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暑假将至避暑线路大爆,“情绪消费”成为新亮点
2 1 Shi Ji Jing Ji Bao Dao· 2025-06-27 12:19
Group 1: Summer Travel Trends - The summer travel season has officially begun, with a peak in flight bookings starting from June 25, expected to last until mid-August [1][2] - Domestic flight bookings for July are projected to reach approximately 17.9 million, a 5% increase compared to the same period last year, while international flight bookings are expected to exceed 7.74 million, marking a 14% increase [1][2] Group 2: Popular Destinations - Top domestic travel destinations include Beijing, Shanghai, Chengdu, Guangzhou, and Kunming, while Osaka, Tokyo, and Seoul remain the top international choices [2] - Regions with average temperatures below 25 degrees, such as Northwest China, Yunnan, and Northeast China, are becoming popular for summer vacations, with Xinjiang and Northeast China showing significant interest [4] Group 3: Transportation Adjustments - Airlines and railways are enhancing their services to meet the high demand, with Eastern Airlines planning over 3,200 daily flights and South Airlines increasing their flight frequency in Shanghai [2] - The railway sector is also adjusting routes to include more high-speed trains to popular tourist destinations, helping to keep travel costs down [2] Group 4: Cost-Effective Travel Options - The trend of using connecting flights is gaining popularity among students, as it offers lower travel costs and the opportunity to visit additional cities [3] - The demand for high-value connecting flights is expected to rise, particularly through major hubs like Beijing, Chengdu, and Kunming [3] Group 5: Event-Driven Travel - The summer season is seeing a surge in events such as music festivals and concerts, which are driving travel as attendees seek to combine entertainment with tourism [7] - Major concerts in cities like Beijing are attracting large crowds, contributing to increased tourism in those areas [7] Group 6: Theme Parks and Attractions - Theme parks are becoming popular destinations for young travelers, with significant increases in interest for parks like Labubbu and Shanghai Lego Land, which have seen their popularity rise by 114% and 108% respectively [8] - The top ten fastest-growing theme parks for the summer include various well-known attractions, indicating a strong trend towards experiential tourism [8]
暑期游大幕开启 错峰、中转最具性价比
Zhong Guo Jing Ying Bao· 2025-06-26 06:08
Group 1 - The summer travel season has begun following the end of the national college entrance examination, with a peak in ticket bookings starting from June 17 [1] - The first wave of travel peaks is expected in early July, primarily driven by student travelers, with three main peaks anticipated during the summer travel period [2] - Domestic popular destinations for air travel include Beijing, Chengdu, and Kunming, while high-demand train routes include Shanghai-Beijing and Guangzhou-Changsha [2] Group 2 - The demand for family travel remains the largest segment, with approximately 35% of domestic air travel during the summer attributed to family trips [2] - Regions with average temperatures below 25 degrees Celsius, such as Northwest China and Yunnan, are becoming popular for summer vacations, leading to increased hotel bookings [2][3] - New flight routes and adjusted train schedules are helping to stabilize travel prices during the summer season [4] Group 3 - The trend of "long layover" tickets is gaining popularity, allowing travelers to save money while exploring additional destinations [5][6] - The average price of international tickets has decreased by 15% compared to the previous year, stimulating demand for outbound travel [6][7] - Outbound travel with layover tickets is becoming more advantageous, with some tickets being up to 40% cheaper than direct flights [7]