Core Insights - The tourism market in Hainan during the first Spring Festival holiday after the full island closure of the free trade port showed strong visitor numbers, high consumption, and a vibrant international atmosphere, with 12.32 million visitors and total spending of 18.366 billion yuan, representing increases of 28.9% and 30.7% respectively compared to last year [1] Group 1: Tourism and Consumer Trends - The upgraded duty-free policies have significantly boosted consumption quality and efficiency, with the introduction of more duty-free goods and the opening of the first batch of daily consumer goods duty-free stores [1] - Average shopping amounts, number of shoppers, and items purchased in Hainan's offshore duty-free shopping reached 303 million yuan, 36,000 visitors, and 222,000 items respectively, showing year-on-year increases of 16.5%, 20%, and 8.3% [1] - The visa-free policy continues to benefit the inbound tourism market, with 20,000 inbound travelers (including Hong Kong, Macau, and Taiwan), marking an 82% increase compared to last year's Spring Festival [1] Group 2: Cultural and Recreational Activities - A diverse range of products and immersive experiences have driven new Spring Festival cultural tourism consumption, with over 260 cultural and tourism activities planned across Hainan [2] - New tourism projects and products, such as "Haitang Story" in Sanya and "Seven Fairy Dream" in Baoting, have effectively stimulated market consumption [2] - Scenic highways and national park tourism routes have become popular among tourists, with visitor numbers increasing by 16.7% and 8.7% respectively during the holiday [2] Group 3: Accommodation and Local Experiences - Traditional popular areas like Sanya and Wanning saw high hotel booking rates, while new coastal attractions like Qizhi Bay in Changjiang also experienced rising reservations [3] - Unique rural tourism products, such as tea-making experiences and themed activities, have provided visitors with a distinctive festive atmosphere [3] - Hainan's tourism authorities plan to leverage free trade port policies and local cultural resources to continuously optimize product offerings and enhance service quality [3]

推进乡村文旅融合，要充分挖掘并利用乡村深厚的文化资源。千年农耕文明积淀孕育了丰富多元的乡土 文化，这是中华优秀传统文化的重要组成部分。中国共产党成立后，"农村包围城市"的革命道路在乡村 留下了诸多红色印记。推动文旅融合高质量发展，要强化地方历史文化研究，深入挖掘乡村的农耕文 化、红色文化、民俗文化等资源，加强对乡村传统艺术的整理与创新转化，提炼出具有代表性的文化符 号与元素，推动传统艺术实现创造性转化、创新性发展，精心打造辨识度高、影响力广的乡村文旅品 牌。同时，要树立区域协同发展"一盘棋"思维，打破行政区划限制，加强区域间文旅资源整合与协同合 作，实现资源共享、优势互补、客源互送，提升乡村文旅产品的市场竞争力与品牌影响力，形成"引得 进、留得住、还想来"的良性发展生态。 推进乡村文旅融合，离不开数字化技术的智力支撑与创新赋能。现代数字技术的快速迭代、成熟应用与 广泛普及，为乡村文旅融合发展搭建了广阔平台，已然成为乡村文旅融合高质量发展的核心驱动力。实 践中，要坚持以数字赋能为重要抓手，加快推动乡村文旅基础设施数字化改造、网络化覆盖、智能化升 级，为游客提供智能导览、精准信息推送、电子讲解、在线预订、AI个性 ...

9月27日上午，由中国乡村发展志愿服务促进会与中国平安保险（集团）股份有限公司联合主办的大湾区消费帮扶对接活动在广州市广交会展馆开幕。 粤、桂、黔三省区党委、政府始终高度重视东西部协作工作，取得显著成效，多年来一直走在协作帮扶前列。特别是在消费帮扶方面，形成了许多可借鉴、 可推广的典型经验做法，发挥了很好的示范带动作用。脱贫攻坚取得全面胜利后，广东与广西、贵州和对口支援地区密切协作，拓展帮扶领域，健全帮扶机 制，优化帮扶方式，大力帮扶广西、贵州和对口支援地区巩固拓展脱贫攻坚成果，推进乡村全面振兴。 新时期帮扶工作重点要从支持脱贫攻坚转向全面推进乡村振兴和巩固拓展脱贫攻坚成果，重点做好产业协作、劳务协作和消费协作。今年7月，农业农村 部、国家发展改革委等十部委制定了《促进农产品消费实施方案》，对开展产销区域合作、加强协作帮扶促消费工作作出安排部署，农业农村部还制定了协 作帮扶促消费专项工作方案。 下一步，中国乡村发展志愿服务促进会将积极动员社会力量，配合有关地方和企业，全面开展消费帮扶产品认定，为协作帮扶促消费打好物质基础；动员优 质销售平台携手合作，多渠道多形式销售消费帮扶产品；开展协作帮扶促消费系列活动，创 ...