Core Insights - Chery Automobile has opened the Hangzhou Guanggu Experience Center in collaboration with Hangzhou Guanggu High-tech Group, aiming to set a new benchmark for automotive services in the region [1] - The center is designed as a high-standard A-level store, offering vehicle display, sales services, customer experience, and after-sales support [1] - The project is expected to significantly contribute to the development of Fuyang District by promoting the transformation of local enterprises from traditional manufacturing to "intelligent R&D + high-end services" [1] Company Developments - The Hangzhou Guanggu Experience Center will allow consumers to closely appreciate the latest models from the Chery Wind Series and receive comprehensive services including purchase consultation, test drives, after-sales maintenance, and charging services [1] - The chairman of Guanggu High-tech Group highlighted three key significances of the project: leveraging Chery's new energy technology chain to assist local enterprises, attracting younger consumers to stimulate sales aiming for over 200 million yuan annually, and integrating charging services with new energy district planning [1] Industry Impact - Chery is reshaping the industry landscape with its "affordable luxury" concept, particularly with models like the Wind A9L, injecting new momentum into the global advancement of China's automotive industry [1]

齐鲁晚报·齐鲁壹点 杨美玲 奇瑞汽车旗下全新旗舰混动轿车风云A9L近期正式上市，凭借13.99万元的起售价、C级轿车尺寸、2500公里综合续航以及满载的"豪华感"等核心优势，该车 上市24小时即斩获超5万台订单，成为中大型轿车市场的现象级产品。 8月上旬，记者深度试驾了这款被官方定义为"全球真C级旗舰"的车型，发现其以"技术平权"为核心理念，在设计、配置、动力及智能化层面实现了全面突 破，真正带来了跨级的价格与体验。 豪华典雅 东方美学与空气动力的完美融合 初见风云A9L，许多人都会被它典雅的外观所吸引。风云A9L采用时尚与豪华兼备的设计语言，封闭式前脸搭配贯穿式LED灯带，夜间点亮时，"发光 LOGO"与剑眉状日行灯形成独特辨识度。 溜背式车顶与半隐藏式门把手不仅将风阻系数降低至0.23cd，更兼顾了实用性与冬季防结冰的考量。20英寸密辐轮圈与主动式电动尾翼的组合，更是巧妙平 衡了运动感与行政级气场，日常折叠隐藏的尾翼不影响整车流畅度，当车速达到90km/h时会自动弹出9°，110km/h时增至19°，在提供下压力的同时增添性能 感。细节处，C柱"风云"篆体铭牌低调点缀东方文化符号，两段式全景天幕带防滚功能 ...

Group 1 - The automotive market is expected to experience a surge in activity with the launch of several new models in July 2025 [1] - The Xiaopeng G7, launched on July 3, is priced between 207,800 and 237,800 yuan, featuring a distinctive design and advanced technology [3][5][7] - The Windcloud A9L, launched on July 8, is priced between 149,900 and 207,900 yuan, offering a spacious interior and high-performance specifications [9][11] - The BYD Hai Si 06, launched on July 24, is priced between 139,800 and 163,800 yuan, featuring advanced hybrid technology and a stylish design [13][15][17] - The Li Auto i8, launched on July 29, is priced between 321,800 and 369,800 yuan, positioned as a large electric SUV with advanced features [19][21] - The Le Dao L90, launched on July 31, is priced between 179,800 and 213,800 yuan, offering a large SUV experience with multiple seating configurations [23][25][26] - The Lantu FREE+, launched on July 12, is priced between 219,900 and 279,900 yuan, featuring a modern design and advanced technology [28][30][32] Group 2 - The Xiaopeng G7 features a range of 702 km and a maximum power of 218 kW, with a focus on driving experience [7] - The Windcloud A9L boasts a maximum power of 470 kW and a 0-100 km/h acceleration time of 5 seconds, with a comprehensive range of 2500 km [11] - The BYD Hai Si 06 offers two electric power options with ranges of 520 km and 605 km, showcasing its hybrid capabilities [17] - The Li Auto i8 features dual motors with a total power of 400 kW and a range of up to 720 km, emphasizing fast charging capabilities [21] - The Le Dao L90 offers a maximum power of 440 kW and a 0-100 km/h acceleration time of 4.7 seconds, with a focus on luxury and space [26] - The Lantu FREE+ features a dual-motor setup with a total power of 350 kW and a range of up to 235 km, highlighting its advanced driving technology [33]

