中经记者 夏治斌 石英婧上海报道 "租约重组最核心的目的是降低成本。回顾租金走势，2021年市场曾出现显著上涨，但随着后续国际经 济环境的调整及供应量持续增加，租金水平呈下行趋势。"日前，仲量联行上海商业地产部总监兼华东 区零售地产部负责人黄臻向《中国经营报》记者说道。 黄臻进一步告诉记者："特别对于签订长期租约（如5年以上）的大型企业，他们需要重新评估当前租金 水平。当企业希望调整租金时，业主方也需要权衡利弊，毕竟既有合同具有法律效力。因此双方会探索 替代方案：比如通过延长租期换取降价，或结合企业新的发展策略的需求（如调整经营面积），将新旧 面积打包重组为新租约，以实现长期合作的平衡。" 记者注意到，仲量联行不久前发布的《2025年第二季度上海房地产市场回顾与展望报告》显示，2025年 第二季度，市场情绪保持谨慎，租金下行持续推动成本驱动型搬迁需求。 具体来看，在零售物业方面，在"促消费"政策和新兴消费趋势推动下，上海零售物业市场租赁需求边际 改善，部分品牌对在核心商圈开设旗舰店的意愿增强。投资市场二季度录得23宗大宗交易，投资者对核 心区域资产布局持续加码。在利好政策加持和入境旅游市场持续升温的双重推动下 ...

Group 1: Guangzhou Office Market - In the first half of 2025, Guangzhou recorded 359,000 square meters of quality office space entering the market, a year-on-year increase of 126% [1] - The net absorption of quality office space improved, with a year-on-year growth of 20.5% [1] - The technology and internet sector led office space transactions, accounting for 20% of the total, followed by consumer goods manufacturing, professional services, finance, consumer services, retail trade, and real estate construction [1] Group 2: Emerging Trends and Economic Impact - The software system development companies within the technology sector had the highest transaction volume, with over 90% of the area located in the emerging business districts of Pazhou [1] - New industries such as live streaming, low-altitude economy, and overseas expansion recorded transaction cases in the first half of the year [1] - Economic stimulus policies are gradually restoring market confidence, with digital economy, gaming, and live e-commerce expected to become new growth points [1] Group 3: Guangzhou Retail Market - In Q2 2025, new leasing activity in Guangzhou's retail properties became increasingly active, particularly in supermarkets and department stores [2] - Retail brands accounted for 43% of all new lease transactions, followed by dining and experiential sectors [2] - The total transaction amount in the large property investment market reached 5.26 billion yuan in Q2, a quarter-on-quarter increase of 3.5 times, with a cumulative total of 6.44 billion yuan in the first half of the year, representing a year-on-year growth of 154% [2] Group 4: Investment Trends - The proportion of transactions for self-use purposes increased significantly, accounting for 50% of total transactions, up 33 percentage points from 2024 [2] - All purchases of office properties were for self-use purposes [2]