Group 1: Core Insights - The "ticket economy" is emerging as a significant driver of consumer spending, linking various sectors such as food, accommodation, transportation, tourism, and entertainment [1][4][5] - Events like the "Su Super" football matches have shown a remarkable impact on local tourism, with over 1.1 million attendees and a consumption boost exceeding 38 billion yuan [2][3] - The trend of "ticket economy" is supported by the increasing demand for personalized and experiential consumption, particularly among younger consumers [1][8] Group 2: Consumer Behavior and Trends - A significant percentage of attendees (95.9%) engage in spending beyond the ticket price, indicating a strong multiplier effect on local economies [2][4] - The majority of attendees (53.9%) travel by car, with a notable portion (35.9%) using public transport, highlighting the importance of accessibility in driving attendance [3] - The average expenditure for families attending events typically ranges between 1,000 to 2,000 yuan, with dining and cultural products being popular spending categories [4][5] Group 3: Event-Driven Economic Impact - The "Su Super" matches have led to a substantial increase in overnight stays, with over 50% of out-of-town spectators choosing to stay overnight [3][4] - The integration of cultural and sporting events with local tourism initiatives has proven effective, as seen in the case of the "Village BA" basketball tournament generating over 3 billion yuan in economic benefits [4][5] - Concerts and events are increasingly being marketed with bundled offers, enhancing the attractiveness of attending and stimulating local economies [6][7] Group 4: Future Outlook - The sports and cultural sectors are expected to continue evolving, with policies being developed to further enhance event-driven economic growth [5][8] - The rise of the "ticket economy" aligns with broader trends in consumer behavior, emphasizing the need for innovation and improved service quality to sustain growth [1][10] - The collaboration between various industries, including culture, sports, and tourism, is essential for the long-term success of the "ticket economy" [10]

Group 1 - The sixth phase of the "Follow Su Chao to Celebrate" event will take place on August 18, injecting strong vitality into the consumer sector through Jiangsu Bank [1] - Jiangsu Bank is offering a 50 yuan no-threshold movie voucher as part of the event, promoting popular summer films [1] - The event features various films including "Wang Wang Mountain Little Monster," "The Legend of Luo Xiaohei 2," "Lychee in Chang'an," and "Adventure," appealing to different audience demographics [1] Group 2 - Jiangsu Bank is also providing half-price tickets for the stage play "Eternal Harmony of Nine Years" at the Suzhou Shishan Grand Theatre, enhancing cultural engagement [1] - Users can access the benefits by logging into the Jiangsu Bank App and entering the "Follow Su Chao to Celebrate" section to unlock various consumer vouchers [1] - The initiative aims to boost consumer enthusiasm and activity during the summer season [1]