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福联集团奇瑞南京 3 店同开,中国车企深耕长三角市场再落重子
Yang Zi Wan Bao Wang· 2025-09-28 02:34
Core Insights - The opening ceremony of Chery's brand dealership in Nanjing marks a significant milestone for both Chery and Fulin Group, emphasizing their commitment to the Yangtze River Delta market and local consumer service [1][2][3] Company Performance - Chery Group has maintained a stable growth trajectory, with projected total sales of 2.6 million units for 2024 and over 1.7 million units sold from January to August this year [2] - The company has successfully entered the Hong Kong stock market, gaining recognition in the capital market and showcasing the strength of Chinese automotive manufacturing [2] Product Strategy - Chery is enhancing its product matrix with several new models, including the flagship model Fengyun A9L, which continues to receive strong orders [2] - Upcoming launches include Fengyun T11, the new Ruihu 8, and Ruihu 9, with plans to introduce over ten new models by 2026 across various segments such as sedans, SUVs, and new energy vehicles [2] Regional Market Focus - Nanjing is identified as a key market for Chery, with the collaboration with Fulin Group aimed at expanding service networks through three newly opened flagship stores [3] - The new stores are designed to provide a comprehensive "one-stop" service experience for consumers, including test drives, consultations, and after-sales support [3] Partnership Dynamics - Fulin Group, as Chery's strategic partner in Nanjing, emphasizes its commitment to professional service and customer-centric operations, aiming to enhance user experience [4] - The partnership is characterized by comprehensive support from Chery, including brand messaging, product matrix, marketing strategies, and service standards [4] Future Outlook - The collaboration between Chery and Fulin Group is expected to deliver a richer selection of vehicles, professional sales consultations, and attentive after-sales services, enhancing the quality of automotive life for consumers in Nanjing [5]