Group 1 - The "Follow Su Chao to Carnival" event launched on August 11, injecting strong vitality into the consumption sector through Jiangsu Bank [1] - The event features movie vouchers worth 50 yuan with no restrictions, allowing customers to choose from popular summer films [1] - The event also includes theater tickets for performances at Jiangsu Grand Theatre and Suzhou Lion Mountain Grand Theatre, enhancing cultural engagement [1][2] Group 2 - The Suzhou Lion Mountain Grand Theatre is showcasing international stage plays, including the classic London West End drama "2:22," appealing to diverse audiences [2] - Discounts such as half-price tickets for theater shows are available, making cultural experiences more accessible [2] - Jiangsu Bank's app provides a platform for users to access various consumer vouchers, promoting a vibrant summer lifestyle [2]

Core Viewpoint - Jiangsu Bank is actively promoting consumer engagement through its "Follow Su Chao to Carnival" campaign, offering various entertainment options and discounts to stimulate spending during the summer season [1] Group 1: Campaign Details - The campaign features a variety of attractions including Shanghai Disneyland, Lego Land, Beijing Universal Studios, and amusement parks across Jiangsu province [1] - Jiangsu Bank is providing access to tickets for these attractions as part of its promotional efforts to enhance consumer experience [1] Group 2: Consumer Engagement - The bank encourages customers to participate in the campaign by logging into the Jiangsu Bank App and accessing the "Follow Su Chao to Carnival" section to unlock benefits and draw for millions in consumer vouchers [1] - The initiative aims to create a magical experience for customers, allowing them to enjoy various activities and attractions, thereby enhancing their summer experience [1]

Group 1: Core Activities and Promotions - Jiangsu Bank launched the second phase of the "Follow the Super League to Celebrate" theme activity, enhancing benefits from the first phase with new offerings such as free beer from Meituan, exclusive coupons from Ele.me, and discounts on fitness memberships [1][2] - The second phase runs from July 21, 19:00 to July 27, 18:00, allowing all authenticated users of the Jiangsu Bank App to participate in various prize draws across four categories: entertainment, travel, drinks, and transportation [1][3] - The activity aims to connect consumption scenarios with a total of millions in consumption vouchers, promoting consumer enthusiasm while contributing to economic recovery [1][4] Group 2: Entertainment and Leisure Offers - New "home benefits" include discounts on Mango TV and Keep fitness memberships, alongside a lottery for items like bone conduction headphones and LEGO blind boxes, catering to both entertainment and fitness needs [2] - The continuation of the 300 yuan hotel voucher package offers discounts for fans to enjoy local cultural experiences while watching matches, enhancing the overall event experience [2] Group 3: Food and Beverage Promotions - The campaign includes classic offers such as free drinks and discounts on food delivery services, with new additions like free beer vouchers from Meituan and a coupon package from Ele.me, making it convenient for fans to enjoy matches at home or with friends [3] Group 4: Transportation Benefits - The initiative features ongoing fuel and convenience store vouchers, with the introduction of a new cycling benefits package for both new and existing users, making short-distance travel easier for fans attending matches [4] - Jiangsu Bank's activities not only respond to the national enthusiasm for football but also serve as a practical example of financial services promoting consumption [4]

Core Insights - Jiangsu Bank's mobile banking app received a score of 81.275 out of 100, reflecting improvements in user experience and functionality, but still facing challenges in search experience and interaction after purchasing financial products [1][11][36] - The app underwent a significant upgrade to version 10.0, integrating the "Mobile Banking" and "Hui Life" systems, which restructured the user experience architecture [1][36] - Despite enhancements, fundamental issues in user experience and service functionality remain unresolved, necessitating further research into user needs [1][36] User Experience - The app allows quick registration and binding of bank cards for new users, with improved login options including fingerprint and facial recognition [12][14] - Search functionality has seen some improvements, but still lacks completeness, with issues in accurately matching specific features and products [16][18] - Customer service integration is robust, with multiple channels for user assistance, although the transition to human support can be cumbersome [19][20] Functionality and Services - The app has expanded its service offerings, including wealth management, investment products, and various banking services, but some core functionalities like transaction details and financial holdings require further enhancement [24][28] - The wealth overview feature allows users to view total assets and liabilities, but the clarity of frozen fund handling needs improvement [27] - The app supports various transfer methods, including bank account and phone number transfers, but lacks support for multi-person transfers [27][30] Performance and Security - Performance metrics indicate that the app's average startup time is below industry standards, and response times for key pages are also lacking [32][33] - Security features include automatic logout after inactivity and password error limits, but there are still some vulnerabilities identified in penetration testing [32][33] Development and Innovation - Jiangsu Bank is focusing on digital transformation, with over 7 million monthly active users on the app, maintaining its leading position among city commercial banks [34][35] - The app has introduced a user tier system with various benefits, and features like a mini-game to enhance user engagement [35] - The app's "Care Version" is designed for elderly users, providing easy access to essential functions, although some features like voice search have shown inconsistencies [34][35]

