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方正证券:大众品关注成长方向 白酒板块底部磨底
Zhi Tong Cai Jing· 2025-10-20 01:32
Group 1: Core Insights - The 113th Autumn Sugar and Wine Fair is being held in Nanjing, with the liquor sector experiencing a long-term correction and valuations significantly declining, indicating a clear bottom logic for quality assets [1] - The overall atmosphere at the Autumn Sugar Fair is subdued, with low expectations for the industry, as the number of exhibitors is expected to be over 4,000, similar to last year's event in Shenzhen [2] - Sales performance during the Mid-Autumn Festival and National Day has been flat, with high-end liquor prices slightly declining, indicating a divergence in brand performance [3] Group 2: Industry Trends - The health trend in the snack food sector is becoming more pronounced, with fewer major brands participating in the fair, and companies like Ganyuan and Three Squirrels showcasing their products [4] - There is a growing focus on product and sales channel innovation, with companies like Zhenjiu Lidu and Jiu Gui Jiu being highlighted for their proactive adjustments during the current market correction [5] - Strong brand support for leading liquor companies such as Kweichow Moutai and Wuliangye is expected to help them maintain momentum as demand recovers [6]