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【新春走基层】古城雄关又一春
Xin Lang Cai Jing· 2026-02-25 19:59
【新春走基层】 光明日报记者 赵家明 以古城雄关名刹著称的忻州,是异彩纷呈的三晋大地上的一抹亮色。如今,这里雄风依旧、再展新颜。 春节假期,记者来到山西忻州,感受这里游人如织、古今相映的氛围。 始建于东汉的忻州古城,集历史民俗、边关军戎、晋商文化于一体,素有"晋北锁钥"之称。走进古城, 欢笑声、叫卖声在街边墙角回荡,在这里,保德碗托、蒸肉、吊煎锅、荞面河捞,既便宜又可口。 来自保德县杨家湾乡的店主马爱云在门口张贴承诺:"绝不把自己认为质量不好的东西卖给游客。"走进 店内,只见这里卖着每份4元的碗托。"嗨,我们靠的就是薄利多销。"店员笑着介绍,"不仅除夕开门, 春节期间也天天开门。" 剔尖是一种用白面制成的山西特色面食。在排队顾客转身都困难的剔尖店,师傅郭未东正用筷子将面剔 进锅内,速度之快,令人惊叹。"我已经做了20多年了。"郭师傅边忙边说。 夜幕降临,古城的精彩未尽于此。城墙脚下,打铁花吸引了不少游客驻足观看。师傅不顾高温,或吐火 或挥洒火花,尽显山西的粗犷之美。 "雁门关是不是也挺近的,大概多长时间到?"正在议论雁门关景区的记者引起了一对情侣的热情追问。 雁门关属代县,从古城起早坐车,不到中午就能到达。 ...
古韵新声 激活消费新引擎
Sou Hu Cai Jing· 2025-05-26 08:12
Group 1: Core Insights - The article highlights the significant increase in tourist traffic and revenue during the "May Day" holiday, with Xinzou Ancient City receiving 495,900 visitors and generating revenue of 19.11 million yuan, a year-on-year increase of 24.89% [2] - The transformation of traditional pedestrian streets into vibrant commercial and cultural hubs is emphasized, showcasing their role in driving urban economic growth and preserving historical heritage [4][10] - The integration of cultural elements and innovative management practices in pedestrian streets is identified as a key factor in enhancing consumer attraction and experience [11] Group 2: Economic Impact - Xinzou Ancient City has established a commercial ecosystem with over 600 unique merchants, contributing to a diverse economic landscape with 11 functional areas catering to various consumer needs [4] - The night economy in Xinzou Ancient City is thriving, with nighttime consumption exceeding 1.5 billion yuan in 2024 and an average revenue growth of 30% for shops [7] - The introduction of new retail and dining brands in both Xinzou and Taiyuan's pedestrian streets has significantly boosted sales, particularly during the holiday period [8] Group 3: Cultural Integration - The article discusses the revival of traditional crafts and local cuisine, which are now actively integrated into modern consumer experiences, enhancing the cultural appeal of pedestrian streets [8] - Events such as immersive performances and cultural showcases in Taiyuan's Clock Tower Street have successfully attracted visitors, blending historical and contemporary cultural expressions [5][11] - The preservation and innovation of historical brands and local specialties are crucial for maintaining the cultural identity of these pedestrian areas [6][11] Group 4: Future Development - The article suggests that further differentiation and unique branding are necessary to combat the homogenization of pedestrian street offerings, which is a common issue across the country [12] - The potential for smart transformation through digital technologies and enhanced online-offline integration is highlighted as a means to improve competitiveness [12] - Collaborative development among various districts is seen as a trend, with plans to create commercial clusters that enhance the overall economic landscape [13]