Core Insights - The article highlights the ongoing trend of Chinese gaming companies successfully expanding into overseas markets, with large firms optimizing classic titles and smaller firms innovating to break through [2][10] - The "Evergreen List" and "Potential Evergreen List" are introduced, showcasing games that have maintained strong performance in international markets [2][10] Group 1: Evergreen Games - In November, 26 games made it to the "Evergreen List," an increase of 3 titles from October, with notable entries including "Gossip Harbor," "PUBG MOBILE," and "Puzzles & Survival" [2][9] - The total estimated revenue for these 26 games in November reached approximately $299 million, equivalent to about 2.11 billion yuan, with 9 games exceeding $10 million in revenue [2][9][10] Group 2: Potential Evergreen Games - The "Potential Evergreen List" features 14 games, with a decrease of 4 titles from October, indicating a competitive landscape [2][10] - "Whiteout Survival" led the list with an estimated revenue of $86.21 million (approximately 609 million yuan) in November, followed by "崩坏:星穹铁道" and "Top Heroes," each surpassing $20 million [10][11] Group 3: Industry Trends and Support - The gaming industry faces challenges due to global economic pressures, but there are supportive policies from various cities in China aimed at facilitating game exports [11] - The adoption of AI technologies is helping to reduce costs and improve efficiency in game development and marketing strategies, providing a more sustainable path for Chinese games in international markets [11]

Core Viewpoint - The recent announcement of the shutdown of the game "Time-Space Journey" just three months after its launch highlights the ongoing struggles of the company in the gaming industry, particularly in the mobile sector, despite previous efforts to revitalize its game development and publishing business [1][2][5]. Company Overview - The game "Time-Space Journey" was developed by the company's subsidiary, Xingyao Studio, and published by 360, which has not seen significant success in the gaming sector for several years [2][5]. - The company has been attempting to re-enter the gaming market since 2018, establishing a self-developed brand "360 Game Art" and setting up multiple divisions across major cities to enhance its game development capabilities [5][11]. Market Challenges - The company has faced challenges in the mobile gaming market, losing its competitive edge since 2014 and struggling to adapt to the evolving landscape dominated by other major players [8][11]. - Despite having a substantial user base, the company has not been able to leverage this advantage effectively, with its gaming revenue experiencing a gradual decline in recent years [7][8]. Game Development and Performance - The company has shifted its focus to mobile games, particularly in the Southeast Asian market, where it has seen some success with titles like "Destiny Girl," which performed relatively well in Indonesia's iOS top charts [11][17]. - However, recent titles, including "Time-Space Journey," have not achieved expected performance, with the game failing to maintain a strong ranking shortly after its release [2][24]. Strategic Shifts - The company has attempted to incorporate AI tools into its gaming operations, resulting in a 50% increase in user payment performance and a 200% increase in material production [17][24]. - Despite these efforts, the company has struggled to produce standout titles, with several games underperforming and being removed from the market shortly after launch [24][26]. Future Prospects - The company is exploring new opportunities in the PC gaming market, leveraging its existing user base and aiming to capitalize on the growing interest in PC gaming [32][33]. - The company has also been focusing on developing lighter, more casual games, which may align better with current market trends and user preferences [26][32].

Industry Overview - The Chinese gaming industry achieved record highs in revenue and user scale in the first half of 2025, with actual sales revenue reaching 168 billion yuan, a year-on-year increase of 14.08%, and user scale nearing 679 million, up 0.72% [4][3] - The growth is attributed to the successful launch of several new games, the steady performance of evergreen titles, and the strong momentum in esports and mini-program games [4] Event Highlights - The 2025 ChinaJoy opened in Shanghai, featuring 743 companies and showcasing cutting-edge technologies such as 3D printing, AI gaming applications, and brain-computer interfaces [5] - The event emphasized the integration of gaming with technology and culture, with significant participation from both major and independent game developers [6][7] Company Developments - Chuangmeng Tiandi received a strategic investment of 39 million HKD from Playrix, marking a shift from a "distribution agency" model to a "equity binding" partnership, which is expected to enhance long-term cooperation [8][9] - Giant Network's new mobile game "Supernatural Action Team" surpassed 1 million concurrent users shortly after launch, indicating strong market performance and contributing to a significant increase in the company's stock price [10] - The new simulation game "Talking Tom Cat 2" achieved over 11 million downloads within two weeks of its overseas launch, ranking highly in multiple countries' app stores [11] Regulatory and Legal Issues - Tencent's "Honor of Kings" faced a lawsuit regarding its matchmaking algorithm, marking a significant legal challenge in the gaming industry [12] - Sony filed a lawsuit against Tencent, alleging that Tencent's new game "Wild Origin" plagiarized its title "Horizon Zero Dawn" [13] International Developments - EA announced a transformation of the "Battlefield" series into a "platform" model, indicating a shift towards long-term operation and continuous updates for the franchise [14][15] - The esports events for the 2026 Asian Games were confirmed, including popular titles such as "League of Legends" and "Honor of Kings" [16] Esports Events - The Delta DDC Diamond Championship concluded with Team TB winning the title, showcasing the competitive landscape of esports in China [17]