乡村文旅融合
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广汉沙田村“九大碗”坝坝宴 166桌同开热闹非凡
Xin Lang Cai Jing· 2026-02-25 18:57
市民游客体验"九大碗"美食。广汉市 委宣传部供图 2月25日,正月初九,德阳广汉市连山镇沙田村,传统民俗活动"九大碗"再度热闹启幕,八方乡里、四 海宾朋齐聚沙田村红堰广场和九大碗广场,共赴一场坝坝宴民俗盛会,在鲜香滋味与欢声笑语中感受马 年新春的团圆暖意,体验独具特色的乡村民俗风情。 沙田村"九大碗"是当地流传已久的民俗宴席,因最初每席设九碗菜,有九九长寿、天长地久等美好寓 意,"吃九大碗"的习俗一直沿传至今。随着群众生活水平的提升,如今的"九大碗"早已突破九碗菜的传 统规制,菜品愈发精致丰富,成为连山乡村文化与美食文化的重要符号。 当天上午,随着热闹欢快的文艺汇演,"九大碗"活动正式拉开帷幕。 本次"九大碗"民俗活动席开166桌,其中红堰广场设112桌、九大碗广场设54桌,宴席菜品精心搭配、鲜 香兼备,由"鸿运当头""招财进宝""五谷丰登""年年有余""蒸蒸日上""节节高升"等十四道寓意吉祥的特 色佳肴组成,每一道菜都承载着美好的祝福。大家围坐在一起谈笑风生,品味着美食佳肴,感受着团圆 温情,一派热闹祥和的新春景象。 孔继红 华西都市报-封面新闻记者 伍勇 "第一次见到这种阵仗!"重庆游客张先生当天恰好和朋 ...
(新春走基层)山东泰安:新玩法催热春节乡村游
Xin Lang Cai Jing· 2026-02-21 13:11
"春节期间,亲子家庭游客特别多,单日最大接待量能达上千人次,尤其是城里的孩子,来了就不想 走。"魏家庄村"两委"成员孟甜甜笑着说。 中新网泰安2月21日电(梁犇 李雪)逛庙会市集,在烟火升腾中感受浓浓年味;围炉煮茶,在融融暖意中 闲话家常;阖家慢游,于山水美景间尽享"慢生活"之趣……2026年春节假期,乡村游成为众多游客的出 行首选。泰安市将自然风光、非遗民俗与时尚元素融合,打造出多条乡村旅游精品线路,激活乡村文旅 市场活力,催热乡村游。 泰山九女 峰乡村旅游度假区"年味"满满。泰安市委宣传部供图 春运期间,泰山站站台上,一群手持一元(人民币,下同)车票的小旅客满怀期待地登上7054次绿皮火 车。这趟已运行半个多世纪的公益"慢火车",全程184公里,途经13个站点,最低票价仅1元,它如同一 条温暖的纽带,将城市与乡村紧密相连。 小旅客们搭乘这列慢火车,前往泰山区上高街道魏家庄村的上高庄园。他们在QQ农场与蔬果乐园里, 采摘草莓,感受收获的喜悦;花馍工坊与拓印区内,他们学习制作花馍,体验传统拓印技艺。最令这群 小旅客惊叹的,莫过于"魏来拾光"火车露营基地里,由废弃车厢改造而成的特色餐厅。 在泰山九 女峰乡村旅游 ...
(新春走基层)田歌声声润乡野 民盟文化特派员让千年旋律焕“新声”
Xin Lang Cai Jing· 2026-02-20 12:24
中新网嘉兴2月20日电 (郭其钰)在浙江省嘉兴市嘉善县姚庄镇,伴着新春的晨光,悠扬的田歌声从沉香 村的屋檐巷陌间袅袅升起。这承载着千年农耕文明的旋律,如今在王靖的倾力守护下,焕发出新的生 机。 王靖是民盟浙江省委会青年委员会副主任,浙江歌舞剧院一级演员、声乐团团长,也是扎根基层的文化 特派员。从舞台到田野,从艺术殿堂到乡间村落,他以文化为纽带、以歌声为媒介,助力田歌这一古老 的乡土艺术走出水乡、走向世界。 2026年嘉善县姚庄镇"我们的村晚"演出。受访者 供图 王靖在 以声为媒:让千年田歌"潮"起来 2023年,王靖作为浙江省首批文化特派员,被派驻至姚庄镇沉香村。初到这片土地,他被水墨画般的江 南景致所吸引,更被村民口中嘹亮婉转的嘉善田歌所震撼。 2026年嘉 善县姚庄镇"我们的村晚"现场。受访者 供图 嘉善田歌是国家级非物质文化遗产,是农耕时代群众劳作间隙的心声倾诉。但因方言局限、传承人老龄 化等问题,田歌的传承面临断层危机。 "田歌是活的'历史书',只有真正走进田歌的土壤,才能找到传承的密码。"王靖表示。 于是,这位曾登上国内外各大舞台的男高音歌唱家,脱下演出服一头扎入乡村。半年间,他走访了数十 位田歌手 ...