Core Insights - The launch of the Fengyun A9L in Hangzhou marks a significant step for the company, with a price range of 139,900 to 197,900 yuan for its four variants [2] Group 1: Product Development - The company invested over 10 billion yuan over six years to develop the Fengyun A9L, aiming to achieve a driving experience comparable to luxury brands [2] - The A9L is built on a global high-performance luxury electric hybrid platform, featuring a four-wheel drive version with a maximum power of 470 kW and a maximum torque of 854 N.m [2] - The vehicle can accelerate from 0 to 100 km/h in under 4 seconds, showcasing its high performance [2] Group 2: Battery and Charging Technology - The Fengyun A9L has a measured pure electric range of 260 km and a combined range that can challenge 2,500 km [2] - Charging from 30% to 80% takes only 14.5 minutes, highlighting the efficiency of its battery technology [2] Group 3: Advanced Technology Features - The AI magnetic suspension digital chassis consists of a front double wishbone and rear high-end five-link setup, combined with the Bosch IPB 2.0 intelligent dual-control system [2] - This technology enables a smooth driving experience, minimizing body roll and enhancing stability during various driving conditions [2] - The Falcon Intelligent Driving Assistance System, developed in collaboration with Momenta, provides a safe and reliable smart driving experience across different scenarios [2]

Industry Overview - The automotive market in China showed strong performance in the first half of 2025, with production and sales reaching 15.62 million and 15.65 million units respectively, marking year-on-year growth of 12.5% and 11.4% [2] - New energy vehicles (NEVs) also saw significant growth, with production and sales reaching 6.968 million and 6.937 million units, reflecting year-on-year increases of 41.4% and 40.3% [2][5] Major Players Performance - BYD achieved sales of 2.146 million vehicles in the first half of 2025, a year-on-year increase of 33.04% [4] - SAIC Motor sold 2.053 million vehicles, with a year-on-year growth of 12.4%, maintaining positive growth for six consecutive months [4] - Chery's sales reached 1.26 million vehicles, marking a year-on-year increase of 14.5% [5] - Geely's total sales were 1.93 million vehicles, with NEV sales reaching 1.001 million units, a remarkable year-on-year growth of 73% [5] New Energy Vehicle Trends - The NEV sector continues to thrive, with companies like Geely and Chery reporting substantial increases in NEV sales, contributing to the overall market growth [6][7] - The penetration rate of NEVs in Geely reached 52% in the first half of 2025, indicating a strong shift towards electric vehicles [5] Competitive Landscape - The competition among new car manufacturers has intensified, with Leap Motor leading the new forces with 221,700 deliveries, followed by Li Auto and Xpeng with 203,800 and 197,200 units respectively [3][7] - NIO's performance was relatively stable, delivering 114,000 vehicles, a year-on-year increase of 30.57% [8] Market Dynamics - The automotive industry is experiencing a shift from aggressive price competition to a focus on quality and innovation, as companies adapt to market changes and consumer demands [9][10] - The trend of "anti-involution" is gaining traction, with major players taking steps to stabilize supply chains and maintain supplier interests [8][9] Strategic Adjustments - Companies are restructuring internally to enhance competitiveness, with SAIC integrating its brands to improve resource utilization and reduce production costs [10] - The emphasis on brand innovation and quality improvement is becoming increasingly important in the competitive landscape of the automotive industry [10]

