Core Viewpoint - The recent announcement of the shutdown of the game "Time-Space Journey" just three months after its launch highlights the ongoing struggles of the company in the gaming industry, particularly in the mobile sector, despite previous efforts to revitalize its game development and publishing business [1][2][5]. Company Overview - The game "Time-Space Journey" was developed by the company's subsidiary, Xingyao Studio, and published by 360, which has not seen significant success in the gaming sector for several years [2][5]. - The company has been attempting to re-enter the gaming market since 2018, establishing a self-developed brand "360 Game Art" and setting up multiple divisions across major cities to enhance its game development capabilities [5][11]. Market Challenges - The company has faced challenges in the mobile gaming market, losing its competitive edge since 2014 and struggling to adapt to the evolving landscape dominated by other major players [8][11]. - Despite having a substantial user base, the company has not been able to leverage this advantage effectively, with its gaming revenue experiencing a gradual decline in recent years [7][8]. Game Development and Performance - The company has shifted its focus to mobile games, particularly in the Southeast Asian market, where it has seen some success with titles like "Destiny Girl," which performed relatively well in Indonesia's iOS top charts [11][17]. - However, recent titles, including "Time-Space Journey," have not achieved expected performance, with the game failing to maintain a strong ranking shortly after its release [2][24]. Strategic Shifts - The company has attempted to incorporate AI tools into its gaming operations, resulting in a 50% increase in user payment performance and a 200% increase in material production [17][24]. - Despite these efforts, the company has struggled to produce standout titles, with several games underperforming and being removed from the market shortly after launch [24][26]. Future Prospects - The company is exploring new opportunities in the PC gaming market, leveraging its existing user base and aiming to capitalize on the growing interest in PC gaming [32][33]. - The company has also been focusing on developing lighter, more casual games, which may align better with current market trends and user preferences [26][32].