时隔十年，曾被誉为地产界黑马的民营房企-东亚新华再度出现在上海土拍市场，其背后的掌舵人张志 铭，或许正在谋划"再战上海滩"的宏伟蓝图。 东亚新华时隔十年再现身上海土拍 背后掌舵人是黄光裕妹夫 本次土拍竞争最激烈的地块，非杨浦滨江地块莫属：历经多轮竞价，保利置业从中国铁建、北京建工与 东亚新华联合体、越秀与上海城投联合体等多家房企中脱颖而出，最终以26.16亿元成功摘地，溢价率 14.69%，成交楼面价约6.996万元／平方米。 该地块邻近地铁12号线爱国路站，周边宝龙旭辉广场、杨浦公园、复旦大学附属妇产科医院等配套完 善。地块体量适中（计容建面约5万㎡）、形状方正，容积率2.3，堪称"短平快"优质标的。 按成本测算，该地块保本价约10-10.5万/㎡，未来售价或在11万/㎡左右。作为杨浦滨江的"老玩家"，保 利置业已在此开发翡丽甲第、保利琅誉等多个标杆项目，此次补仓将进一步巩固其在该区域的品牌影响 力。 值得注意的是，本次参与杨浦滨江地块竞拍的房企中，出现了一位"老熟人"：东亚新华时隔十年再度出 现在上海土拍市场，令人颇感意外。 杨浦东 外滩 N090602 单元 D1-7 地块 东亚新 图片由AI生成 10 ...

Core Insights - The real estate market in Wuhan shows significant improvement, with new housing sales area reaching 749.25 million square meters, a year-on-year increase of 26.53%, and the number of signed units at 66,200, up 29.2% [1][4] - The demand for high-quality residential properties is increasing, with a notable shift towards projects that offer better living experiences and amenities [5][6] Group 1: Market Performance - In the first three quarters of the year, the total signed sales area for commercial housing in Wuhan was 924.63 million square meters, reflecting a year-on-year growth of 15.67%, with 84,800 units sold, up 21.19% [4] - The average absorption rate for newly launched projects exceeded 80%, indicating strong market demand [4] Group 2: Consumer Preferences - Buyers are increasingly focused on the quality and details of properties, with features like social kitchens and spacious living areas becoming key selling points [3][5] - The trend indicates that consumers are not just purchasing homes but are also investing in lifestyle and community [3] Group 3: Market Dynamics - The Wuhan real estate market is experiencing a "quality stratification" phenomenon, with various projects catering to different demographic needs, including smart homes and facilities for all age groups [5] - Policies have shifted from city-wide measures to more localized and targeted strategies, effectively lowering the barriers for homebuyers [5][6] Group 4: Future Outlook - The market is expected to continue its upward trend, driven by improved consumer and developer confidence, as well as a focus on high-quality residential offerings [6]

Core Viewpoint - The real estate market in Wuhan shows signs of stabilization and recovery, with a gradual decrease in price declines and increased transaction activity, indicating a positive shift in market dynamics [1][3]. Group 1: Housing Price Trends - In September, new residential property prices in Wuhan decreased by 0.4% month-on-month and 2.5% year-on-year, but the rate of decline has been narrowing for two consecutive months, suggesting a potential market stabilization [1]. - The data from the National Bureau of Statistics indicates that the downward pressure on the market is easing, reflecting a "price decline slowing, bottoming out and stabilizing" trend [1]. Group 2: Market Activity and Sales Performance - The sales performance of new housing projects in Wuhan has been robust, with significant interest from buyers. For instance, a project saw over 200 daily visits since the National Day holiday, and 125 units sold out within an hour on the opening day [1][2]. - In September, the net signed area of new housing in Wuhan reached 82.26 million square meters, a year-on-year increase of 54.23%, with the number of signed units rising by 53.05% [3]. - The average sales rate for nearly 20 new projects launched in the first three quarters remained at 80%, with multiple instances of "sunshine sales" [3]. Group 3: Buyer Preferences and Market Drivers - Buyers are increasingly attracted to well-designed properties that offer enhanced living experiences, such as larger spaces and outdoor amenities, which are seen as key factors driving market activity [2]. - The presence of quality housing options has become crucial in stimulating market demand, with projects achieving high sales rates shortly after launch [2][3].