行业研究 证 券 研 究 报 告 消费者服务行业周报（20260223-20260227） 推荐（维持） 春节客流创历史新高，下沉市场释放消费潜力 消费者服务 2026 年 03 月 02 日 华创证券研究所 证券分析师：饶临风 邮箱：raolinfeng@hcyjs.com 执业编号：S0360525080002 证券分析师：曹锦瑜 邮箱：caojinyu@hcyjs.com 执业编号：S0360525100001 行业基本数据 | | | 占比% | | --- | --- | --- | | 股票家数(只) | 55 | 0.01 | | 总市值(亿元) | 4,988.04 | 0.43 | | 流通市值(亿元) | 4,570.81 | 0.49 | 相对指数表现 | % | 1M | 6M | 12M | | --- | --- | --- | --- | | 绝对表现 | -7.7% | -0.7% | 9.2% | | 相对表现 | -6.9% | -20.3% | -9.9% | -8% 3% 13% 23% 25/03 25/05 25/07 25/10 25/12 26/02 2025- ...

APi Group (NYSE:APG) Q4 2025 Earnings call February 25, 2026 08:30 AM ET Speaker11Good morning, ladies and gentlemen, welcome to APi Group's fourth quarter and full year 2025 financial results conference call. All participants are now in a listen-only mode until the question and answer session. We ask that all participants limit themselves to one question during the question and answer session. Please note, this call is being recorded. I will be standing by should you need any assistance. I will now turn th ...

2月25日，香港特区政府财政司司长陈茂波在立法会发表2026至2027财政年度政府财政预算案。陈茂波 表示，随着国家推进高水平双向开放，内地企业更积极开拓海外市场。政府的内地企业出海专班会举办 推广活动，吸引内地企业以香港为基地出海。政府亦会设立跨界别专业服务平台，集合法律、会计、财 务、检测和认证、市场推广等香港专业服务提供者，支持出海企业。 ...

多数板块过半披露，旅游景区业绩回暖 从披露率来看：除专业服务板块外其他子板块披露率过半，其中体育板块2家上市公司均已披露业绩预 告。从预盈率来看：旅游及景区板块业绩逐渐回暖，13家已披露业绩预告的上市公司中有8家预计盈 利；专业服务板块表现稳健，预盈率过半；其余板块表现不佳，体育板块上市公司均预计亏损。从子板 块预告类型占比来看，旅游及景区业绩持续承压，但行业回暖呈现积极信号，扭亏为盈的公司占比由 8%大幅提升至23%；酒店餐饮业绩向好，2家公司预增，亏损占比下降；专业服务稳中向好，略增占比 提升，其余类型占比变化不大；教育板块业绩表现不佳，10家公司中7家持续亏损，1家首次亏损。 风险因素：自然灾害和安全事故风险，政策风险，宏观经济不及预期风险，统计偏误风险。 截至2026年2月15日，社服板块共有42家上市公司发布2025年业绩预告，行业披露率为49%，整体预盈 率为45%，在消费八大行业中排行第六。我国消费结构正从商品消费主导转向商品与服务消费并重，以 体验为核心的服务消费有望成为主要增长引擎。 披露率近半，业绩整体承压 截至2026年2月15日，社会服务行业共计85家A股公司，已有42家发布业绩预告， ...

