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《大东北我的家乡》
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袁娅维成功对打AI,人类Diva为何无可替代?
3 6 Ke· 2025-12-16 11:35
最近在网络上,你很难躲过《大东北我的家乡》的各种AI翻唱版本,男声、女声,粤语版、四川话版,爵士、布鲁斯版等等,引发一波互联网文化热 潮。 随着袁娅维版《大东北我的家乡》上线,舆论从歌曲上线前的全民玩梗,到上线后网友一致的"这局袁娅维完胜AI",又把这件事推向了新的方向和高度。 这个音乐行业近期最具话题性的事件,起初是因为其中爆火的AI爵士版《大东北》,高度复刻了袁娅维的音色明亮度、真假声切换、尾音气声比例,而 被网友强烈要求"想听歌手本人来唱"、"AI的老师(袁娅维)快来挑战",歌手方受邀演唱由此诞生了真人版爵士《大东北》。 从AI模仿袁娅维,到袁娅维挑战"AI袁娅维",这场全民关注的人机竞赛,以人类Diva的胜出告一段落,也是新故事的开始。 01 袁娅维打响人类歌手大战AI第一枪 当《大东北我的家乡》各种AI版本被推上网络后,问题的本质并非"好不好听",而是它"听起来像那个人在唱,但又像不太像那个人在唱"——这种"似真 似假"的感受正是当前AI生成音乐的典型现象。 AI戏仿的Alan Walker版惊动了本尊,他在视频后回复:"谁能给我翻译下歌词?"这首歌的原唱何玉坦承,"有些版本调太高,自己唱不出那个味 ...
年轻人的“发疯”BGM,又变异了
3 6 Ke· 2025-11-11 10:23
Core Viewpoint - The rise of abstract background music (BGM) in short videos has captivated young audiences, characterized by illogical lyrics and electronic sounds, creating a new cultural phenomenon that thrives on absurdity and instant gratification [1][16][30] Group 1: Characteristics of Abstract BGM - Abstract BGMs lack traditional musical structure and emotional logic, instead focusing on absurdity, sound effects, and rhythm, which resonate with the audience's desire for immediate emotional stimulation [19][24] - Popular tracks like "Bird Shake" have achieved massive engagement, with nearly 40 billion topic views on Douyin, showcasing the viral nature of these abstract compositions [1][3] - The phenomenon has led to various adaptations and interactions in live performances, further embedding these BGMs into popular culture [3][5] Group 2: Cultural Impact and Trends - The trend of abstract BGM reflects a broader cultural shift among young people, who increasingly favor content that is immediate and devoid of deep narrative or emotional complexity [24][30] - The emergence of "Italian brainrot" music, characterized by bizarre and nonsensical elements, parallels the rise of abstract BGM in China, indicating a global trend towards absurdist entertainment [21][25] - This cultural movement is marked by a rebellion against traditional aesthetics, with young audiences embracing the chaotic and nonsensical as a form of identity and expression [27][30] Group 3: Market and Commercialization - Brands are quickly adapting to this trend, with campaigns that incorporate elements of popular abstract BGMs, such as JD's "Skill Buy Furniture" event, indicating a recognition of the commercial potential of this cultural wave [5][24] - The gaming industry is also capitalizing on this trend, integrating popular dance moves from abstract BGMs into gameplay, further blurring the lines between music, gaming, and social media [5][24] Group 4: Future Considerations - As the novelty of abstract BGM begins to wear off, there is a concern about audience fatigue and the potential for a decline in engagement with similar content [29][30] - The overconsumption of low-quality, absurdist music may lead to a cultural shift where young audiences become increasingly reliant on instant gratification, potentially diminishing their capacity for deeper engagement with more traditional forms of art and music [29][30]