Core Viewpoint - The launch of the Chery Fengyun A9L has created a significant market impact, achieving over 50,000 orders within 24 hours, marking it as a phenomenon in the 2025 automotive market [3]. Group 1: Market Response - The Fengyun A9L has set a new sales record for luxury cars from Chinese brands and has generated a surge in customer interest, with showrooms experiencing high foot traffic and test drive appointments being oversubscribed [3]. - The vehicle's launch has led to a situation in some cities where demand exceeds supply, resulting in a "hard-to-get" scenario for potential buyers [3]. Group 2: Reasons for Success - The success of the Fengyun A9L can be attributed to three main factors: a disruptive pricing strategy, superior product capabilities, and a user-driven co-creation approach [5]. - The pricing strategy of 139,900 yuan has shattered the price ceiling for C-class luxury cars, altering consumer perceptions of luxury vehicle pricing [6]. - The product offers a unique combination of features, including B-class pricing, C-class dimensions, and D-class experiences, redefining the value standards in the luxury car market [6]. - The vehicle was developed with input from over 500,000 users, incorporating 1,278 suggestions, which has significantly enhanced its market acceptance [6]. Group 3: Strategic Evolution - The Fengyun brand represents Chery's commitment to producing high-quality vehicles for the public, evolving from its origins in 1999 to a modern player in the high-end automotive market [8][9]. - The brand has undergone a strategic transformation, with plans to launch 16 new models over the next three years, covering various vehicle types and powertrains [15]. Group 4: Product Features - The Fengyun A9L boasts unique features such as a C-class space dimension, a pure electric range of 260 km, and advanced suspension systems that enhance driving performance and comfort [18][19][21]. - The vehicle's design incorporates high-strength materials and advanced safety features, including nine airbags and a robust body structure, ensuring a high level of safety [21][26]. - The audio system and AI capabilities of the Fengyun A9L are designed to provide a premium user experience, showcasing the integration of advanced technology [29]. Group 5: Competitive Advantage - Chery has developed a unique "explosive product manufacturing" system, leveraging partnerships with leading technology firms and its extensive manufacturing experience to create competitive products like the Fengyun A9L [30][31]. - The combination of cutting-edge technology, user-centric design, and robust manufacturing capabilities has positioned the Fengyun A9L as a strong competitor in the luxury car market [31].

Investment Rating - The report maintains a "Recommended" rating for the automotive industry, indicating a positive outlook for the second half of the year [1]. Core Insights - The automotive market is expected to continue strong sales in the second half of the year, supported by a reduction in inventory and a decrease in price war risks. However, there are concerns regarding sales fluctuations due to potential electric vehicle subsidies next year, which may suppress market sentiment [1]. - The report suggests actively observing opportunities in the sector after market sentiment stabilizes, particularly in the context of the recent strong performance of Hong Kong stocks [1]. Data Tracking - In June, new energy vehicle deliveries showed significant growth, with BYD delivering 382,585 units (up 12% year-on-year), while Li Auto and Xpeng saw deliveries of 36,279 units (down 24.1% year-on-year) and 34,611 units (up 224.4% year-on-year), respectively [4][21]. - Traditional automakers also reported strong sales, with Geely's sales reaching 236,000 units (up 42.1% year-on-year) and SAIC Motor leading with 365,000 units (up 21.6% year-on-year) [4][23]. Industry Recommendations - For complete vehicles, the report recommends Jianghuai Automobile, highlighting potential for growth in both volume and profitability in the second half of the year. It also suggests monitoring new models from Li Auto and Baic Blue Valley, as well as the accelerated delivery of Xiaomi's YU7 [6]. - In the parts sector, the report advises a selective approach to stock picking, focusing on companies with lower valuations (below 15 times) and expected growth rates above 15% for the next year. Recommended stocks include Xingyu Co. and Aikodi [6]. - The heavy truck segment is expected to maintain strong growth, with policy support driving demand. Recommendations include Heavy Truck A and Weichai H/A [6]. Market Performance - The automotive sector experienced a decline of 0.56% this week, ranking 29th out of 29 sectors. In contrast, the overall market indices showed positive growth, with the Shanghai Composite Index up 1.09% and the ChiNext Index up 2.36% [9][33].

Core Viewpoint - Chery is undergoing significant organizational changes as it approaches its IPO, including the establishment of a domestic business group and the elevation of the Fengyun series to an independent brand, aimed at enhancing strategic focus and resource integration [1][2][6]. Group 1: Organizational Changes - Chery has formed a domestic business group under the Chery brand, which includes four divisions: Starway, Aihou (Aiyre and Ruichu), Fengyun, and QQ [2][6]. - The Starway brand remains positioned as Chery's high-end brand despite being integrated into the Chery brand domestic business group [2][6]. - The Fengyun series has been upgraded from a product line to an independent brand, reflecting its historical significance and the company's commitment to innovation and user demands [3][4][6]. Group 2: Sales and Market Performance - Starway's sales have grown significantly from under 20,000 units in its founding year to 126,000 units in 2023, with a projected 141,000 units in 2024 [3][8]. - In the first half of 2023, Starway achieved cumulative sales of 63,000 units, marking a year-on-year increase of 15.1% [3][8]. - Chery's overall sales for 2024 are expected to reach approximately 2.6039 million units, representing a year-on-year growth of 38.4% [8]. Group 3: Market Response and Financial Outlook - Following the organizational adjustments, some brokerages have raised their IPO pricing for Chery by 12%, indicating positive market sentiment [5][8]. - Chery's revenue for 2022 and 2023 was reported at 92.618 billion yuan and 163.205 billion yuan, respectively, with a significant increase in revenue for the first three quarters of 2024 [8]. - The company's net profit attributable to shareholders for the same periods was 6.266 billion yuan, 11.953 billion yuan, and 11.222 billion yuan [8].

