Core Insights - The traditional rural market has evolved into a vibrant space attracting young consumers with unique products and experiences [1][5] - Emotional consumption has transformed products into emotional carriers, creating a deeper connection between consumers and their shopping experiences [1][5] - The market serves as a platform for personalized shopping, allowing consumers to express their individuality through unique and creative offerings [1][6] Group 1: Market Dynamics - Young consumers are increasingly drawn to markets for their cultural charm and emotional engagement rather than just for purchasing goods [1][6] - The integration of online and offline experiences enhances consumer interaction, allowing them to explore product stories and engage with like-minded individuals [2][6] - The market atmosphere fosters genuine social connections, filling the emotional void left by digital interactions [5][6] Group 2: Consumer Behavior - The core demand of consumers has shifted from merely buying products to seeking resonance, community, and a sense of life [6][7] - There is a growing preference for unique, non-standardized products that cater to individual expression and specific needs [1][6] - Consumers are increasingly valuing experiences and emotional fulfillment over traditional purchasing motivations [5][6] Group 3: Innovation and Cultural Integration - Markets are encouraged to delve into local culture and innovate their offerings to stand out in a competitive landscape [6][7] - The incorporation of technology and interactive experiences can enhance consumer engagement and satisfaction [6][7] - Thematic markets that highlight cultural elements and immersive experiences can create a richer consumer experience [7]

RT Sam (@0xCryptoSam).@Collector_Crypt ($CARDS), a Pokémon TCG marketplace on Solana, is up 600% over the past week.More about what I talked about in this month's Messari Monthly 👇During the month of August, TCG platforms (including @Collector_Crypt, @Courtyard_io, @phygitals, and @TCG_Emporium) did a combined $125 million in volume, up 66% MoM, driven primarily by onchain Gacha machines. Unlike traditional Gacha, where secondary markets are slow and illiquid, the onchain implementations offer instant buyba ...

SMG Swiss Marketplace Group plans to list on SIX, in what would be Switzerland’s first major IPO in over a year https://t.co/zOPvSNzH6P ...