西湖区“村晚”上演文化新年俗
Hang Zhou Ri Bao· 2026-02-10 03:35
Core Viewpoint - The "Village Evening" events in Xihu District have evolved into a vibrant cultural and tourism celebration, integrating various activities and allowing villagers to take center stage in performances, thus enhancing community engagement and cultural identity [2][3]. Group 1: Event Evolution - The "Village Evening" has transformed from a simple performance into a comprehensive cultural event that includes running, markets, and communal meals, reflecting the integration of culture into daily life [2][3]. - The 2026 "Village Evening" features a full day of activities, including a 15.5 km run and a 5.2 km family-friendly route, showcasing local attractions and promoting community participation [3]. Group 2: Community Involvement - Villagers have transitioned from being mere spectators to active participants and creators of cultural content, with local performances highlighting their talents and fostering a sense of community [3][4]. - The establishment of local cultural groups, such as the Longwu Yue Opera Society, has empowered villagers to perform and share their stories, enhancing cultural pride and engagement among different age groups [5]. Group 3: Cultural Integration - The "Spring Festival" events have been creatively held in unconventional venues like markets, making cultural experiences accessible and relatable to everyday life [6]. - The integration of local culture into public spaces, such as the "Market Spring Evening," emphasizes the importance of community and cultural continuity in daily activities [6].
文旅深度融合赋能乡村全面振兴
Xin Lang Cai Jing· 2026-01-26 22:08
推进乡村文旅融合,要充分挖掘并利用乡村深厚的文化资源。千年农耕文明积淀孕育了丰富多元的乡土 文化,这是中华优秀传统文化的重要组成部分。中国共产党成立后,"农村包围城市"的革命道路在乡村 留下了诸多红色印记。推动文旅融合高质量发展,要强化地方历史文化研究,深入挖掘乡村的农耕文 化、红色文化、民俗文化等资源,加强对乡村传统艺术的整理与创新转化,提炼出具有代表性的文化符 号与元素,推动传统艺术实现创造性转化、创新性发展,精心打造辨识度高、影响力广的乡村文旅品 牌。同时,要树立区域协同发展"一盘棋"思维,打破行政区划限制,加强区域间文旅资源整合与协同合 作,实现资源共享、优势互补、客源互送,提升乡村文旅产品的市场竞争力与品牌影响力,形成"引得 进、留得住、还想来"的良性发展生态。 推进乡村文旅融合,离不开数字化技术的智力支撑与创新赋能。现代数字技术的快速迭代、成熟应用与 广泛普及,为乡村文旅融合发展搭建了广阔平台,已然成为乡村文旅融合高质量发展的核心驱动力。实 践中,要坚持以数字赋能为重要抓手,加快推动乡村文旅基础设施数字化改造、网络化覆盖、智能化升 级,为游客提供智能导览、精准信息推送、电子讲解、在线预订、AI个性 ...
当乡村年俗遇上数字传播
Xin Lang Cai Jing· 2026-01-25 23:27
清晨8点半,建宁县石头客栈的院子里已是一片热气蒸腾,一场酝酿已久的"年味杀猪宴"正式开场—— 两头膘肥体壮的土猪在众人的注视下完成宰杀,鲜肉还冒着热气便被送上灶台。 炊烟顺着山风袅袅升起,柴火在灶膛里噼啪作响,孩童的雀跃与大人的谈笑让这座山间小院暖意融融。 "咱们这儿的土猪肉肥而不腻,煮出来的汤都是奶白色的。"石头客栈主理人徐宜强举着手机穿梭于灶 台、院坝与人群之间,镜头时而对准锅中翻滚的汤汁,时而转向游客的脸庞,实时解说"杀猪菜"的每一 道工序。 "刷到直播预告,我们立刻组团来了。"来自莆田的林晓英带着家人朋友一行15人提前一天就住进了客 栈。"城里长大的孩子哪见过杀年猪这阵仗?你看他们,又怕又想看,躲在我身后又探出头来。"她笑着 说。 客栈的6间客房早被订满,还有20余名住在县城的游客起了个大早赶来,就为亲眼见证这场充满仪式感 的年俗活动,有人甚至挽起袖子帮忙切菜、添柴,体验一把灶台边的"热气腾腾"。 "这个点子,是互联网给的灵感。"徐宜强坦言,"很多城里人怀念或向往传统的农村年味。正好我外公 养了两头土猪,我们有场地,向镇上报备后,他们非常支持,觉得这是推广乡村、聚集人气的好机 会。" 活动采取预约制, ...
