证券研究报告 | 季报点评 gszqdatemark 2025 08 22 年 月 日 BOSS 直聘-W（02076.HK） 招聘求职供求关系改善，盈利能力持续增长 业绩概况：FY2025Q2 实现营收 21.02 亿元（yoy+9.7%），略超此前业绩 指引；经调整净利润 9.41 亿元（yoy+30.9%）。此外，公司预计 2025Q3 将实现营收 21.3~21.6 亿元，同比增长 11.4%~13.0%。2025Q2 宏观招 聘需求持续恢复，招聘求职供求关系改善，有望推动后续季度持续复苏。 用户数量与活跃度维持高位，招聘需求边际回暖。2025Q2 月均 MAU 6360 万（yoy+16.48%，qoq+10.42%），截至 2025Q2 付费企业客户达 650 万 （yoy+10.2%，qoq+1.6%），再创历史新高。2025Q2 面向 B 端的在线 招聘服务营收实现 20.78 亿元（yoy+9.8%），主要受益于付费企业用户 数增长，其中小微企业收入贡献显著，规模小于 20 人的企业收入贡献占 比接近 20%。面向 C 端的以候选人增值服务为主的其他服务业务受益于 用户基础扩大延续增长态势， ...

Core Viewpoint - The company reported a strong performance in FY2025Q1 with revenue and adjusted net profit exceeding expectations, indicating a recovery in the recruitment market post-Spring Festival [1][2]. Group 1: Financial Performance - FY2025Q1 revenue reached 1.923 billion yuan, a year-over-year increase of 12.9%, slightly surpassing previous guidance [1] - Adjusted net profit for FY2025Q1 was 764 million yuan, reflecting a year-over-year growth of 43.9% [1] - The company anticipates Q2 2025 revenue between 2.05 billion and 2.08 billion yuan, representing a year-over-year growth of 6.9% to 8.5% [1] - Gross margin for FY2025Q1 was 83.84%, an increase of 1.18 percentage points year-over-year [2] - Net profit margin improved to 26.63%, up 12.44 percentage points year-over-year, with adjusted net profit margin at 39.72%, an increase of 8.57 percentage points [2] Group 2: User and Market Trends - Monthly active users (MAU) averaged 57.6 million in FY2025Q1, a year-over-year increase of 23.6% [1] - The number of paying enterprise clients reached 6.4 million, marking a year-over-year increase of 12.3% [1] - The company is focusing on deepening penetration in blue-collar and lower-tier markets, with over 45% of new users being from the blue-collar segment [3] - Revenue contribution from blue-collar recruitment increased to over 39%, with manufacturing and urban service sectors showing growth [3] - The average number of new job postings from January to April 2025 grew by 17% to 19% year-over-year [3] Group 3: AI and Technological Advancements - The company has launched AI interview robots for the consumer side and enhanced AI explanation logic for search results [3] - On the business side, the number of companies using AI resume submission services increased by 30%, with a 25% improvement in the success rate of smart recruitment assistants [3] - AI integration is expected to further enhance average revenue per user (ARPU) in the future [3]

Investment Rating - The report maintains a "Buy" rating for the company [3][5] Core Views - The company has shown continuous improvement in profitability, with Q1 FY2025 revenue reaching 1.923 billion yuan, a year-over-year increase of 12.9%, slightly exceeding previous guidance. Adjusted net profit for the same period was 764 million yuan, up 43.9% year-over-year [1] - The number of paying enterprise clients reached a record high of 6.4 million, reflecting a 12.3% year-over-year increase, indicating a recovery in recruitment demand [1][3] - The company is focusing on deepening penetration in the blue-collar sector and lower-tier cities, with over 45% of new users being from the blue-collar segment, contributing to a rise in revenue from this area [3] Summary by Sections Financial Performance - In Q1 FY2025, the gross margin was 83.84%, with a net profit margin of 26.63%, reflecting a year-over-year increase of 12.44 percentage points [2] - The company expects revenue for Q2 FY2025 to be between 2.05 billion and 2.08 billion yuan, representing a year-over-year growth of 6.9% to 8.5% [1] User Growth and Market Trends - Monthly active users (MAU) averaged 57.6 million in Q1 FY2025, a year-over-year increase of 23.6% [1] - The recruitment market is showing signs of recovery post-Spring Festival, with an average new job postings growth of 17%-19% from January to April [3] Future Projections - The adjusted net profit is projected to reach 3.31 billion yuan in FY2025, with year-over-year growth rates of 21.9%, 8.6%, and 10.9% for FY2026 and FY2027 respectively [3][4]

Investment Rating - The report maintains a "Buy" rating for the company [5] Core Views - The company has shown continuous improvement in profitability, with Q1 FY2025 revenue reaching 1.923 billion yuan, a year-over-year increase of 12.9%, slightly exceeding previous guidance. Adjusted net profit for the same period was 764 million yuan, reflecting a year-over-year growth of 43.9% [1] - The number of paying enterprises has reached a new high, indicating a recovery in recruitment demand. The average monthly active users (MAU) for Q1 FY2025 was 57.6 million, up 23.6% year-over-year and 9.3% quarter-over-quarter. The number of paying enterprise clients reached 6.4 million, marking a year-over-year increase of 12.3% [1][3] - The company is focusing on deepening its penetration in the blue-collar sector and lower-tier cities, with over 45% of new users being from the blue-collar segment. This has led to an increase in revenue contribution from blue-collar enterprises to over 39% [3] Financial Performance - For Q1 FY2025, the gross margin was 83.84%, with sales, R&D, and management expense ratios at 25.54%, 22.02%, and 13.80%, respectively. The net profit margin improved to 26.63%, with an adjusted net profit margin of 39.72% [2] - The company expects revenue for Q2 FY2025 to be between 2.05 billion and 2.08 billion yuan, representing a year-over-year growth of 6.9% to 8.5% [1] - The projected adjusted net profits for FY2025, FY2026, and FY2027 are 3.305 billion, 3.589 billion, and 3.979 billion yuan, respectively, indicating year-over-year growth rates of 21.9%, 8.6%, and 10.9% [3] Valuation Metrics - The latest diluted EPS is projected to be 2.41 yuan for FY2025, with a P/E ratio of 27.5 and a P/B ratio of 3.5 [4] - The company’s total revenue is expected to grow from 5.952 billion yuan in FY2023 to 11.126 billion yuan in FY2027, with a CAGR of approximately 16.1% [4]