Group 1 - Jiangsu Bank signed a strategic cooperation agreement with Wuxi Museum, marking a significant step in deepening its "cultural finance" strategy and promoting the integration of finance and cultural heritage industries [1] - This collaboration follows previous partnerships with national cultural institutions such as Nanjing Museum and Suzhou Silk Museum, showcasing Jiangsu Bank's innovative practices in the "finance + culture" cross-industry integration [1] - The bank is exploring a high-quality development path through the deep integration of digital technology, scenario-based services, and traditional cultural resources, aiming to empower culture with finance and vice versa [1] Group 2 - Jiangsu Bank's app launched the "Museum Treasure Hunt" interactive activity, allowing citizens to engage with the cultural charm of Wuxi's eight major museums and promote the revitalization of cultural relics [2] - Users can participate in the treasure hunt until September 30, 2025, by logging into the app and searching for the event, with opportunities to win cultural consumption vouchers [2] - The bank's initiatives align with the theme of International Museum Day, emphasizing the role of museums in social education and fostering a consensus on the protection of cultural relics and the inheritance of civilization [2]

Group 1 - Jiangsu Bank is sponsoring the "Jiangsu Bank · Galaxy Left Bank Nanjing Jin Niu Lake Jasmine Music Festival" to deepen its retail business transformation and expand its Z-generation customer base through a "finance + culture" cross-industry integration [1] - The Galaxy Left Bank music festival series aims to attract young audiences with diverse music styles and immersive experiences, leveraging the festival's youthful energy and influence to enhance services for the Z-generation [1] - The first event will take place at the Nanjing Jin Niu Lake Olympic Sailing Center, expecting to draw tens of thousands of music fans, with plans for subsequent events in other cities to further expand brand influence [1] Group 2 - Jiangsu Bank has implemented a "layered + segmented" strategy in its retail business transformation, focusing on the lifestyle needs of the Z-generation, emphasizing experience and personalization through various scene ecosystems like "finance + campus," "finance + culture and tourism," and "finance + consumption" [2] - The sponsorship of the music festival reflects the bank's strategic implementation and keen insight into young consumer trends, conveying its brand value [2] - As of the end of Q1 2025, Jiangsu Bank's retail AUM has surpassed 1.5 trillion yuan, with over 20 million app users and 7 million monthly active users, maintaining its leading position among city commercial banks [2]

在金融行业迈向高质量发展的新征程中，个人金融业务成为各大银行竞争角逐的关键领域。一直以来， 江苏银行（600919）将个人金融业务作为重要发展引擎，坚持为客户创造多元价值。近期，江苏银行发 布2024年年报，零售存款余额8229亿元，较上年末增长16.21%，零售贷款余额6748亿元，较上年末增 长3.40%，交出一份"双增长"的亮眼成绩单。个人贷款不良率0.88%，处于行业低位，资产质量扎实。 专业：为客户财富保驾护航 在财富海洋中，江苏银行始终锚定客户需求，以服务为帆，以专业为舵，与客户同舟共济，为客户财富 保驾护航。截至2025年一季度末，江苏银行零售AUM规模超已超1.5万亿元，稳居城商行头部！ 聚焦企业家客户"个人金融、企业经营、家族传承"需求，江苏银行推出"企投家"综合服务品牌，以"投 资、融资、传承、交流"一体化综合服务，打造家族传承服务特色，成为企业家群体的"金融伙伴"与"战 略智囊"。据了解，其财私客户及资产规模年均增速均超20％，截至一季度末，其财私客户已突破11万 户。 从生活日常的家装家居、耐用消费品，到精神享受的旅游、文化娱乐，江苏银行在消费惠民的道路上不 断探索、创新，助力人民实现 ...

Group 1 - The core event is the collaboration between Jiangsu Bank and the Galaxy Left Bank Music Festival, scheduled for May 17-18, 2025, at the Jin Niu Lake Olympic Sailing Center in Nanjing, featuring numerous well-known bands and artists [1] - The music festival will offer an immersive experience combining music and finance, with interactive activities at Jiangsu Bank's booth, where attendees can participate to win customized merchandise and music festival souvenirs [1] - A financial service area will be set up at the event, providing various convenient services such as card processing and app activation, along with games and quizzes for attendees to win prizes [1] Group 2 - Jiangsu Bank is focused on creating a mobile banking experience that better understands customer needs, continuously optimizing its business model and upgrading its "finger-tip service" through digital transformation [2] - The Jiangsu Bank App has developed a thriving service ecosystem, allowing customers to enjoy convenient financial services, including ticket purchasing for the music festival through the app [2] - The integration of music and finance is expected to create a unique and engaging experience for attendees, highlighting the innovative services offered by Jiangsu Bank [3]