Core Insights - The A-share market saw all three major indices rise on Tuesday, with the Shanghai Composite Index up 0.87% to 4,117.41 points, the Shenzhen Component Index up 1.36%, and the ChiNext Index up 0.99%. The total trading volume in the A-share market was approximately 2.20 trillion RMB, with over 3,700 stocks rising [2][8] - In the Shenwan industry classification, the oil and petrochemical and building materials sectors led the gains, while the media sector lagged. Among concept sectors, combustible ice and cultivated diamond concepts had the highest increases [2][8] Important News - On February 24, the Ministry of Commerce of China announced the inclusion of 20 Japanese entities in the export control list, which includes companies like Mitsubishi Heavy Industries that are involved in enhancing Japan's military capabilities. Another 20 entities, including Subaru Corporation, were placed on a watch list due to unverified end-users and end-uses of dual-use items [3][8] Industry Analysis - As of February 15, 2026, 42 listed companies in the social service sector had released their 2025 earnings forecasts, with a disclosure rate of 49% and an overall pre-profit rate of 45%, ranking sixth among eight major consumption sectors. The consumption structure in China is shifting from goods to a balance of goods and services, with service consumption expected to be a major growth driver [9][10] - The social service sector is anticipated to see structural opportunities in the first half of 2026, driven by policies such as the implementation of the Spring and Autumn holiday system and a gradual recovery in consumer confidence. Key areas of focus include travel-related companies benefiting from these policies, leading chain restaurants in a critical phase of expansion, and early-stage investments in emerging experiential sectors like sports events and concerts [9][10] Earnings Forecasts - The social service sector has a total of 85 A-share companies, with 42 having released earnings forecasts, resulting in a disclosure rate of 49%, ranking fourth among consumption sectors. Among the companies that released forecasts, only 19 are expected to be profitable in 2025, with a pre-profit rate of 45%, ranking sixth among consumption sectors. Compared to the same period in 2024, the sector's performance is under pressure, with a noticeable trend of divergence [10][12] - The tourism and scenic area sector is showing signs of recovery, with 8 out of 13 companies that released forecasts expected to be profitable. The professional services sector is performing steadily, while the sports sector is expected to incur losses [10][12]

Investment Rating - The industry investment rating is "Outperform the Market" [5][33] Core Insights - As of February 15, 2026, 42 out of 85 listed companies in the social services sector have released their 2025 earnings forecasts, resulting in a disclosure rate of 49%. The overall pre-profit rate for the sector is 45%, ranking sixth among eight major consumer sectors. The consumption structure in China is shifting from goods to a balanced focus on both goods and services, with experience-based service consumption expected to be a major growth driver. For 2026, stable consumer policy guidance is anticipated, but recovery in the fundamentals will take time due to adjustments in household balance sheets. The first half of 2026 is expected to present mainly structural opportunities [2][3][30]. Summary by Sections Disclosure and Performance - The social services sector has a disclosure rate of 49%, ranking fifth among eight major consumer sectors. Among the 42 companies that have released forecasts, only 19 are expected to be profitable, leading to a pre-profit rate of 45%, which is the sixth highest among consumer sectors. Compared to 2024, the performance of the social services sector is under pressure, with only 14% of companies expected to see year-on-year profit growth, a decrease of 4% from the previous year. The proportion of companies turning losses into profits and those continuing to incur losses has increased to 10% and 48%, respectively, with nearly half of the companies continuing to report losses [3][11][30]. Subsector Performance - Most subsectors have a disclosure rate exceeding 50%, with the tourism and scenic spots sector showing signs of recovery. Among 13 companies that have disclosed forecasts in this sector, 8 are expected to be profitable. The professional services sector remains stable with over half expected to be profitable, while the sports sector is expected to incur losses. The tourism and scenic spots sector continues to face pressure, but there are positive signals of recovery, with the proportion of companies turning losses into profits increasing from 8% to 23%. The hotel and restaurant sector is performing well, with two companies expecting profit increases and a decrease in loss ratios. The education sector, however, is underperforming, with 7 out of 10 companies continuing to report losses [4][15][16][30]. Investment Recommendations - The report suggests focusing on companies in the travel chain sector that will benefit from the implementation of the spring and autumn holiday system and the gradual recovery of consumer confidence. Additionally, attention should be given to leading chain restaurants that are in a critical phase of scaling up and increasing market share, as well as the early-stage value of emerging experience-based sectors such as sports events and concerts [2][30].