Core Viewpoint - The article provides an overview of new vehicle launches in the Chinese automotive market, focusing on specifications, pricing, and market segments for various manufacturers, particularly electric and hybrid vehicles. Group 1: NIO Automotive - NIO is launching the ET5 and ET5T models on July 4, 2025, with a price range of 316,000 to 374,000 CNY [6][14] - The ET5 features a length of 4,790 mm, width of 1,960 mm, height of 1,499 mm, and a wheelbase of 2,888 mm, with a power output of 360 kW and torque of 700 N·m [6][14] - The ET5 offers battery capacities of 75 kWh and 100 kWh, with electric ranges of 585 km and 740 km (CLTC) respectively [6][14] Group 2: Chery Automotive - Chery is set to release the Fengyun A9L on July 8, 2025, with a price range of 149,900 to 207,900 CNY [30] - The Fengyun A9L has dimensions of 5,018 mm in length, 1,965 mm in width, and 1,500 mm in height, with a wheelbase of 3,000 mm [30] - It features a 1.5T plug-in hybrid engine with a total power output of 115 kW for the engine and 160 kW for the electric motor, offering an electric range of 151 km to 193 km (WLTC) [30] Group 3: Geely Automotive - Geely's Emgrand 400 Million Commemorative Edition will launch on July 9, 2025, with prices ranging from 68,900 to 86,900 CNY [35] - The vehicle dimensions are 4,638 mm in length, 1,820 mm in width, and 1,460 mm in height, with a wheelbase of 2,650 mm [35] - It is equipped with a 1.5L engine, producing 88 kW and 150 N·m of torque [35] Group 4: Leap Motor - Leap Motor will introduce the C11 model on July 10, 2025, with a price range of 149,800 to 165,800 CNY [41] - The C11 has a length of 4,780 mm, width of 1,905 mm, height of 1,658 mm, and a wheelbase of 2,930 mm [41] - It offers both a range-extended version with a 1.5L engine and a pure electric version, with electric ranges of 300 km (range-extended) and 640 km (pure electric) [41] Group 5: Smart Automotive - Smart is launching the Smart EQ 3 on July 10, 2025, with prices ranging from 165,900 to 259,900 CNY [49] - The vehicle dimensions are 4,400 mm in length, 1,844 mm in width, and 1,556 mm in height, with a wheelbase of 2,785 mm [49] - It features a power output of 200 kW and torque of 343 N·m, with battery capacities of 49 kWh and 66 kWh, offering ranges of 415 km to 555 km (CLTC) [49]

Core Viewpoint - The partnership between Chery and Huawei for the Zhijie brand is facing significant challenges, leading to dissatisfaction among Zhijie car owners and declining sales figures [1][4][11]. Group 1: Partnership Issues - Chery's chairman, Yin Tongyue, indicated that the company has faced difficulties in its collaboration with Huawei, suggesting that listening to Huawei leads to better outcomes [1][4]. - There are rumors of discord between Chery and Huawei, particularly regarding the production capacity for the Zhijie brand, which has reportedly been deprioritized in favor of other models [4][11]. - The Zhijie brand has experienced a significant drop in sales, with June figures falling to 2,459 units, marking a new low [11]. Group 2: Customer Dissatisfaction - Zhijie car owners expressed their frustration over Chery's marketing strategies, feeling that the brand is not being adequately promoted compared to others [8][11]. - There have been calls from Zhijie owners to remove the Chery logo from their vehicles, emphasizing their preference for the Zhijie brand over Chery [6][11]. - The recent marketing decisions, such as using Zhijie’s official account to promote new Chery vehicles, have further angered customers [3][4]. Group 3: Sales and Market Response - The Zhijie brand's sales have been on a downward trend, with a peak of 17,736 units in December 2024, followed by a significant decline throughout 2025 [11][13]. - In response to customer complaints, Zhijie announced cash subsidies and promotional activities, but these measures have not satisfied existing customers who feel overlooked [7][11]. - The recent restructuring within Chery aims to enhance the operational independence of the Zhijie brand, which may help address some of the ongoing issues [9][13].