“土味消费”圈粉!特色乡村文旅点燃经济热引擎 为振兴开局注入蓬勃新动能
Yang Shi Wang· 2026-01-15 02:54
Group 1 - The integration of rural tourism and cultural activities is driving consumption and injecting new momentum into rural revitalization efforts [1][2] - Jilin Province has allocated 500 million yuan to enhance ice and snow tourism experiences, aiming for full coverage of ice and snow activities across counties, benefiting over 10,000 villagers [4] - In the town of Erdao Baihe, the local community has created unique snow houses incorporating intangible cultural heritage elements, leading to an average annual income increase of over 20,000 yuan per villager and a collective income exceeding 8 million yuan [7] Group 2 - In Fujian's Yongtai County, the winter rural tourism peak is marked by the blooming of over 2,000 acres of plum blossoms, attracting tourists to the picturesque village [12] - The local government has introduced various new tourism formats, including flower sea camping and rural markets, along with a special water route for plum blossom viewing [14] - In Sichuan's Xichong County, the "local flavor" consumption is drawing tourists, with villagers serving traditional dishes that symbolize prosperity [18] - Tourists can also participate in bamboo weaving classes to create local crafts, enhancing their cultural experience [20]
日照高新区这一案例入选省级名单
Qi Lu Wan Bao· 2026-01-14 14:16
版 歌 to The y ** 12 13 ABF 11 不是 限量后更新出 7 st estoppy elmon 2017 STODAL l the 若·初 从原 I 近日,山东省文化和旅游厅公布2025年度山东省旅游民宿集聚区发展典型案例名单,日照高新区大好河山旅游民宿集聚区成功上榜,其发展经验获全省推 广。 大好河山旅游民宿集聚区坐落于日照高新区河山镇,该镇被誉为"众河之源",生态环境优越、文化底蕴深厚,拥有世界最大汉字摩崖石刻"日照"巨书的独 特人文景观。 在发展路径上,大好河山旅游民宿集聚区整合区域内不负.十二星座美宿、不负云顶茶园野奢美宿、春风十里文创园民宿群、上水山野1977民宿等精品项 目,形成"以点带片、以片带面"的发展格局。 a - Read S 服 泉山 t 在 it 官方 =四 15 ller 33 14 g e 依托山岳茶园与乡村肌理,集聚区深耕"民宿+"多元融合路径,构建"住宿+体验"的"1+N"复合业态体系。在这里,春摘草莓、夏品茶、秋摘苹果、冬滑雪 的四季主题产品轮番上演,逐步形成了以精品民宿、城郊休闲、登山健身、采摘体验为主的乡村旅游业态,成为城市近郊游的首选地、新农人创客聚 ...
“偷甘蔗”火了,文旅融合不应总陷“同款困局”
Yang Zi Wan Bao Wang· 2025-11-26 14:11
Core Insights - The "9.9 yuan self-service sugarcane stealing" event in Sichuan's Meishan unexpectedly attracted thousands of visitors, highlighting the potential for rural tourism integration but also revealing significant management challenges and waste issues [1][2] - The event is a gamified experience that allows participants to engage in "stealing" sugarcane, transforming traditional farming into an entertainment activity, which led to a surge in visitor numbers from dozens to over a thousand in a single day [1][2] Group 1 - The event caused widespread damage to the sugarcane fields, with many plants being broken or partially eaten, and resulted in injuries among visitors, communication disruptions, and traffic congestion requiring police intervention [2] - Similar projects have emerged in other regions, indicating a trend in rural tourism that, while innovative, often leads to management challenges and environmental concerns [2][3] Group 2 - Recommendations for sustainable management include implementing a reservation system via WeChat mini-programs to control visitor flow, enhancing the experience through seasonal activities, and fostering inter-departmental collaboration to integrate various tourism resources [3] - The challenge for rural tourism lies in avoiding the pitfalls of over-tourism and ensuring that experiences evolve from mere consumption of products to immersive journeys, thereby creating a sustainable tourism ecosystem [3]
冬种吹响冲锋号!惠城区力争冬种面积12.16万亩
Nan Fang Nong Cun Bao· 2025-11-25 03:39
Core Viewpoint - The Huicheng District aims to achieve a winter planting area of 121,600 acres, focusing on various crops to ensure food security and agricultural productivity for the upcoming year [6][7][8]. Group 1: Winter Planting Initiatives - The district is organizing a winter planting mobilization meeting to promote potato planting techniques and agricultural insurance policies [2][3]. - The winter planting area is projected to include 23,100 acres of grains, 88,500 acres of vegetables, and 10,000 acres of other crops, laying a solid foundation for next year's food production [7][8]. - The winter planting production is crucial for the overall agricultural output and stability of food supply, impacting the agricultural economy significantly [37][39]. Group 2: Agricultural Development Strategies - The district is leveraging its agricultural strengths by focusing on high-efficiency economic crops and diversifying its agricultural production [34][39]. - Specific initiatives include promoting the cultivation of specialty crops like Mei Cai and sweet corn, with plans to expand the planting area significantly [40][44]. - The district is also introducing new crop varieties and enhancing agricultural practices to improve market competitiveness and resilience [48][49]. Group 3: Support and Infrastructure - To ensure successful winter planting, the district is implementing early mobilization and resource allocation, including the provision of seeds, fertilizers, and agricultural machinery [65][67]. - There is a focus on improving agricultural infrastructure, such as irrigation systems and farmland quality, to create favorable conditions for winter planting [70][72]. - The district is also promoting deep processing of agricultural products to increase value and market competitiveness [73].