Group 1 - US Bank plans to invest $25 billion in private credit transactions, extending its existing direct lending business through its capital markets division [2] - Accenture mandates senior employees to regularly use internal AI tools to qualify for promotions, tracking usage frequency as a performance metric [3] - Nvidia is nearing a $30 billion investment in OpenAI, replacing a previous $100 billion long-term commitment [2] Group 2 - Meta has reduced equity-based awards for most employees by approximately 5%, marking the second consecutive year of cuts [2] - Newmont Corporation expects a 10% decrease in gold production by 2026 due to underperformance at two jointly operated mines with Barrick [2] - AppLovin is developing its own social network platform, which could enhance user data access and increase competition with established social media giants [3] Group 3 - AstraZeneca's Calquence combination therapy has been approved by the FDA for treating chronic lymphocytic leukemia and small lymphocytic lymphoma [3] - Google has released the Gemini 3.1 Pro model, which boasts double the inference performance compared to its predecessor [3]

Group 1 - The stock of Jianyan Institute (603183) has shown short-term volatility but maintains a stable performance in the medium to long term [1][2] - The closing price of the stock was 4.72 yuan, down 1.46% from the previous day, with a cumulative decline of 1.05% over the last five trading days, while it recorded a 6.07% increase over the last twenty trading days [1][2] - The trading volume for the day was 43.02 million yuan, with a turnover rate of 1.82%, and a trailing twelve months (TTM) price-to-earnings ratio of 58.03 [1] Group 2 - The professional services sector, to which Jianyan Institute belongs, saw a slight increase of 0.50%, while the social services sector experienced a decline of 0.80% during the same period [1][2] - The stock's performance indicates resilience despite recent adjustments, reflecting a positive outlook in the medium term [2]

Core Viewpoint - The collaboration between Yicai Research Institute and Deloitte China aims to establish a comprehensive service system for Chinese enterprises going global, addressing the urgent need for high-quality, systematic, and customized outbound services [1][2]. Group 1: Collaboration and Service Development - Yicai Research Institute and Deloitte China signed a memorandum of cooperation to create a full-chain service system for Chinese enterprises going abroad, leveraging their extensive experience in outbound services and international communication [1]. - The partnership began in 2023, resulting in the publication of the "White Paper on the New Era of Chinese Enterprises' Globalization," which was presented at the Deloitte Global Partners Conference and the China International Service Trade Fair [2]. - The collaboration aims to fill the market gap for high-quality outbound services and provide policy recommendations to government departments for optimizing support for Chinese enterprises [1][2]. Group 2: Research and Insights - Yicai Research Institute has been conducting research on the globalization of Chinese enterprises since 2021, producing over ten significant reports covering various aspects such as service trade and the Belt and Road Initiative [2]. - The research initiative "Crossing Mountains and Seas" has created a strong communication effect and aims to address key issues like the cultural and brand challenges faced by Chinese enterprises abroad [2][3]. Group 3: Service System and Expertise - Yicai has established a comprehensive service system that integrates real-time news, hot topic analysis, in-depth research reports, and a full information database, enhancing its support for Chinese enterprises [3]. - Deloitte China has over 20 years of experience in providing a full-chain professional service system, with more than 4,600 professionals deployed in over 90 countries, facilitating effective communication and support for Chinese enterprises [4]. - The future collaboration aims to create a sustainable ecosystem for outbound services, focusing on personalized solutions that meet the actual needs of Chinese enterprises [5].

Core Viewpoint - The data indicates significant capital inflows into various stocks, highlighting potential investment opportunities in specific sectors such as energy metals, rare metals, and technology [1][2][3] Group 1: Stock Performance and Capital Inflows - The top stock with capital inflow is Greeenmei, attracting 1.312 billion yuan with a price increase of 9.84% [2] - Northern Rare Earth follows closely with 1.305 billion yuan inflow and a 4.94% rise [2] - Zijin Mining received 0.809 billion yuan with a 1.6% increase [2] - Zaiseng Technology saw a capital inflow of 0.763 billion yuan, marking a 10% rise [2] - Wangsu Technology attracted 0.701 billion yuan with a notable increase of 10.22% [2] Group 2: Sector Analysis - The energy metals sector is represented by Greeenmei and Huayou Cobalt, both showing strong capital inflows and positive price movements [2] - The rare metals sector includes Northern Rare Earth and Zhongtung High-tech, both experiencing significant inflows and price increases [2] - The technology sector is highlighted by Wangsu Technology and Zaiseng Technology, both of which have seen substantial capital inflows and notable price gains [2][3]