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首开“窗口期”!市南保利青铁 天珺瑞海地凭什么成置业焦点?
Qi Lu Wan Bao Wang· 2025-10-13 06:52
国庆楼市"冷热不均"成常态,不少楼盘还在为去化发愁时,位于市南轮渡站旁的保利青铁 天珺瑞海地 却上演了"首开热卖"的戏码——售楼处挤满看房人,甚至有购房者40分钟看完果断下手,这个盘到底藏 着什么"吸客密码"?我们扒了它的背后逻辑,终于明白为啥它能成青岛置业圈的"流量黑马"。 一、央国企"双保险":不是随便地合作,是有"成功案例"背书 当然,光有开发商和产品力还不够,真正让购房者"动真格"的,是天珺瑞海地的"性价比"和"稀缺性"。 买房先看开发商,这是当下购房者的"共识"。而保利青铁 天珺瑞海地的底气,正来自"保利+青铁"这对 央国企组合——不是第一次联手,而是有实打实的"标杆项目"打底。 早在青岛黄岛区,二者联合打造的保利青铁和著理想地,就是区域里的"硬通货"。采用TOD模式打造的 综合社区,2024年7月首开均价13831元/㎡,到2025年7月直接涨到14800元/㎡,房价稳涨不说,更关键 的是"业主认可度":期房阶段复购率就达26.4%,保利老业主推荐比例更是高达35.8%。要知道,期房 能有这数据,放在整个行业都是"优等生"水平,这背后其实是购房者对"保利+青铁"开发实力的用脚投 票。 如今二者再合 ...
“五一”假期成都楼市“人从众”:有楼盘样板间需排队参观 “好房子”受购房者热捧
Mei Ri Jing Ji Xin Wen· 2025-05-05 13:51
Core Viewpoint - The real estate market in Chengdu has seen a significant increase in activity during the "May Day" holiday, driven by the introduction of the "Good Housing" evaluation standard and various promotional activities by developers [1][10][12]. Group 1: Market Activity - The number of visitors to real estate projects in Chengdu surged, with some projects reporting over 2,000 visitors during the holiday [2][3]. - Key projects like Dongcheng Jinmao Xiaotang and Vanke Dushi Jiadi experienced high foot traffic, with the former seeing over 900 clients making deposit reservations [3][5]. - The overall market sentiment is positive, with many projects achieving full sales upon opening, despite price increases of 1,000 to 2,000 yuan per square meter [12]. Group 2: Project Highlights - The Dongcheng Jinmao Xiaotang project, part of a major urban renewal initiative, has a total investment of approximately 36.8 billion yuan and offers high space efficiency with an average usable area rate exceeding 110% [3][12]. - Vanke Dushi Jiadi, launched during the holiday, attracted over 700 visitors and had more than 300 clients making deposit reservations, showcasing strong demand for its products [5][10]. - The Yuejinsha project, located in the west of the city, also reported an average of 100 visitors per day since its opening, indicating robust interest in new developments [7][9]. Group 3: Policy Impact - The introduction of the "Good Housing" evaluation standard has led to a notable increase in the number of compliant projects, with over 13 projects in Chengdu meeting the new criteria by the end of April [12]. - The market is experiencing a shift, with approximately 70% of the new projects achieving over 80% sales within a month of launch, reflecting strong demand for high-quality housing [12][13]. - Developers are responding to the new standard by accelerating product updates, with several projects expected to receive pre-sale permits in May [12][13].