"周同学'周游夏日'"花车摘得"最受观众欢迎奖"。 10月6日，2025年第36届上海旅游节花车巡游暨评比大赛结果揭晓，"周同学'周游夏日'"花车摘得"最受观众欢迎奖"，"中国科技城—绵阳"花车、"乐活上 海"花车等分获最佳表演效果、最佳科技效果等12个单项奖。 花车巡游是本届上海旅游节持续时间最长，最受游客关注的活动之一。25辆来自境内外的花车，自9月13日惊艳亮相黄浦区中山东一路以来，走进静安、普 陀、松江、奉贤、金山、徐汇、嘉定、青浦、宝山、浦东新区等10个区的11处知名地标、流量商圈，以光影为笔、以创意为墨，与市民游客共赴一场秋日之 本届花车巡游在参展阵容上实现"跨领域、跨业态、跨次元"三重突破。上海星创智权文化创意有限公司的参展花车"周同学'周游夏日'"花车荣获最受观众欢 迎奖；绵阳市文化广播电视和旅游局的参展花车"中国科技城—绵阳"荣获最佳表演效果奖；上海吴淞口国际邮轮旅游度假区开发运营管理有限公司的参展花 车"三江交汇·上海之门"荣获最佳动感效果奖；抖音生活服务的参展花车"抖音生活服务'乐活上海'"荣获最佳科技效果奖；上海野生动物园发展有限责任公司 的参展花车"荒野王者·荣耀巡游"获得最佳仿真效 ...

Core Viewpoint - The 36th Shanghai Tourism Festival has officially launched with a grand parade featuring 24 performance teams and 25 colorful floats, showcasing Shanghai as a modern international metropolis with diverse culture and community participation [1][2]. Group 1: Event Highlights - The parade is structured into three chapters: "Embracing Diversity," "Beautiful Home," and "Shared Dreams," highlighting Shanghai's vitality, the charm of China's prosperity, and the spirit of global cooperation [1]. - The event features floats representing local and international cultures, including those from Baoshan, Lingang, and Taiwan, as well as a float from Japan, emphasizing cultural exchange and tourism [2][3]. - The parade includes various artistic performances such as brass bands, folk dances, and cheerleading, showcasing scenes of cultural interaction and friendship [2]. Group 2: Visitor Experience - The event aims to enhance the experience of domestic and international tourists through platforms like "Huxiaoyou" and "Entry Pass," promoting Shanghai as a world-class tourism destination [3]. - Over the next month, the floats will tour across ten districts in Shanghai, with international performance teams also engaging in community performances at popular locations [3]. - A float competition will be held, allowing citizens and tourists to vote for their favorite floats through the "Lively Shanghai" public account and the Shangguan News App [3].

记者 李宝花 记者昨天从上海旅游节组委会获悉，明晚，上海旅游节将举行标志性品牌活动花车巡游，25辆花车将首次亮相黄浦区 中山东一路。 今年的上海本地花车中，既有朱家角、南翔、泗泾等江南水乡的婉约风韵，也有宝山吴淞口、临港等区域打造的"一 区一品"文旅名片；有东方航空、工商银行、浦发银行、老凤祥等知名企业构建的"文旅+"实力矩阵，也有上海野生动物园 等知名景区的生动呈现。 来自国内多省市及自治区的花车，如宁波、嘉兴、盐城、靖江等，生动展现长三角文旅一体化成果；阿坝州、绵阳、 许昌、德化等地的花车，带领广大市民"足不出沪"沉浸式体验他乡风情；喀什、日喀则、果洛的花车则洋溢着浓郁的民族 文化与地域风情。台北市花车诚邀大家领略宝岛台湾的风物人情。日本香川县花车将作为文化交流的使者，精彩亮相本届 上海旅游节。 此外，巨量引擎（抖音）、上海星创智权文化创意有限公司等新消费业态企业首次加盟，以"潮流IP+科技互动"的理 念为传统花车注入新潮科技活力。 首次亮相后，25辆花车将陆续走进上海10个区的11处知名地标、流量商圈，与市民和海内外游客近距离互动。 昨晚，25辆花车集结亮灯调试。记者 孟雨涵 摄 ...