5][8]. - User experience issues have been reported, such as difficulties in receiving pickup notifications and cumbersome retrieval processes, indicating that Pinduoduo needs to address operational challenges to improve customer satisfaction [8].